1. Maximizing Your Commission Rate

2. What is the difference between 2.5% and 3%?

3. 17%

4. Maximizing Buyer Commissions?

5. Maximizing Buyer Commissions?
Set Up Preferences in the MLS

6. Maximizing Buyer Commissions?
Set Up Preferences in the MLS
Ask for Buyer Contribution if commission is too low

7. Maximizing Listing Commissions
How do you answer, “What commission rate do you charge?"

8. Maximizing Listing Commissions
Never leave the number hanging. Always qualify it.

9. Maximizing Listing Commissions
What are the advantages to a listing at 6, or 3%?

10. Maximizing Listing Commissions
More incentive to get it shown
Statistics show that at 3%, you have a greater chance of getting your home in escrow.
Agents have a negotiating margin for issues during escrow
More extensive marketing

11. Maximizing Listing Commissions
Tactics:
Write in the listing agreement, your willingness to come down to 2.5%, or 5% if on both sides.
Write in the listing agreement, your agreement to come down to 5% if you double end it.
Have the seller increase the price by 1%.
Remind them they don’t pay commission until closing.
Introduce
Always say, “subject to broker approval”.