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Company profile Vestas main goal is to provide an exemplary quality of service and to give our clients a chance to experience a higher standard of living.

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Presentation on theme: "Company profile Vestas main goal is to provide an exemplary quality of service and to give our clients a chance to experience a higher standard of living."— Presentation transcript:

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2 Company profile

3 Vestas main goal is to provide an exemplary quality of service and to give our clients a chance to experience a higher standard of living. OUR GOAL

4 Vesta was founded in 2005 and has developed an outstanding reputation; we offer high-end brands and are dedicated to each of our brands regarding sales, promotion, marketing as well as communication with our partners and clients. VESTA INTERNATIONAL

5 Premium Vodka Russian Standard Exclusive chinaware Gianni Versace by Rosenthall Bernardaud Spring Water Evian Badoit Premium Tuna John West PRESENT PORTFOLIO

6 Company structure General Manager Marketing and Development Department Sales Department Finance and Administration Department Sales Manager On-trade Sales Representative Off-trade Sales Representative Distribution Unit Brand Manager Market Development Unit Market Analyst BTL Promotion Unit ATL Promotion Unit Promo Team Finance and Administration Manager Accountants Administrative Assistant Analysis/Statistics Unit

7 Sales – distribution channels Vesta Intl. Reg. agents Wholesale HoReCa/Retail Consumers Type D Distribution through regional agents Vesta Intl. Wholesale HoReCa/Retail Consumers Type C Distribution through wholesale Vesta Intl. HoReCa Consumers Type B Direct HoReCa and retail sales – top 20 outlets Vesta Intl. Consumers Type A Direct sales – event supplies

8 Company structure DIRECTOR VESTA INTERNATIONAL CLUB JELENA VILLA JELENA Event Planning Weddings Birthdays Promotions Cocktails General agent for brands : Evian Russian standard Badoit Bernardaud Rosenthal John West Boutique Hotel, member of Epoque Hotels luxurious rooms divided into three categories: Premium Deluxe Superior

9 Distributors D City Well done Marox Goty Autopromet s vinoteka 24 SALES DISTRIBUTION GRID SCB Put Distribal Sun Trade Inter sin Beer Commerce Nis Dexon Kraljevo Bjelakovic Commerce Zeremski Novi Sad NT Bolero Čačak Majski Tim 99 Leveris doo Hercegovina STR

10 Key Accounts Mercator Delta M Rodic M&B Idea SALES DISTRIBUTION GRID Exclusive Retail D trade – Hedonist Compania de Vinos ADS Wine shop Audiotekst Bonico Matex system Wonderland Bizzare Hyatt Julieta Wines & Cigars Enoteka Nightclubs Teatro Blay watch Vanilla lounge Ambis Mistique Amsterdam

11 Restaurants Amsterdam Dorian Gray El barrill Pietro del oro President Langouste – školjka Balzak – Silen SALES DISTRIBUTION GRID Bella Napolli Eklektika Tasos Pastis – Wasabi Mag Kolling Opera – alvema Teatar Tribeca Buongiorno Hotels Hotel Hyatt Regency Hotel Intercontinental Hotel Alexandar Palace Hotel Balkan Hotel Babe Hotel Mona Hotel Park Absinth Colonial sun Zvezdara teatar Del Mar

12 Yearly Champagne sales figures (December 2005 – December 2006: Total Champagne (Moët & Chandon and Dom Perignon) – 15 500 bottles (0.75 bottle). Yearly sales of previous distributors amounted to a total of 3,600 bottles. Past product placement – Moët & Chandon 2005/2006

13 Yearly Cognac sales figures (December 2005 – December 2006: Total Cognac (complete Hennessy range) – 1050 cases (8.4lt cases). Yearly sales or previous distributors amounted to a total of 380 cases. Past product placement – Hennessy 2005/2006

14 Evian Water sales figures November 2006 – September 2007 Total Evian (complete Evian range) – 120 000 Litres Yearly sales of previous distributor PINKI amounted to a total of 36 000 Litres Product sales – 2006/2007

15 We have in a true sense, developed all our premium brands, introducing them to people and making them a standard part of their lives! Product placement

16 Comparative sales overview

17 OUR MARKETING ACTIVITIES REFLECT OUR PREMIUM LUXURY BRANDS. WE CAREFULLY CHOOSE WHERE WE MARKET OUR PRODUCTS. MARKETING

18 Duran Duran held a concert in Belgrade and we were honoured to brand the Lime Light Club for the exclusive VIP after-party.

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21 Various Events – Zvonko Markovic fashion show, Elite Model Look 2006, – Vesta promoted three products at the 50 Cent concert held in the Belgrade Arena

22 Various Evian events held at the following locations – Casa De Habanos Cigar Shop, Vila Jelena, and 50 Cent concert.

23 Russian Standard

24 ROSENTHAL & BERNARDAUD

25 Our rooms are divided into three categories: premium,deluxe and superior.The rooms in Villa Jelena each differ in colour and style but are all equal in comfort and luxury. VILA JELENA EPOQUE HOTEL MEMBER

26 Our signature A-La-Carte restaurant offers culinary specialities prepared by finest Serbian chefs.Depending on personal likes and dislikes,our guest can choose to sample carefully selected international cuisine dishes or our traditional menu. Our team of professionals can help you to organize any type of celebrations. BUSINESS CLUB JELENA

27 ORGANISATIONAL CHART

28 Promotions

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31 Press


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