1. PACKAGING & VALUE ADDITION OF AGRICULTURAL PRODUCTS FOR LOCAL AND EXPORT MARKET
A Paper presented by
Mr. Ofon E. UDOFIA
Executive Secretary/ CEO
Institute of Export Operations & Management (IEOM)
At the NACCIMA/ NAWORG Export Promotion Conference
Theme: Nigeria Export Trade – Focusing on the Chains & Regulations
Date: Thursday 20th September, 2018
Packaging and value addition of agricultural Products

2. Overview Value addition and Packaging Advantages Packaging
Packaging and Traceability
Some challenges affecting agribusiness
Turning Challenges to opportunities

3. Importance and Benefits of Value Addition of Agricultural Commodities

4. What is value addition?
Adding value to a raw product by taking it into, at least, the next stage of production.

5. What creates added value?
Quality: Does the meet/exceed customer’s expectation?
Functionality: Does it provide needed function?
Form: Useful form?
Place: Is it in the right place?
Time: Is it in right time?
Ease of possession: Is it easy for customers to obtain?

6. Creating a value-added product
Procurement of inputs
Converting inputs into products
Marketing and sales
Supply chain logistics, and
Customer service activities

7. Scope for value addition
Providing services for Cleaning, Washing, Grading, packaging, storage, transportation, marketing
Situated in production sites
Scope for vegetables, banana, pineapple, oranges, local fruits and other crops

8. Packaging
Involves cleaning, trimming, cutting of the fresh produce and packing the same in unit packages in polyethylene bags or other packaging materials

9. Packaging
Tomato, carrot, chilies, root crops, vegetables, and fruits like orange, lemon, banana etc. would have a longer shelf life (remain fresh and attractive) if they are well packaged i.e. vacuum sealed

10. Packaging for Traceability
Branding
Labelling
Bar-coding

11. When you package, you have…..
When you package, you have…..
Superior
quality
Competitive
Advantage
· Low cost
· Differentiation
efficiency
customer
responsiveness
innovation

12. Why Packaging & Value addition?
Changing trends in consumer preferences for food

13. Reasons
Growing middle class population and household incomes are driving people to spend more on food
Increasing cases of lifestyle diseases have resulted in shift towards healthier food options such as fruit juices, cereals ,etc
Increased demand for processed & packaged products with high shelf-life

14. Requirement: Investment in Post-Harvest/ Packaging Facilities

15. Our Story Today

16. But we can be here......

17. Short video on modern agribusiness, Israel

18. THANK YOU

19. 08033406426 Mr. Ofon E. UDOFIA Executive Secretary/ CEO
Institute of Export Operations & Management (IEOM)
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