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The Las Vegas Angels Racing Team. Sponsors Keith and Patricia Shay The Las Vegas Angels began with a dream from Team Owners Keith and Patricia Shay.

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Presentation on theme: "The Las Vegas Angels Racing Team. Sponsors Keith and Patricia Shay The Las Vegas Angels began with a dream from Team Owners Keith and Patricia Shay."— Presentation transcript:

1 The Las Vegas Angels Racing Team

2

3 Sponsors

4 Keith and Patricia Shay The Las Vegas Angels began with a dream from Team Owners Keith and Patricia Shay who have been racing for over 30 years in NHRA Sportsman Racing and Indy Lites. Keith and Patricia wanted to support female drivers in a male oriented sport. Keith is also a member of the RASR (Racers Against Street Racing) an organization that tries to keep street racers off the streets and show them the safety of the tracks.

5 Nina Anne Langdon Nina Anne was raised in Las Vegas and graduated high school in Las Vegas. Nina Anne is currently pursuing her Marketing Management college degree as well as a Business Management degree in Florida. Nina Anne believes that supporting an all female race team is important to not only women racers but male racers as well… because women can usually do anything and everything better than men do!

6 Valerie Thompson

7 Name: Valerie Thompson Residence: Scottsdale, AZ Hometown: Tacoma, WA Hobbies: Fitness, Racing, Shopping & Traveling Series: NHRA Full Throttle Drag Racing Series Division: Pro Stock Bike Motorcycle Body Style: 2008 XB9R Buell Notable:2-Time Land Speed Record Holder Bonneville Salt Flats Career Best Time: 7.05 sec. Top Speed: 187.42 mph

8 Julie Bean

9 Name: Julie Bean Residence: Lima, Ohio Hometown: Christiansburg, Virginia Hobbies: Racing, Sports and Shopping Series: NHRA Drag Racing Series

10 Monique Young

11 Name: Monique Young Residence: Thunderbay, Ontario, Canada Hometown: Thunderbay, Ontario, Canada Hobbies:Racing, Riding Motorcycles and Knitting Vehicle:1969 Mustang Best Time:9.31 Top Speed:148mph

12 Melanie Schneider

13 Name: Melanie Schneider Residence: Menifee, CA Hometown: Chambersburg, PA Hobbies: Racing, Cycling, Piano, Drawing, Snowboarding Vehicle:Rear Engine Dragster & 2004 Mitsubishi EVO VIII GSR Best Time: 7.243 Top Speed: 185.54

14 Team Goals We are going to compete in the 13 West Coast events in the Sportsman Series under the Super Gas Category which runs a 9.90 index time and Super Comp with an index of 8.90. We are aiming for 2 divisional championships with one of our Lamborghini race cars or dragster. To promote Tiffany & Co stores and all of its products across the USA in a professional manner. To raise money for the Breast Cancer Awareness by donating our Lamborghini race car for auction at the Barrett Jackson Auction in Scottsdale, Arizona in 2012. To raise money as we compete by selling a clothing line designed around the charities listing all of the sponsors on the clothing line and involve the spectators and fans as they visit the Pit and displays to donate $5 to the World Motor Sports Breast Cancer Foundation and then they will get to autograph the car body. All of your sponsorship monies can be written off as a charitable donation to the 501.C3 to the Worlds Motor Sports Breast Cancer Foundation. Visit their site at: www.worldmotorsports.org. www.worldmotorsports.org

15 Marketing Facts The Las Vegas Angels Racing Team never stops performing for our sponsors. We showcase their products and services from coast to coast. We support our sponsors, giving them maximum exposure by displaying their logos in our advertising, on our website, at the races and on the cars and motorcycle. We welcome the opportunity to have you and your brand join our team.

16 Marketing Facts Over 25 million, or 9% of Americans are avid fans of drag racing. 70% of NHRA fans are likely to use a sponsor product seen in advertisements. Here are some other interesting facts about this exciting market: NHRA television coverage on ESPN2 Saturday Qualifying. Sundays the NHRA Race Day Show and Eliminations later in the day. Magazine coverage in National Dragster Magazine, Racers and many other publications plus numerous internet sites.

