1. ScholarlyCommons@Penn
Content Recruitment and Development:
A Proactive Approach in Building an Institutional Repository
Marjorie Hassen
Assistant Director, Research and Instructional Services
University of Pennsylvania Library

2. ScholarlyCommons@Penn

3. Distribution of Costs & Revenues at Penn
[Responsibility-Center Budgeting]
Library and Other
Central Services
Provost
Library
Budget Negotiation and Approval IT
Allocated
Cost
Pool
12 Schools
Development
Algorithm
Determines
Cost per School
Other
Centers

4. ScholarlyCommons@Penn Data
Content
1,250 items in repository
Also 5,500 Penn doctoral dissertations
Use (average per week)
9,800 cover-page hits
1,500 full-text downloads
3,400 searches

5. Planning the Pilot December 2002: Proposal from Engineering Librarian
2003: “Repoman” study and system analysis
Early 2004: Identify School of Engineering and Applied Science as partner

6. Proactive Service Model
Identify possible deposits through departmental websites
Set up SDI alerts
Made participation simpler for faculty
Relied on the backing of the dean and department chairs

7. Activist Approach to Submissions
Worked with publisher if SHERPA policy was unclear
Raised awareness of issues of scholarly communication
Made faculty aware that some publishers prohibit deposit
Maintained a separate website, “Winning Independence”

9. Staffing the Expanded Project
Project Leader
Operations Manager
Policy and planning working group
Subject liaisons

10. Making It Easy to Deposit
Deposit model of University of Glasgow
Self-deposit through the repository interface
Mediated deposit by
Extended activist approach
Searched CVs
Set up SDI alerts
Approach faculty for individual titles

11. Some Incentives Used (and Others Avoided)
Usage reports 
Alternative venue for publication
Help change culture of scholarly communication 
Increased access and visibility 
Mandatory deposit 
Posting of coauthored publications 

12. Taking Advantage of Opportunities
Dean’s presentation to librarians leads to creation of undergraduate research journal, CUREJ
Success of undergraduate research journal leads to Wharton undergraduate research journal

13. What Lies Ahead Research bibliographies
Simultaneous deposit across repositories
“How are we doing?”
Enhancing personal pages

14. Words of Advice Understand your campus environment
Be proactive in securing participation and content
Start small
Be willing to increase support as the repository grows
Let the repository grow naturally