1. Company Investment Portfolio
IRBC
3! BOYS…

2. List POLO RALPH LAUREN YUM! BRANDS COSTCO DOMINO’S PIZZA VI.
ABECROMBIE & FITCH
VI.
Conclusion 1

3. Clothes industry ♦ Share price growth trend ♦ core strategies
♦ Prospect
Continue to Build and Extend the Brand
every lines maintain 10% growth though recession
New focus on building a brand image
Focus on Specialty Retail
Expand International Presence
Aggressive marketing activity maintains momentum
Polo's sense of timeless design
Even global depression, not impacted of fashion
The expected steady growth 2

4. Food service ♦ Share price growth trend ♦ core strategies ♦ Prospect
Service Quality Index, No. 1 in Korea – KFC
India, Russia&the strategic expansion of the market expect increase in sales
Build leading brands across China in every significant category
Drive aggressive international expansion & build strong brands everywhere
Dramatically improve U.S. brand positions, consistency and returns
We maintain a consistent commitment to deliver at least 10% EPS growth annually
Yum! Brands, Inc
Social contributions are a big contributor, expect a positive impact on brand image
'yum', 6.9% 3Q earnings
Earnings per share would increase 14 percent this year because of China
To successful expansion in China, a significant increase in sales 3

5. Share price growth trend Whole sale ♦ Prospect
Currently Costco has over the 48 Million Members
America's distribution industry are getting better
Sell high quality brand products at discount prices up
to differentiation strategies with Wal-Mart
Operating system optimization in China - Accelerating its presence in
China
Operating profit & net profit compared to the previous 81.6%, 82.6% increase
Net income, excluding special items $ 408,200,000 increased 21% 4

6. To maximize the visual effect
Food Service
Prospect
Investment purpose
SWOT Analysis
Analysis
cheap, fast, tasty pizza
30 minute rules (delivery time)
Strength
Complaint
The lack of communication with customers
Weaknesses
With a strong desire to purchase visual stimuli
Customers ordering more convenient, the company received the
simplification of the process
To maximize the visual effect
1 : 1 chatting service
Quarter of the United States using pizza stores
Food delivery of domestic market size is estimated at 2.6 trillion
Using E-Business
Variety marketings
Opportunities
Threat of pizza hut
The development of other food service industry
Threats
Pizza No. 2. Sector share 25% 30,000 people daily visits 5

7. Clothes industry Investment purpose Analysis Prospect SWOT Analysis
Sex appeal
Rigorous and extensive staff training manual
Strength
Racism(hire only white/ for sales strategy)
Sales in only North America area.
Weaknesses
No.1 outdoor&casual brand in U.S
The top of U.S brands in Asia.
Flagship Store
Advance to Asian countries
Ginza. Tokyo 2009
Kotai Macau. 2009
Modification of the brand concept&aggressive marketing
Sex appeal
Advance to Asian countries
The pursuit of outdoor style.
Opportunities
Accused of racism
None Social Responsibility
Threats
Increased sales caused by subsequent brands
Stock average rising rate: 28% (2006 ~ 2007)
S&P500: 14% Δ 6

8. Pie - GRAPH Share Prices Growth Trend Abercrombie Domino Yum Costco
Polo
Domino’ pizza
was replaced
by the current
Share Prices Growth Trend
Sep’10
Value
May’10
Jun’10
July 10
Aug’10
Toshiba
$201,500
Yamaha
$199,260
Abercrombie
was replaced
by the current
INVESTMENT
PRINCIPLE (US$)
Costco
$204,800
Polo
$198,880
Yum
$200,008 7

9. Therefore, we will increase investment the two companies.
Point of Contact
Polo's sales rise
34%
BURGER KING
KFC
Mcdonalds
Lotteria
50%
10% 6%
Market share in Korea
Crisis, but the most prominent
polo and yum growth.
Therefore, we will increase
investment the two companies. 8

10. Team members For the more info contact E-mail: Choihsgs@daum.net
Kang Jun - Seung: English Presenter
Choi Hyun - Suk: PPT produced
Lee Chang - young: Korean Presenter
For the more info contact
Phone: (+8210) (Korea) 9