17 Marketing Facts DEMOGRAPHICS FAN AGE LEVELSFAN INCOME LEVELS 12-1715.4%-20k20% 18-2416.2%20k-30k17% 25-3416.1%31k-50k30.4% 35-4423.3%51k-100k26.4% 45-5418.7%100k-150k3.8% 55-64%7.1%151k- up2.4% 65- up3.2%

18 NHRA vs. NASCAR The Las Vegas Angels NHRA, ALL Female Drag Race Team, will give sponsors a larger and more diverse schedule for racing exposure and with the number of cars on the team we will give you more coverage at the same time per year completely across the USA. We are unique in the fact that our Exotic Lamborghini Race cars will receive higher exposure in the pits and on the road with your scheduled appearances for displays and autograph signings. NASCAR -1 car Presenting Sponsor $20mil per year Associate sponsors $500k-$1mil NHRA - Presenting Team Sponsor 6 cars $4mil Associates sponsors $400k

19 NHRA vs. NASCAR NASCAR Cost per ticket ranges from $55 per day to $160 per day per person. This is only for seating and does not reflect extra charges for being able to go into the pits to see the race teams. Total of 35 races per season with 45 cars entered. NHRA EVERY TICKET'S A PIT PASS! Average car count for a National race including Sportsman and Pro Ranks, 480 car field. There are 24 races per year on the Full Throttle Racing Tour. Our full team package gives the Sponsors a total of 52 races per year at ALL Levels of racing venues. As you can see the NHRA gives your customer base a more personal experience level for the race fans money. It is very important to consider that your new found customers can go right up to the drivers and pits to view the teams and how they get ready for each race. Interact with the drivers and teams as they promote their sponsors by having pictures with the drivers, cars, purchasing products and clothing with the sponsors names and logos on them.

20 Sponsorship The financial support provided by sponsors is the lifeblood of professional motorsports. Our team understands the foundation of a successful relationship with their supporting sponsor is to generate revenue by increasing sales through consistent product awareness and brand loyalty. The NHRA easily offers the best promotional value in motorsports entertainment with access to over 2 million spectators annually. The Las Vegas Angels Racing Team is proud to offer six (6) levels of sponsorship opportunities: 1. Full-Team 2. Title 3. Associate 4. Supporting 5. Entry-Level 6. Trailer Sponsorships With Sponsorships ranging from $3,000 to $4,000,000 – The Las Vegas Angels Racing Team offers an unmatched list of sponsors perks including team naming rights, branding/signage on Race Car and Transporter, hospitality program, drivers endorsements and brand awareness to maximize your brand exposure.

21 Sponsorship Opportunities Street Team Single Sponsorship: Title Sponsor: $750,000 Associate Sponsor: $400,000 Supporting Sponsor: $100,000 Entry Level Sponsor: $25,000 Trailer Sponsor:$3,000 ProStock Motorcycle Single Sponsorship: Title Sponsor: $750,000 Associate Sponsor: $400,000 Supporting Sponsor: $100,000 Entry level Sponsor:$25,000 Trailer Sponsor: $3,000 Sportsman Single Race Car Sponsorship: Title Sponsor: $750,000 Associate Sponsor: $400,000 Supporting Sponsor: $100,000 Entry Level Sponsor: $25,000 Trailer Sponsor:$3,000 Full Team Sponsorship: Presenting Sponsor: $4,000,000* * Two year commitment required.

22 Full-Team Sponsorship Full-Team Sponsor: $4,000,000 per year. Two year commitment. Name the Team Determine and design the appearance of the race car (paint scheme and decal layout), the team and driver uniforms, and the banners and insignia on the paddock with the best and most visible promotional space on the race car.* Hold the rights to create trackside promotional activities and hospitality events in association with race driver and team and hold the rights to use drivers name and likeness in advertising, point of purchase promotional materials, trackside promotional materials and souvenir materials. Hold the rights to eight (8) appearances by driver (in some instances with a Show Car) at sponsor locations and events (travel and lodging to be provided by sponsor).** Hold first option of securing personal services contracts with driver for additional promotional, marketing and advertising activities. Name announced at each pass/race as Full Team Sponsor. 20 VIP Passes to all events during the season with special entry to the VIP Pit Hospitality Area and Motor Home. Catered dinner at the final Las Vegas race trackside. Logo on Race Trailer and Pull-Vehicle. Logo on banner displayed at each event. Logo/Name and web-link listed on our website. Logo/Name listed on Autograph/Hero cards. Name printed on front of T-Shirt. 20 complimentary T-Shirts and Hats. *Full Team Sponsorship has priority of hood, top of race cars, placement on motorcycle(s) and on clothing lines. ** Teams will stop at any of the cities requested points of interest in the USA as we go to each racing event for display and autograph sessions. We will also go to Special sponsored events like SEMA, CES trade shows, Bike Week Fremont District, PBR Finals, etc. Contact Keith Shay for scheduled appearances. 253-677-1808.

