1. Over $4 Billion back to Scouting since 1980
Fall 2018 Popcorn Sale!
Council welcomes everyone
Over $4 Billion back to Scouting since 1980
AMERICA’S POPCORN SALE - FUNDING ADVENTURES!
OVER $4 BILLION BACK TO SCOUTING SINCE 1980

2. THANK YOU! WHY TRAIL’S END?
We have partnered with Boy Scouts of America Councils and Units to raise the funds needed to deliver the promise of Scouting for over 37 years.
THANK YOU!
OVER $4 BILLION RAISED FOR SCOUTING SINCE 1980
TE talk about what we’ve done for Scouting

3. WHY TRAIL’S END?
TE talk about what we’ve done for Scouting

4. 2017 Popcorn Unit Commissions
IT’S FOR THE SCOUTS!
Scouts sell to earn their own way in Scouting. Provides them the opportunity to fund their entire year in Scouting.
Provide unit’s the funding to execute a successful program year.
2017 Popcorn Unit Commissions
$140,157
Fill in your council’s commission that was paid out. Stress the importance of monies earned

5. WHY WE SELL POPCORN
Introduce Pack 2017 video on why we sell.

6. SET YOUR GOAL Your Unit goal should be based on every
Scout earning their Ideal Year of Scouting.
What is the Ideal Year of Scouting?
It’s your Unit’s calendar of Adventures and Events, such as Campouts, Day Trips, Blue & Gold, Pinewood Derby, and more!
Provide each Scout with the
experience of a lifetime. What do your Scouts want to do?
Push the Ideal Year of Scouting. We want to express the id

7. SET YOUR GOAL What is your Ideal Year of Scouting?
Popcorn goals should be based on your budget to fund your budget with one fundraiser.
How much Popcorn will each Scout sell to earn their way?
Whatever their goal is, they can hit it. Remind them of what Pack 2017 did. It is the extreme but whatever you want to do is good

8. SCOUT GOAL: $1,000
Your Scouts can sell $1,000 and earn an entire year of fun filled Scouting programs with only three easy steps:
1. Scouts work four 2-hour solo storefront shifts. Scouts average $100/hr.
$800
2. Scouts each sell door-to-door to their neighbors for about an hour.
$100
Scouts sell to one or two friends and family online.
The average online sale is over $65!
Goal
$1,000
Show how easy it is to hit $1,000 in 8 hours or less as in this example

9. UNIT GOAL: $30,000 A Unit with 30 Scouts can sell $30,000 in Popcorn.
1. Book two stores for Show & Sells Friday’s, Saturday’s, and Sunday’s throughout your sale. This will provide more shifts than you need, allowing some Scouts to be Top Sellers!
2. Scouts each sell door-to-door to their neighbors for about an hour. Tip: Scouts that have popcorn with them (Show & Deliver, or “Wagon sales”) sell more popcorn in less time!
3. Scouts sell to friends and family online. The average online sale is over $65! It only takes two sales per Scout to make a big difference in your sale. There’s new online incentives too!
This expands the Scout goal to the Unit level. Expect objections! Even finish the slide with “I know $30,000 sounds like a lot, but this wasn’t our idea. Pack 2017 gave us their system, and we’re going to share that with you.”

10. HOW THEY DID IT How did Pack 2017 sell $190,000 with 85 Scouts?
Build A Team
Shared ideas and shared efforts
Plan the sale like a business
Show & Sell Focus
One Scout & One Parent per shift
Four shifts per Scout
Use Technology
Online Show & Sell Schedule (signup.com)
Accept Credit Cards (Square)
Individual Sales Tracking (Square)
Parent Buy-In
Character develop program
One fundraiser a year: No dues
Commit to 8-10 hours of their time
Motivate Scouts
Add your own prizes to what council is providing
Recognition of top sellers: THE PIE IN THE FACE.
Reinforce that Pack 2017 got parents to buy in. That’s why it’s number one on the list

12. TRAINING VIDEOS Popcorn Team Training Videos at trails-end.com
Developed by Team that sold $190,000.
Focused on Show-n-Sell/Show-n-Deliver.
No login required-watch anytime
24 Videos (40 minutes)
Team Building & Planning
Ways to sell
Show-n-Sell basics
Booking locations
Scheduling shifts
Merchandising a table
Training Scouts & Parents
Show-n-Deliver basics
Kickoffs
Logistics of the sale
Financial best practices
And much more……
Stress all the videos we have available.

13. SHOW & SELL VIDEOS
Reinforce the videos that we have

14. SHOW & SELL BASICS
Embed / Play the “Show & Sell” basics video Reinforce the Show & Sell plan Remind them “each video goes into details on various aspects of the sale”

15. WANT MORE HELP? Facebook Group Connect with other Kernel’s Share ideas
Ask questions – get answers!
Weekly Webinars Available
Planning Session
The Team from Pack 2017 are committed to your Units success.
Get one on one help from the Pack 2017 Team. Setup a time now!
There are more tools available to you. We have a Facebook Group, and Sean from Pack 2017.

16. UNIT COMMISSION Base Commission: 30% (35% - Two Week Blitz)
Scout’s Honor: 3%
10 % More: 2%
Prizes Option: 3%
Review commission

17. Products
Review commission

18. 2018 SCOUT INCENTIVES
Insert Prize flyer

19. ONLINE SALES INCENTIVES
10 for $10 Promotion
Units earn a $10 Amazon e-gift card for each 10 Scouts in their unit with an online sale
Redemption: Amazon code ed to unit primary contact monthly
Qualification Period: January 1 to December 31, 2018
Scouts:
Sell $300 online in a calendar year and earn 5% of every dollar sold as an Amazon.com Gift Card. 
Disney Orlando trip for two
3 Random winners-Scouts with at least one online sale
Top 5 online seller
Scouts register accounts at
Review online incentives provided by TE

20. 2018 SCOUT BONUS PRIZE
In addition to the prizes from the brochure, qualifying Scout will earn the additional prizes:
Sell $1,500 Movie Madness Invitation
Sell $2,500 Scholarship
Sell $5,000 $150 Amazon Gift Card
Update if applicable

21. SCHOLARSHIP PROGRAM
Scouts who sell at least $2,500 (in one calendar year) are eligible for the Trail’s End Scholarship.
6% of their sale is put into an interest bearing account. They will continue to earn 6% of all sales once eligible. Information available at sell.trails-end.com
Highlight National program

22. TOP SELLER What might a Top Seller look like?
1. Scout works ten 2-hour solo storefront shifts. Scouts average $100/hr.
$2,000
2. Scout each sell door-to-door to their neighbors for about four hours.
$400
3. Scout sell to five friends and family online. The average online sale is over $65!
$350
Top Seller
$2,750
Provide a Top Seller example. This is what you want all Scouts to strive for.

23. KEY DATES Show-n-Sell orders due: 8/24/2018
Two Week Blitz starts: 8/24/2018
Two Week Blitz ends: 9/06/2018
Show-n-Sell Distribution: 9/14/2018
Show-n-Sell returns: 10/15/2018
Take Orders/Prizes due: 10/15/2018
Payment/Paperwork due: 10/17/2018
Take Order Distribution: 11/02/2018
Update

24. CONTACT INFORMATION
Bobbi Carter: Staff Advisor
Sharon Rendon: Council Kernel
Sean Stanford: Pack 2017
Update

25. Thank You Have a Great Sale!
All
AMERICA’S POPCORN SALE - FUNDING ADVENTURES!
OVER $4 BILLION BACK TO SCOUTING SINCE 1980