1. The Wounded Warrior Project

2. Agenda Today we’ll go over the Overview and history Funds Competition
Marketing
For the Wounded Warrior Project

3. Overview & History
The Wounded Warrior Project focuses on the rehabilitation of
The physical health of ex military service members
The mental health of ex military service members
The Wounded Warrior Project gives aid to military service members by
Empowering them economically
Ensuring service member work together and stay connected

4. Funds In 2015, the Wounded Warrior project
Invested 262 million dollars into life changing programs for veterans and their families
Funds were raised through donations

5. Competition
Competing organizations that also aid ex military service members
Hope for the Warriors
Iraq and Afghanistan Veterans of America (IAVA)
USO
Navy-Marine Corps Relief Society
Puppies Behind Bars
Homes for Our Troops
Disabled American Veterans (DAV) Charitable Service Trust

6. Marketing Celebrity endorsement
Country music star Tim McGraw promotes the Wounded Warrior Project
Commercials
The Wounded Warrior Project broadcasts TV commercials asking for donations, and spreading word for the cause
Merchandise
The Wounded Warrior project distributes merchandise to their donors, specifically T-shirts

7. Summary & Conclusion Today we discussed the Overview and history Funds
Competition
Marketing
For the Wounded Warrior Project