23 Title Sponsorship Title Sponsor: $750,000 Name the Team Determine and design the appearance of the race car (paint scheme and decal layout), the team and driver uniforms, and the banners and insignia on the paddock with the best and most visible promotional space on the race car.* Hold the rights to create trackside promotional activities and hospitality events in association with race driver and team. Hold the rights to use drivers name and likeness in advertising, point of purchase promotional materials, trackside promotional materials and souvenir materials. Hold the rights to five (5) appearances by driver (in some instances with a Show Car) at sponsor locations and events (travel and lodging to be provided by sponsor). Hold first option of securing personal services contracts with driver for additional promotional, marketing and advertising activities. Logo on Race Trailer and Pull-Vehicle. Name printed on T-Shirt. Logo/Name listed on our website. Logo/Name listed on autograph cards. 10 complimentary T-Shirts and Hats. 8 VIP Passes to all events. *Full Team Sponsorship has priority of hood, top of race cars, placement on motorcycle(s) and on clothing lines.

24 Associate Sponsorship Associate Sponsor: $400,000 Hold the rights to significant promotional space on the race car. Hold the rights to create trackside promotional activities and hospitality events in association with the Title Sponsor, race driver and team. Hold the rights to use drivers name and likeness in advertising, point of purchase promotional materials, trackside promotional materials and souvenir materials. Hold the rights to two (2) appearances by driver (in some instances with a showcar) at sponsor locations and events (travel and lodging to be provided by sponsor). Hold the rights of securing personal services contracts with driver for additional promotional, marketing and advertising activities. Logo on Race Trailer and Pull-Vehicle. Name printed on T-Shirt. Logo/Name listed on our website. Logo/Name listed on autograph cards. 8 Complimentary T-Shirts and Hats. 4 VIP Passes to all events.

25 Supporting Sponsorship Supporting Sponsor: $100,000 Hold the rights to limited promotional space on the race car. Hold the rights to use drivers name and likeness in advertising, point of purchase promotional materials, trackside promotional materials and souvenir materials. Hold the rights of securing personal services contracts with driver for additional promotional, marketing and advertising activities. Logo on Race Trailer. Name printed on T-Shirt. Logo/Name listed on our website. 6 Complimentary T-Shirts and Hats. 2 VIP Passes to all events.

26 Entry-Level Sponsorship Entry Level Sponsor: $25,000 Hold the rights to limited promotional space on the race car. Hold the rights of securing personal services contracts with driver for additional promotional, marketing and advertising activities. Logo on Race Trailer. Logo/Name listed on our website. Name printed on back of T-Shirt. 4 Complimentary T-Shirts and Hats. 1 VIP Pass to all events.

27 Trailer Sponsorship Trailer Sponsor: $3,000 Logo on Race Trailer Name printed on back of T-Shirt 2 Complimentary T-Shirts

28 Total Budget Motorhome$250,000x3$750,000 Race Cars/Bikes$120,000x5$600,000 Race Team Hauler$210,000x3$630,000 Crew Chief Salary$70,000x5$350,000 Driver Salary$85,000x5$425,000 Crew Members$50,000x8$400,000 Traveling Fuel50k miles x $5$250,000 Racing Fuel (112)$15,000x5$75,000 Lodging$20,000 Food for Team and VIP Guests$60,000 Tools$50,000 Paint$10,000x5$50,000 Spare Parts & Trans$40,000x5$200,000 Uniforms$15,000 Clothing Line$30,000 Insurance Race & Tow Vehicles$30,000 Airline Expenses$20,000 Advertising & Shop Expense$40,000 Miscellaneous Expense$5,000 TOTAL4,000,000

29 The Las Vegas Angels Racing Team thanks you for viewing our presentation. We hope that you will consider us for sponsorship in the near future.


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