1. Getting started with Broadlook Diver

2. Introduction to the Diver Layout
Diver is essentially a browser, like IE, Firefox, Safari and others. It has all the browsing functionality of these tools.
Forward / Back Page
Refresh
Home
Favorites (bookmarks)
Diver also has unique set of data mining and filtering functions that allows it to extract contact, resume and social network information from Search Engine Results Pages, produced by sites like Google and Yahoo.
Another unique function of Diver is this data capturing and filtering grid. This is where the data you extract from a site will be populated, and can be selected for export.

3. When do you use Diver? Please note:
The contact/resume/social network data mining functionality of Diver is built to work with search engines like Google, Yahoo, and Bing. You’ll use this functionality in the following scenarios:
- You want to find people related to a specific company or market segment.
and/or - You want to find people who possess a specific skill set or title.
and/or - You want to find people who appear on specific sites or in online documents.
and/or - You want to find people who have an online resume, bio, or curriculum vitae.
Please note:
Your success in using Diver is directly related to your ability to express to a search engine precisely what you want, in the form of a “search string.”

4. Commonly used “simple” search string operatives.
Example
Meaning
physical therapist
words “physical” AND “therapist” must appear in the results
“physical therapist”
the phrase “physical therapist” must appear exactly as stated in the results
physical OR sports therapist
either the words “physical” AND/OR “sports” appears on the page AND the word “therapist” appears in the results
“physical therapist” OR “sports therapist”
either the phrase “physical therapist” AND/OR the phrase “sports therapist” appears exactly as stated in the results
“physical therapist” –jobs
the phrase “physical therapist” BUT NOT the word “jobs” appears in the results.
“physical therapist” –”job offer”
the phrase “physical therapist” BUT NOT the phrase “job offer” appears in the results.

5. Commonly used “specialty” search string operatives.
Example
Meaning
site:
all result links must come from the site “
filetype:pdf
all results must come from files that match the filetype specified, .pdf files in this case. also try doc (Word), ppt (PowerPoint), and rtf (Rich Text File)
inurl:resume
the term “resume” appears in the URL of the result links. also try terms like “vitae” “cv” or “bio”
intitle:vitae
the term “vitae” appears in the title of the website of the results. also try terms like “resume” “cv” or “biography”

6. Need some help? Use Advanced Search!
Advanced search allows you to be able to construct your search string effectively, just by following simple language rules.
You can also manipulate the language of the site, where the site was originated from, and a date range of when the site was authored, or updated.

7. Conducting searches in Diver.
Submitting a search query to a search engine in Diver is EXACTLY the same as using any other browser.
You do, however, want to set up the application to parse exactly what you want before conducting the search. This will allow you to rapidly sift through results, and give you applicable contacts.
Start by specifying the type of “Dive” you’ll want to do in conjunction with your search string. This is a dropdown menu:
- Contacts includes name, title, company, and phone.
- Resumes includes name, , phone, as well as skills, experience, and education – typical aspects of a resume or curriculum vitae.
- Custom is a special setting that you’ll use to derive information from LinkedIn profiles.

8. Conducting searches in Diver.
Pick the search engine you’d like to use in either the “Support Sites” Favorites Folder, or by browsing to the site in the browser navigation bar.
Next, create a search string, just like you would with any other browser, and hit search. (You may want to adjust the search engine’s settings to be the maximum number of results per page.)
Provided that your search has produced results, Diver should begin to pull applicable data from each results page link.
Once your Search Engine has produced results, click on the Dive into Results button to start retrieving/parsing the data you wish to capture.
Be sure to monitor Diver’s progress in this meter, and allow it to finish the page before moving to the next page (if applicable) or conducting a new search.

9. Working with your results in Diver.
Filter and “Must have” boxes. Used to view/export only results that meet your basic standards.
The Filter search allows you to search within the results of Name, Title, Company, , Phone (in contacts mode), and/or Skills, Experience, and Education (in resume mode). Previous filters will be saved in a dropdown on the filter for easy reference.
The “Must have” boxes are checked to ensure that each record has the required fields you need.
Clear Results and Export Button. Use “Clear Results” to remove all data from the grid. (This cannot be undone.)
Clear Prior Results will clear all results in the grid, on every new search/search engine page.
“Export” allows you to be able to move contact information to Excel, CSV, V-Card, Text, and database locations.
Please note: in “resume” or “custom” mode, your database may not accept all of the columns Diver creates. Excel or CSV may the best format.
Marked only, Mark, and Dedupe. The “Mark” boxes allow you to “hand select” records. (Marked records will be highlighted in purple–not shown.)
Selecting “Marked only” will only display/export “Marked” records.
“Dedupe” will remove redundant records that have same name, same title, and same Source URL. This allows you to try many related searches, that could yield same results, and maintain only relatively unique records.

10. Saving your Strings as “Templates.”
Write your string.
Start by opening Broadlook Diver. Pick a search engine that you want to use, and write your search string, with this small change. In the areas where you might “swap” values, create a place marker (referred as a tag) in the string using the < and > symbols around each to denote a variable.
(You can label them anything you want, just be sure to create ones that follow good search string practices for syntax.)
Run your string, and save to Favorites. Run the search with your new tags in place. Don’t worry about the outcome (not shown) – we just need the result link. Once you have a results page, save the favorite follow these steps.
Click on the New Folder button, or browse to the folder you want to save your string in.
Click on the menu item Favorites, and choose “Add to Favorites”
Name the Title of your Tag. (Use something descriptive that you’ll remember, making it easy to search for.)

11. Troubleshoots,Tips & Tricks for Diver.
Common calls.
“Diver is processing, but I don’t see any results!” Check these things.
”Marked only” is left on, thus new results can’t show up in the grid, because you haven’t marked them yet.
Your filter is not relevant to your current search, so none of the results match your filter.
You’re using a search engine we don’t support, and need to click “Dive into Results.”
You are behind a proxy server and need to put in those credentials into the Diver settings area.
“My results keep going away on every search I do!”
It’s likely that you have “Clear prior results” checked.
In parting…
Don’t just use one long “___OR____OR____” search string, on one site. The best researchers use variance – permutations in searches (titles, companies, dates, locations), and many different search engines.
Using the LinkedIn searches (exclusively in Google) are cool ways to get starter data, but will likely not get you s, and phone numbers.