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The Pursuit for Non-Academic Revenue through the

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1 The Pursuit for Non-Academic Revenue through the
Establishment of a University Consultancy Firm in the Province of Rizal, Philippines MEDARDO B. BOMBITA, DPA University of Rizal System Philippines

2 ? research problem Why Who When
In the advent of the passage of Free Higher Education Act (Academic Year ) As per DTI and Senate Economic Planning Office, MSMEs is relatively low value added to the country’s economy which only contributing 35.7%, lower than other Asian economies such as Indonesia (53.28%), Vietnam (39%) and Thailand (37.8%). Why ? Who When How “Your Success, Our Business”

3 ? research findings Weak financial base of the University
Income is driven by tuition fees and limited number of IGPs Scarcity of matured research-based production When ? Who Where How “Your Success, Our Business”

4 ? research findings Marginal institutional engagement with MSMEs
Projects are usually initiated by NGAs Lack institutional platform to deliver industry-based services Un-tapped practicing professionals (accountants, engineers, business experts, etc.) When ? Who Where How “Your Success, Our Business”

5 research findings Minimal financial support to innovative and transformative researches and inventions of faculty and students Lack of innovative culture in the multitude of internal stakeholders Minimal “incentivization” of “out-of-the-box” scholarly works and discoveries When ? Who Where How “Your Success, Our Business”

6 ? research findings Why When Where Micro, small and medium enterprises
Others (Sole Proprietors or Self-Employed Individuals, Online Entrepreneurs, Partnerships, Domestic Corporation, and Foreign Corporation, such as Representative Office and Branch Office, Government Agencies, Non-governmental organizations) Why When ? Where How “Your Success, Our Business”

7 ? research methods Why When Who How Analysis of records / documents
Feasibility Study Survey (Stratified Sample Size Using Slovin’s Formula) (104) Micro, Small, and Medium Enterprises University Officials and employees Focused-interview Selected Business Owners & Business Experts (DTI & PCCI) Why When ? Who How “Your Success, Our Business”

8 ? research scope UNIVERSITY OF RIZAL SYSTEM Province of RIZAL
Other possible Potential and Available MARKETS / SERVICE AREAS Why When ? Who How “Your Success, Our Business”

9 ? research findings Weak financial base of the University
Income is driven by tuition fees and limited number of IGPs Scarcity of matured research-based production When ? Who Where How “Your Success, Our Business”

10 ? research findings Marginal institutional engagement with MSMEs
Projects are usually initiated by NGAs Lack institutional platform to deliver industry-based services Un-tapped practicing professionals (accountants, engineers, business experts, etc.) When ? Who Where How “Your Success, Our Business”

11 research findings Minimal financial support to innovative and transformative researches and inventions of faculty and students Lack of innovative culture in the multitude of internal stakeholders Minimal “incentivization” of “out-of-the-box” scholarly works and discoveries When ? Who Where How “Your Success, Our Business”

12 The question

13 the recommendation Create a commercial consulting arm of the University that provides outsourced services on internal business processes such as bookkeeping, accounting, tax return preparation, payroll, business registration, engineering, ICT and training services. “Your Success, Our Business”

14 URS Industry Our Goal the recommendation
The URS G-Force as a synergy between the University and the industry for productivity improvement and operational efficiency by offering professional consultancy services, and other training courses. Our Goal URS Industry “Your Success, Our Business”

15 Objectives the description (what to do)
Complement the conventional sources of university revenues. Exposure of University stakeholders to the industry (MSMEs) through facilitating and supporting them to improve their operational efficiencies through interventions as such professional services, consultancies and short courses to address the needs of the MSME’s more specifically on marketing, operations and financial management needs. “Your Success, Our Business”

16 Objectives the description (what to do)
Develop a customer-base that demands a teamwork approach to satisfy various client business requirements Funds generated shall be used to provide augmentation to support faculty and student for “innovative researches or projects” “Your Success, Our Business”

17 the description (what to do)
Our Products Consultancies Training & Short Courses I.T. Services & Solutions Supervisory & HRD Courses Customized Training Programs “Your Success, Our Business”

