1. Diversity and Inclusion: 5 Practical Steps
Pauline Miller
Head of Diversity and Inclusion, Lloyd’s
22nd March 2017

2. 5 Practical Steps to Inclusion
Step Five:
Measurement and Evaluation
Step Four:
Employee Resource Groups
Step Three:
Awareness and Learning
Step Two:
Frameworks for Action
Step One:
Executive Sponsorship and Support
© Lloyd’s

3. Step One Senior commitment from the top
Executive Sponsorship and Support
Senior commitment from the top
Influential, well-respected, front line business leader
Be clear about their role
Help them create their own story
Walk the Talk
Alignment to the business strategy
Support
One person-charge
Resources
© Lloyd’s

4. Step Two Business Case Culture, Values & Behaviours
Frameworks for Action
Business Case
Culture, Values & Behaviours
Communication Strategy
Policy & Guidance
Fluffy Stuff
Clear Guidelines
Accountability
Goals for Success
© Lloyd’s

5. Step Three Build awareness Stand-alone Sheep-dip Educate at all levels
Awareness and Learning
Build awareness
Educate at all levels
Create experiential learning
Embed
Stand-alone
Sheep-dip
One-size fits all
Individual accountability
© Lloyd’s

6. Step Four Build Inclusive Cultures Organisational insights
Employee Resource Groups
Build Inclusive Cultures
Organisational insights
Create Role Models
Engage Senior Sponsors
Employee Driven
Business Resource Groups
Exclusive rather than inclusive
Under the Radar
Challenge Organisation Strategy
Employee owned
© Lloyd’s

7. Step Five Lack of focus No Accountability No Commitment
Measurement and Evaluation
Lack of focus
No Accountability
No Commitment
What gets measured gets done?
How will we know if we have been successful?
Are we making progress?
© Lloyd’s

8. Dive In Festival Case Study:
The festival for Diversity & Inclusion in Insurance

9. Dive In…. The story so far?
Dive In is the insurance sector’s only international diversity and inclusion festival that runs concurrently in multiple organisations in different countries, representing every corner of the industry, from the smallest brokers to the largest multi-national companies.
2017 is the third year that will run the Dive In Festival. It was conceived as part of a strategic plan to drive engagement and understanding of the business case for diversity and inclusion.
Each year, since launch in 2015, the Festival grows in size due to the demand created by the experience of participation which spreads by word of mouth and media coverage of the previous event.
The Festival is free to attend and is promoted to over 1 million people in the global insurance market through media partnerships, visible branding and internal communications campaigns, delivered in partnership with a steering committee of industry leading communications professionals.

11. 2016 Festival Outcomes
98% feel that Diversity & Inclusion is good for business
98% feel that the festival is good for the insurance industry and its reputation
98% said they would recommend attending the festival to their colleagues next year
74% said that the festival has given them new ideas about how to improve Diversity and Inclusion at work
71% said the festival has given them skills to help them develop personally and/or professionally
68% said their understanding of Diversity & Inclusion had changed as a result of the festival (82% of first time festival attendees responded “yes” to this question)
Based on 1,397 responses: 66.4% middle of career, 19.2% executive level, 14.4% just starting out (431 answers in in 2015).

12. 2016 Festival Coverage 96 pieces of coverage (print & online)
6 Media partners
Qualitative media analysis: 3/5
Please Click for Dynamic verison of the Media Coverage Report

13. Twitter Snapshot

14. Video assets 36 videos 6253 views
Shared through the app, the website & our media partners

15. Winner of 6 National Awards
AWARDS SHORTLISTED:

16. Dive In… 2017 “The Diversity Dividend” Global Participation
Focuses on the bottom line business benefits to the organisation, highlighting the key message that in a tough business climate, diverse and inclusive teams help deliver a business edge and drive higher returns through:
Productivity
Innovation
Reputation
Attracting best talent
Keeping good people
Global Participation
Across the Insurance sector employees are encouraged to participate globally, using the Dive In App to register to attend events and webinars as well as collaborate ‘live’ with tweets and photos during the festival via the app.
Local Content
Using the overarching theme, content is created locally by volunteer teams, ensuring that local and cultural differences are incorporated into the festival globally.