1. Vendasta

2. Amy Gill Marketing Manager, Marketplace agill@vendasta.com
linkedin.com/in/amygillvendasta
ext 139
Amy - My name is Amy and I’ll be your host for today.

3. Janessa Yeomans Demand Management, Marketplace jyeomans@vendasta.com
linkedin.com/in/janessayeomans
ext 119
Amy - My name is Amy and I’ll be your host for today.

4. Marketplace

5. Looking to grow your revenue?
Vendasta’s Marketplace offers best-in-class digital products and services for you to sell to local businesses. We’ve done all the work for you to bring together the best solutions and negotiated great rates. Marketplace provides your clients with valuable marketing and advertising tools while growing your revenue!
Amy - Marketplace lives right within the Vendasta platform

6. Where? Head to the “Marketplace” tab in Partner Center.
Company name
Head to the “Marketplace” tab in Partner Center.
Live demo coming!
Amy - It’s our curated selection of best in breed products, that we’ve made available to you, our partners.

7. Every product is a new revenue stream!

8. Marketplace Campaigns

9. Creating effective email marketing campaigns is hard.

10. What We’ve Added
Accelerate your sales with free campaigns that promote the new products you’re selling, including:
Appointment Scheduling
BetterVideo Montage
SEO Network
Social Powered Wi-Fi Marketing!

11. Campaigns Why we made this How it’s going to help you
Connect with more prospects with Snapshot Report, a personalized needs-assessments about a business’s appearance online. Then offer products and packages created in Marketplace, deliver impressive pre-made s with Campaigns!
Take expert care of local business customers at every stage of the customer lifecycle!

12. campaigns work!
is 40x more effective at acquiring customers than Facebook or Twitter. (McKinsey)
marketing has an ROI of $38 on every $1 spent. (DMA)
90% of s get delivered right into your audience’s inbox, while only 2% of Facebook fans see your posts in their newsfeed. (Forrester Research)

13. Acquisition Campaigns1
¯¯¯
Acquire New
Digital Customers 2
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Our Most Refined Campaigns 3
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Use Big Data
to Engage Customers 4
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Customer Interest Drives
Sales Process
Acquire new digital customers.

14. Part 1: Where to find campaigns
For Partner Center Admins
Partner Center > Marketing > Customer Acquisition > Recommended Campaigns
Button, “Add to my campaigns” and confirm.
Shows draft so you can make changes like:
Copy, body of
Subject line
Dynamic components: CTA, contact card, names, etc.
Time intervals, cadence
Configuration: Timezone, days, account buffer
Publish, confirm publish.
* Buffer recommendation: 50 per sales person you have
* Ensure you have sales reps set up to receive these hot leads!

15. Part 1: Where to find campaigns
For Partner Center Admins
5. Lists!
Accounts > Bulk actions > Import CSV
Accounts > Bulk actions > Choose from existing accounts
Add the list you made to a campaign by choosing “Add to Campaign”, choosing the campaign within the drop down, scheduling it accordingly and then start!

16. Part 2: Where to find campaigns
For your salespeople
Sending campaigns to existing accounts:
Choose the account
Click on the icon
Select the campaign
Send!
Sending campaigns to new accounts during creation:
Create a new prospect
Select the campaign you’d like them to be on!
* Salespeople can not make any changes to campaign content or configuration

17. Part 3: What gets seen For your customer Your customer will see:
The ! The content, the copy, the subject line
But with your branding, your logo, etc.
The salesperson contact information
The CTA!
Remember, your salespeople will get hot leads every time these s get opened (2 flames) and clicked through (3 flames).
* The CTA landing pages can not be edited.

18. ?

19. Janessa Yeomans Demand Management, Marketplace jyeomans@vendasta.com
linkedin.com/in/janessayeomans
ext 119
Amy - My name is Amy and I’ll be your host for today.

20. Amy Gill Marketing Manager, Marketplace agill@vendasta.com
linkedin.com/in/amygillvendasta
ext 139
Amy - And I’m Amy. And as always, if you have any questions or feedback, I’d love to hear from you. Have a great afternoon!