1. First Steps in Building Power: Mapping and Campaign Planning

2. Organising Building power Unity Collectivism Winning
Making a difference
Mobilising
Finding new activists
Education
Transformational

3. Organising in action Needs a bit of planning and analysis.
Doesn’t spontaneously happen!
Your time is precious, be realistic.
Pick something that hacks people off at work and is easily fixable.
Choose not to fix it for people but involve them.
Use a few simple techniques.

4. Choosing Your Campaign Issue
Can you win big?
If you can’t win big, win small instead!
Is the campaign winnable, visible, something you can mobilise around, will make a difference?
Listen and find the issues.
Develop a campaign goal.

5. Define your campaign issue and goal.

6. Mapping Different types of mapping Lists Pictures
Community connections
Helps us to:-
Create a solid picture of where you are strong and where the union is weaker.
Tells us where to focus our efforts.
Helps you to communicate personally to members and mobilise when necessary.

7. Look at the example maps around the room – choose which method you think would suit your campaign.

8. Where does the power lie?
Who has the real power to make the change you want?
Who influences them?
What will persuade them?
Where does your power lie?

9. Identify who has the power to change things in your campaign.

10. Plan Your Tactics Escalating from low risk to high risk.
Members experience what it means to act collectively.
Small actions first with a low risk to workers.
Be imaginative and creative.
Ask contacts / activists to be involved.
Use your map!

11. Come up with one creative campaign tactic.

12. What next?
Identify potential activists and support them to become involved.
Identify a bigger issue to campaign on.
Think of other visible workplace activity to keep momentum going.