2. 200 Brick Lane 320,000 impacts - 48sqm Maximus Maximise
Behind the scenes
Brick Lane remains one of the most desirable out-of-home advertising opportunities in the UK. This new Urban Canvas banner is no different offering solus positioning on the junction of Brick Lane and Bacon Street.
Located on the Benthnal Green end of Brick Lane it is highly visible to a huge and desirable pedestrian audience. Brick Lane has become a destination in its own right with Londoners and tourists flocking in their masses.
The site has an exceptionally long dwell time especially on market days when people casually make their way north to south, providing the opportunity to position brands in front of the huge crowds.
Given the vibrant bars, clubs and restaurants of Brick Lane, and its rich heritage in arts and fashion, this world famous area attracts a unique, trend setting audience. The site dominates this East London hot-spot and will be sure to give advertisers an opportunity to create a huge impact with London’s edgy and artistic crowd.
This Brick Lane banner is a must have on any London brief.
Brick Lane has a rich history dating back to the 15th century and now boasts an array of art galleries, boutique shops, markets, bars, clubs, restaurants and extensive exhibition space. Every Sunday Brick Lane famously hosts a vibrant, world-renowned market.
It is home to The Old Truman Brewery, a buzzing arts and media quarter and home to creative businesses and entertainment. The site also sits near to the City of London, with Liverpool Street just down the road.
Brick Lane forms part of the Shoreditch regeneration which has in recent years transformed the area. It is now home to the creative industries and close to the world famous Tech City, a.k.a. Silicon Roundabout, which is the third largest technology start-up cluster in the world after San Francisco and New York City.
200 Brick Lane, London E1 6SA