1. Optimizing Candidate Experience
A Compelling Business Necessity

2. Candidate Experience…
Definition/Challenge
Candidate Experience…
…is the individual and collective perception of every one who has expressed an interest in joining an organization about how they have been treated during the recruitment process.
Outcomes are what make candidate experience a compelling business necessity… the measurable attitudes and subsequent behavior of individuals and the impact they have on the performance of the function as well as the company.

5. candidates’ experience… (and the rating they will give you)
80% of your
candidates’ experience…
(and the rating they will give you)
…5 practices

7. Source: CareerXroads Candidate Experience monograph, March, 2011

8. Expectations (Set & Deliver) Listen (Demonstrate)
Accountable (Measure and reward)
Fairness (Influence Perception)
Closure (Respond)
Expectations (Set & Deliver)
Listen (Demonstrate)
Accountable (Measure & Reward)
Fairness (Influence Perception)
Closure (Employer Response)

9. Candidate Journey Candidate Journey
#1 MAP YOUR CANDIDATE’S TOUCHPOINTS
Employee
SELECTED
Disposition
CANDIDATE
CANDIDATE
CAPABLE/
QUALIFIED
ENGAGED
CANDIDATE
COMPETITIVE
Disposition
Disposition
PROSPECT
Disposition
Disposition
Design thinking exercise – obtain a baseline
PROSPECT
AWARE
Disposition
INTERESTED
Candidate Journey
a roadmap
Candidate Journey
a roadmap

13. SERVING ALL STAKEHOLDERS INCLUDING
THE CANDIDATE
WILL BECOME
TA’s PRIMARY
ROLE.
RELATIONSHIPS ARE BUILT ON GOOD DECISIONS
MADE BY BOTH
PARTIES
Technology is NOT a solution.
It enables and scales YOUR solutions.

14. #2 WALK IN YOUR CANDIDATE’S SHOES
Delta story of having a day

15. Expectations (Set & Deliver)
#3 ACT
Expectations (Set & Deliver)
Listen (Demonstrate you have)
Accountable (Measure & Reward)
Expectations Was there anything you wished you knew before… (50,000) Authentic Accenture App Genentech Training, promises T-mobile
Listening 25,000 finalist were asked whether they were invited to give feedback… 60% no [RMS] Chat room GE Coaches HMs Enterprise Lockheed profiles their recruiters w contact info
Measure: lowest rated don’t measure and don’t hold themselves/recruiters accountable quartile 2.18 likert, 4.70 highest quartile Capital one. Fairness: “Were you able to” What didn’t we ask. Definition: Miriam “an often comforting or satisfying sense of finality” We asked 150,000 this year in north America. Candidates from companies who are arguable the bst or at least think they are and 36,000 said no, they were never told. Like a seatbelt and how do you know? Your ATS told you you sent it? Was it opened? And 57% of candidate who do receive closure, receive a n from a do ont reply address notifying them they didn’t get the job…how comforting
Fairness (Influence Perception)
Closure (Employer Response)

16. #4 BALANCE STAKEHOLDER NEEDS
Where you re-imagine there are consequences Apply, Refer and maintain relationships

17. #5 CHOOSE
Choose 19th versus 21st / pain - do in a pastoral way

18. Good Hunting!
Thank you