1. Tourism Planning and Development
Course Code: HRM/T 313-3
Course Credit: 3 units (3 hours per week)
Mr. Wendell Brigino Aguirre
Professor
Website:
Course Orientation Page 1

2. Tourism Planning and Development
Course Description:
This is a study of tourism destinations and the process of developing any geographical unit which tourists visit.
The course discusses the positive and negative impacts of tourism on societies, culture, economy and the environment.
Promotional techniques essential to the success of destinations are likewise discussed.
Phenomenon – experience, event, trend, happening
Course Orientation  Page 2

3. Course Outline: Tourism Planning Tourism Development
Theories on Tourism Development
Sustainable Tourism
The Key in Tourism Planning and Development
Tourism Impacts
Collaboration and Partnerships in Tourism
The Future of Tourism Planning and Development
Course Orientation Page 3

4. References:
Cruz, Zenaida L. (2014) Tourism Planning and Development. Rex Bookstore, Inc. Manila, Philippines.
Cruz, Zenaida L. (2013) Principles of Tourism, Part 1 and 2. Rex Bookstore, Inc. Manila, Philippines.
Course Orientation Page 4

5. Course Requirements: Student Profile with scanned 2” x 2” picture
You can get the copy from my website, print it in a short bond paper (8 ½” x 11”)
Copy of registration form
Test booklet
Course Orientation Page 5

6. Grading System:
Based 40 Grade Computation = (Raw Score/Total Score x 60) +40
Class Standing Computation: 60% - Recitation/Oral Reports 20% - Research/Home Work 20% - Projects 10% - Quizzes/Long Exam 50% Major Exam: 40% 100%
Final Average Computation = (Prelim Grade + Midterm Grade +Final Grade) / 3
Course Orientation Page 6