1. Cloud University Live: Success with Social Media
Alan Phillips, Plan27 President
October 20, 2016

2. Al Phillips President, Plan27.ca Social Media Myths
What is Social Media?
The Benefits
Dos and Don’ts
The Social Media Goal

3. Social Media Myths It’s free It’s all about Buzz and going Viral
My network is bigger than yours

4. What is Social Media?
Social networks are new channels for your brands voice and contact
Social Media is people
Transparency for your business
and brand

5. Social Media Benefits? Transparency Familiarity breeds Brand Loyalty
Remain top of mind

6. All Successful Marketing Begins With a Plan
Some Dos and Don’ts when executing your plan
Know your audience
Avoid self-promotion
Be self-aware
Engage your network don’t sell
Facebook is for personal – Linkedin
is for business….in theory

7. ‘A goal without a plan is just a wish’ Antoine de Saint-Exupéry
What is your social media goal?
Attract and gather your ideal prospects into a targetable group
Business owners who want to be current and stay ahead of technology
Gain expert status so they know, like and trust you
Now what is your plan to turn that targetable group into sales prospects?

8. Plan27 – Scale your Technology Business
For more information on building a complete plan to grow your business, download our 3 volume white paper series.
How to gain high value clients and scale your IT Service Provider Business
try.plan27.ca
Al Phillips

9. Questions?

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