1. Activity 7
DISSEMINATION & PUBLIC AWARENESS

2. Objectives
Activity 7 aims to promoting the use of NG as an alternative fuel, by both the energy and transport sectors and to Increase Public Awareness as to the benefits of the use of the NG from the Environmental, societal and economic viewpoint
The activity targets : NG supply companies - Shipping operators- Port Authorities - Administration and Government representatives- Academic Institutions - The Local Community -General Public- Prospective Investors - Other CEF funded Projects
Targets to be achieved through: Media Coverage – Dissemination Events – Social Media coverage – participation to Conferences/exhibitions – overall implementation of the Action Plan

3. Participation to Conferences/exhibitions
ConferenzaGNL 2017
11 May 2017, Napoli - Plenary Session: Policies And Programs For Action In The Euro-Med Area – Ministerial Round Table | Speaker
EURASIAN
NATURAL GAS INFRASTRUCTURE
Eurasian Natural Gas Infrastructure 3rd Annual Conference
30-31 May 2017, Milano – Session: Eurasian Lng Infrastructure | Speaker & Moderator
Connecting Europe Conference 2017
•    21-22 September 2017, Tallinn | Participation of CYnergy Action in the Exhibition

4. 1st CYnergy Dissemination Event
Limassol 29 September 2017
In collaboration with Poseidon Med II - Thirty-one experts discussed how two major co-financed projects could be the stepping stones for turning Cyprus into an energy hub for the Eastern Mediterranean marine transportation with a sustainable, eco-friendly profile through the use of LNG
Attended by more than 180 delegates from marine & energy sectors, public bodies, port authorities and international organisations

5. 1st CYnergy Dissemination Event
Limassol 29 September 2017
The conference was addressed by the Minister of Transport, Communications & Works
The CYnergy Session was inaugurated by the Acting Director of the Energy Service of the Ministry of Energy, Commerce, Industry and Tourism
Representatives of the CYnergy Consortium discussed the steps towards the transition of the internal market to the use of NG that will turn Cyprus into an energy hub of the South-East Med

6. 1st CYnergy Dissemination Event Media Coverage
Limassol 29 September 2017
Pre-event and post-event Press Releases to local, national and international media
Press Briefing on the day of the Conference with the key Conference speakers

7. The Total Publicity exceeded the Euro 70,000 Value
1st CYnergy Dissemination Event Media Coverage
Limassol 29 September 2017
Local Broadcast channels covered the outcome of the conference and press conference in prime time news
Interviews of Cynergy project representative posted on mainstream facebook channels (Sigmalive) and at TV Programs
Effective coverage through social media channels before and during the event.
The Total Publicity exceeded the Euro 70,000 Value

8. Parallel events
Participation at “Agonas Eleftherias” sailing race on 1st October 2017, raising awareness and highlighting the devotion to low-emission marine transportation Setting sails to LNG era.

9. Marketing Promo Material
Activity Plan
Implemented Actions
Logo
Creative Design (Agenda, Report, MOM Template) Etc
Marketing Promo Material
(Folder, Brochure, Roll ups, Advertisement) etc
Social Media (Twitter, Linkedin)
Media Coverage
Set up of Stakeholders data Communication lists

10. Communication Strategy – Guidelines
Activity Plan
Pending Actions
Website
Communication Strategy – Guidelines
Multimedia Services (video)
Dissemination Events
Ongoing
(Conferences/exhibitions Yearly dissemination events, half day workshops by Activities 3,4 & 5)

11. The Way Forward The establishment of a Working Group
The finalisation and approval of the Activity Plan
The assignment of the Activity Plan costs based on the existing Budget

12. THANK YOU