18 the description (the services)
Consultancy Services Training & Short Courses I.T. Services & Solutions Supervisory & HRD Courses Customized Training Programs Accounting Auditing Bookkeeping Tax Compliance Business Registration Payroll Business Development Engineering Basic Accounting & Bookkeeping (Free); English Proficiency Program; Corporate Social Responsibility / Extension Program; Event Management Data Management System; 3D Max & Animation; Java Programming; Internet Installation; Networking & Hardware Servicing; Computer System Servicing for TESDA NC2; Basic Digital Photography & Editing; Computer Literacy Basic Customer Service Skills Leadership & Management Development Program Team-Building & Group Dynamics Thematic Programs “Your Success, Our Business”

19 the description (the services)
Fellowship Grants Grant of fellowship grades to individuals “Your Success, Our Business”

20 Fellowship Grants the description Initial Fellowship Grades PFG
Patron of the Fellowship of the Giants FHon Honorary Fellow of the Giants FFG --- (Sr) Senior Fellow of the Giants of _ _ _ _ Accounting (Acc) Business (Bs) Information Technology (IT) Research (Rs) FFG --- (L) Fellow (Life) of the Giants for _ _ _ _ FG --- Fellow of the Giants for _ _ _ _ AMFG --- Associate Member for _ _ _ _ SMFG Student Member of the Fellowship of the Giants “Your Success, Our Business”

21 76.6 % familiar with training services facilitated by URS trainors
83.3 % surveyed prospective market have a positive opinion of the proposed firm market awareness 78.6 % familiar with consultancy services provided by URS professionals 76.6 % familiar with training services facilitated by URS trainors Respondents: 104 MSMEs in Rizal Province (Feasibility Study conducted on September 26-30; November 3-9, & 11, 2016) “Your Success, Our Business”

22 7 % market share in the province
target market 7 % market share in the province Captive Market: MSMEs (affiliated in PCCI, REMAI) Target Market: Other non-member MSMEs, Sole Proprietors or Self-Employed Individuals, Online Entrepreneurs, Partnerships Available Market: Government Agencies, Non-governmental organizations Potential Market: Domestic Corporation, and Foreign Corporation, such as Representative Office and Branch Office “Your Success, Our Business”

23 feasibility analysis Net income of P1,372, annually within five (5) years (from ) An average ROI of percent will be obtained annually for five (5) years The average Payback Period of two (2) years, one (1) month and twenty-one (21) days “Your Success, Our Business”

24 projected income “Your Success, Our Business”

25 the strategies Branding (“URS Giants”)
Collaboration (Partnership Agreements with DTI, PCCI-Rizal, REMAI) Separate Website / Social Media (tweets & likes) Marketing Collateral (brochures, mugs, signage and tags) Sponsorship Personal campaign Fellowship Grants “Your Success, Our Business”

26 competitive analysis Criteria Competitor 1 Competitor 2
Services Cost Quality Reputation “Your Success, Our Business”

27 the benefits For Business Clients
To provide professional quality services at a competitive price To are an active member of professional organizations To are always updated with the latest standards and regulations

28 the benefits For Business Clients
To have an assurance of confidentiality for your business transaction with us To have many years of experience in the industry To services will be handled by Licensed and Experienced Professionals To are focus and dedicated in delivering agreed outputs

29 the benefits For “Fellow”-Clients
To create opportunities for networking, promotion and development of knowledge for excellence in profession/industry To develop and promote of the profile and prestige of fellow members

30 the benefits For URS Clients
To will provide financial support to create a culture of innovation and transformation (Innovation Grants for faculty and students) through their researches and inventions/creative works The Fellowship will be a breeding ground for innovative ideas and initiatives for college students through their OJT/Practicum

31 the team “Your Success, Our Business”

32 proposal process “Your Success, Our Business” Authorization
HIT Plan Proposal Feasibility Study Evaluation Conceptualization Administrative Council Board of Regents Authorization Logistic Acquisition Composition of the Fellowship of the Giants Legal Requirements IM Development Capacity-Building Organization Stakeholders’ Summit Project Management Delivery of services and training packages Implementation Review Project Monitor Income & Benefits Post Implementation “Your Success, Our Business”

33 Q & A “Your Success, Our Business”

34 thank you! “Your Success, Our Business”


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