2. HISTORY 1967 1971 1972 1981 1997 2000 2004

3. History RALPH LAUREN STORE- NEW YORK CITY

4. COPORATE STRATEGY DIFFERENTATION  Premium Product at various cost-dependent on brand line

5. ABOUT RALPH LAUREN Global Apparel Industry Appeal-Men’s, Women’s and Children Accessories- Footwear, Watches, Handbags Home- Bedding, Bath, Furniture, Paint Fragrance- Black Label, Purple Label, Romance http://www.youtube.com/watch?v=aa8r2CLM824

6. OPERATING SEGMENTS Wholesale- Department Stores, Specialty Stores- 45% Retail- Sales Made Directly To Consumers In Retail Stores- 52%  Store Locations- Asia, Australia, Europe, North America  E-Commerce – North America, Europe, Asia Licensing- 3 %

7. OPERATING SEGMENTS

8. BRANDS 26 Brands  Chaps  Ralph Lauren Purple Label  Men’s Polo Ralph Lauren  Women’s Polo Ralph Lauren  Ralph Lauren Home  Ralph Lauren Paint

9. BRANDS

10. SOURCING

11. Asia Pacific - 88% EMEA – 10% America – 2% China, HK, Macau, Indonesia, Sri Lanka SKU’s Created and Expires Per Year – 100,000 Raw Materials are sourced from foreign suppliers – 98%

12. SOURCING/SUPPLY CHAIN Factories and Product License – 800 Vendors – 200 Consolidator Logistics Carriers – 200 + Distribution and Fulfillment Centers – 20 Non Inventory Holdings DC’s – 60+ Point of delivery – 10,000 Shipments Annually – 5,000K

13. SOURCING Not one manufacturer provides more than 4% of total production in fiscal year 2014 Ralph Lauren Corporation Contracted Suppliers Products

14. SOURCING Finished Goods Are Sourced Raw Materials Are Sourced Diverse Supplier Base – Limited to Region Vendor Evaluation/Approval Process Global Human Rights Compliance Department- New Business Partners

15. PEOPLE 23,000 Global Employees Diversity Engagement Initiative Full Time – 61% Part Time – 39% US – 61 % International -39 % Learning and Development Measures

16. PEOPLE

17. Global Sales Team Models- Men and Women Global Sourcing Personnel Unique Designers Global Human Rights Compliance Personnel Logistics Team

18. PEOPLE

19. ENVIRONMENT

20. Encourage Logistics Partners to Prioritize Efficiency Air Transportation Reduction Recycling

21. PROCESSES Contract Manufacture Do not operate there own facility Utilizes companies with Foreign Trade Zones (FTZ) – Minimize on Logistics/Duties Cost

22. RL INVENTORY Inventory Turnover Ratio Company Ranking  March 2014 - 2.84  Industry# 5  Sector# 26  S&P 500# 321

23. SOCIAL RESPONSIBILITY Materials and Recycling Packaging –Made out of Recycle content Packaging – Bag are recycled The Polo Ralph Lauren Foundation- Education ACPCA Collaboration http://www.youtube.com/watch?v=xYwASU6hY ko http://www.youtube.com/watch?v=xYwASU6hY ko

24. SWOT STRENGTHS  Leadership/Investment Philosophy  Strong Premier Luxury Brand  Universal Recognition  Distinct Design and Quality  Socially Responsible  Diverse Supplier Base- Supplier has less Bargaining Power  Diverse Brands

25. SWOT WEAKNESS  High Price – Retail Stores  High international Sourcing

26. SWOT OPPORTUNITIES  Global Presence Growth- Asia, Europe  Extend direct to customer-Stores and E- Commerce  Expanding new and emerging merchandise- Accessories  Global Talent Development and Management

27. SWOT THREATS  Competitive Market  Exposure to Risk- Due to High level of International Sourcing (price of raw materials)  Diverse and Complex Supply Chain  Import Restrictions  Seasonal Trends

28. RALPH LAUREN Socially Responsible Globally Recognized Brand Diverse Product Offerings http://www.youtube.com/watch?v=IyCB7fX H7WQ http://www.youtube.com/watch?v=IyCB7fX H7WQ

29. QUESTIONS ?