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Please shut down your computers!!!!!

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Presentation on theme: "Please shut down your computers!!!!!"— Presentation transcript:

1 Please shut down your computers!!!!!
December 12, 2014

2 Virtual Business Challenge
What is Promotion Virtual Business Challenge

3 What is Promotion? Persuasive communication
Inform people about their product Enhance public image Persuade people to buy product/service

4 Personal Selling Sales Promotions Advertising Public Relations
Types of Promotion? Personal Selling Sales Promotions Advertising Public Relations

5 Answer these questions in your reading!
Explain the 4 different types of promotion (personal selling, sales promotion, advertising, and public relations. Explain the 3 different types of advertising media. What is the promotional mix? Explain the goal of promotion and how promotions are evaluated. Explain three laws surrounding advertising

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