1. How to Bridge the Scary Gap between The Results You Want and The Results You Have
Assignment 3

2. Assignment for This Session
Create Your Product Funnel
Review your Ideal Customer, Aspiration and Obstacle…Adjust

3. Your Product Funnel All Our Marketing Type here Type here Type here
Low to No Risk
Build relationship
Type here
First Service
Get to know you
Type here
Type here
Upsell
Now I trust you
Type here
The
Forever Client

4. Formula for Making Money
Prospects X Conversion = # Customers Price per Sale # Times They Work with You Revenue Profit Margin Money in Your Pocket

5. The Basics 5 Sessions, 60 minutes each
All Sessions recorded & placed at
Weekly work assignments
Submit work assignments by Sunday night to for our review
Take notes
Call from a Quiet Place where you can work
Please use a headset, not your PC speakers

6. Supporting slides

7. Positioning Copywriting Websites LinkedIn Strategies
Wide Awake Business
Product Funnel
All Our Marketing
Low to No Risk
Build relationship
Books DVDs CDs Flash Sales
Customer Navigator
First Service
Get to know you
Done-for-You:
Positioning Copywriting
Websites LinkedIn Strategies
Upsell
Now I trust you
One-on-One Mentoring
The
Forever Client

8. Your Offers Could Be… DVDs— Physical & Digital CDs— Physical & Digital
Webinars
Group Coaching
Master Mind Group
Workshops
Ebook