1. TED’S CLOTHIERS

2. BRIDES.COM & BRIDES LOCAL PRINT
BRIDES COLORADO
Published 2x/yr (Fall/Winter & Spring/Summer)
Delivers 142,000 brides-to-be
Distributed through over 750 Newsstands
Distributed at over 50 Bridal Shows each year
Distributed at local venues, health clubs, spas etc.
98% take action as a result of reading
Brides-to-be refer to issue an average of 6.6 times
BRIDES.COM
1.4 million unique visitors
Over 40 million page views per month
On average brides spend 22+ minutes on Brides.com
76% of brides visit Brides.com weekly
Numerous Strategic Marketing Campaigns to
promote Brides.com increasing your exposure
BRIDES.COM/LOCAL/COLORADO
28,628 local Colorado Pageviews
4,650 local unique Colorado Views
Average of 800 views to the local Colorado Fashion Page

3. BRIDES LOCAL PRINT
MAGAZINES PLAY A KEY ROLE IN BOOSTING THE OVERALL PERFOMANCE OF
MARKETING CAMPAIGNS
THE FIRST PLACE BRIDES CONSULT
71% refer to bridal magazines
25% refer to a bridal website
On average Brides refer back to each issue 6.6 times!
50,000 issues each year distributed across the state
Magazines distributed on over 750 newsstands state wide and at
over 50 bridal shows each year.
96% Of Brides take action as a result of reading
bridal magazines
81% Tear a page to save articles or ads
69% Save the issue for future reference
50% Share the issue with someone else they know
56% Make phone call about a product or service
64% Visit an advertisers website

4. BRIDES LOCAL PRINT 16 MARKETS
ENGAGING THE ENGAGED
CONDÉ NAST BRIDAL MEDIA IS THE BEST WAY TO REACH THE BRIDE-TO-BE
NATIONAL PRINT
BRIDES LOCAL PRINT 16 MARKETS

5. THE COUPLE 27.6 years Age 29.5 years $90,400 91% 60% Living together
vs. 2006
Up from 27.0 years
27.6 years
Her
Age
29.5 years
Him
$90,400
Household income
91%
% first wedding
60%
Before engagement
Living together
15%
After engagement/before wedding
25%
After wedding
Numbers shown are averages, unless indicated

6. WEDDING METRICS $31,082 Total wedding spend 155 # of guests 5.5
vs. 2006
Up from
$26,750
$31,082
Total wedding spend
vs. 2006
Down from
165 guests
155
# of guests
5.5
# of bridal attendants
4.7
# of groomsmen/ushers

7. ENGAGEMENTS & WEDDINGS
Engagements and Weddings by month
Month
Engagements
Weddings
January 5% 3%
February 8%
March 7% 4%
April
May 9%
14%
June
13%
July
August
10%
11%
September
October
November 6%
December
vs. 2006
Up from
14.0 months
Average engagement duration: 14.4 months

8. WEDDING STYLE 65% 18% Attire 14% 43% 17% Reception 14% 12%
Semi-formal (suit and tie)
18%
Attire
14%
Black tie
Casual
43%
Classic and traditional
Reception
17%
Small and intimate
14%
Trendy and modern
12%
Destination wedding

9. PRINT VS ONLINE Print Package Advertiser Online Only Advertiser Region
Impressions
Clicks
CTR
Averages
Colorado (only)
4,271
271
6.35%
6.13% avg
3,067
124
4.04%
6,590
534
8.10%
4,192
170
4.06%
3,930
319
8.12%
3,625
132
3.64%
3.56% avg
3,912
149
3.81%
7,533
216
2.87%
3,978 81
2.04%
3,413
185
5.42%
Print Package Advertiser
Online Only Advertiser

10. ONLINE TRAFFIC REPORT (1 YEAR PERIOD)
Activity Count
Clicks to Vendor Website
Clicks Count
From Vendor Detail Page
From Category Search Results
Impressions Count
Category Search Results ,053
Click-Thru Type % To(Numer) From(Denomin)
To Vendor Detail Page
from Category Search
Results
To Vendor Website from
Category Search
* The click-thru rate is equal to the total number of vendor detail impressions from Brides.com and external sources divided by the total number of Brides.com site impressions.
**Click-thru rate is equal to the numerator devided by the denominator.

11. MEN’S FORMALWEAR • 96% of Grooms have Attendants
• Average of 5 groomsmen/ushers
• 75% of Grooms Rent Formalwear
• 14% Purchase their formalwear
• On average a groom spends up to $340 on formal wear
• On average his attendants spend $160 on their formal wear

12. 2009 PROPOSAL OPTION 1: FULL PAGE COLOR UP PRINT PACKAGE
Year-Round Program (Print Ad in Spring/Summer ‘09 – Fall/Winter ‘09)
INCLUDES:
BRC Listing with exposure at local bridal shows
Image Link – Brides.com
Image Gallery of 10 images to showcase your product
2,500 Qualified Leads
Add Text Link on Brides.com
GROSS: $6,800
NET: $5,725
(Discounts applied to package 5% Discount, Color Up Special Discount)
OPTION 2: 1/2 PAGE COLOR UP PRINT PACKAGE
Year-Round Program (Print Ad in Spring/Summer ‘09 – Fall/Winter ‘09)
INCLUDES:
BRC Listing with exposure at local bridal shows
Listing on the planning chart
Image Link – Brides.com
Image Gallery of 10 images to showcase your talent
2,500 Qualified Leads
Add Text Link on Brides.com
GROSS: $4,515
NET: $3,738
(Discounts applied to package 5% Discount, Color Up Special Discount)
*All payments can be broken into 5 invoices or 12 monthly payments