1. Array of Microsoft Azure Services Helps Email Marketing Companies Reach a Global Market
“In today’s world there is no method better than a cloud service for releasing a global product. Microsoft Azure provides a reliable and scalable central platform for all of our global needs.”
– Michal Mensik, CEO, Mailytics
SITUATION
Mailytics was seeking a solution for global expansion. In order for Mailytics to reach its goals, a reliable technology that was easy to work with and allowed for scalability was needed. The problem was that Mailytics needed to have a single, simple method for deploying its platforms anywhere in the world. Also, quick and easy access to databases from different locations was a necessity.
MICROSOFT AZURE ISV:
Mailytics
WEB SITE:
LOCATION: Prague, Czech Republic
ORG SIZE: 34 employees
MICROSOFT AZURE ISV PROFILE:
Mailytics is a startup project by Inveo. Specializing in e-commerce and marketing, Inveo.cz is a Czech startup that is expanding globally. Its service helps analyze marketing campaigns and assist businesses with marketing strategy and decision making. Mailytics works with any company, big or small, that wants to break into the world of marketing.
SOLUTION
Microsoft Azure provides Mailytics with one central management portal for all services, so setting up databases and deploying on a global scale is done with ease. Azure services make it possible to quickly deploy Mailytics applications globally with minimal formatting and troubleshooting. Also, the testing platforms make the transition of new versions into production fast and easy. Mailytics uses Microsoft Azure Web Apps, Cloud Services, Azure SQL Database, Azure Storage, Azure Search, Visual Studio Team Services, and Application Insights for its solutions.
BENEFITS
Microsoft Azure accelerates application response times through geo- replication because data is distributed in databases all around the world.
Microsoft Azure Search provides the capability to connect and search through any of Mailytics’ databases quickly and easily.