1. EUEB meeting Development of EU Ecolabel criteria for Cleaning Services Overview on the ongoing work Task 2: Market Analysis 1
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

2. Presentation structure
Proposed PG definition and scope
Cleaning Services supply chain: the system
Market Analysis:
Companies providing Cleaning Services
Suppliers of products and equipment to Cleaning Services
EU Ecolabelled cleaning products & Ecolabelled cleaning services (Nordic Swan)
Planned next steps
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

3. Proposed PG definition
Professional cleaning operations, performed regularly or periodically in order to keep an indoor space clean and sanitized, and that can be performed manually or making use of machinery
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

4. Proposed scope (services, operations and boundaries)
In Scope
Out of Scope
Services:
Indoor cleaning of commercial and public/institutional buildings
Specialised/industrial cleaning Domestic/residential cleaning
Operations:
Floor cleaning
Sanitary cleaning (cleaning of washrooms, bathrooms and toilets and washrooms)
Windows cleaning
Surface cleaning
Manufacturing processes
Environmental remediation
Exterior areas (e.g. parking lots, grounds)
Specialist (e.g. carpet cleaning, window washing (external), upholstery)
Sanitation services e.g. sewers, graffiti
Boundaries (preliminary): 
Employment practices
Chemical use
Water consumption
Purchase of Cleaning products and materials
Waste (and wastewater)
Energy consumption
Machinery
Transportation
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

5. Cleaning services supply chain: the system
Providers
Suppliers
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

6. Providers/Users
Turnover breakdown between market segments for cleaning services in 2010 (EFCI, 2012)
Offices cleaning dominates (50%)
Schools & leisure,
windows cleaning ,
shopping's and commercial sites
represents 66%
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

7. Market penetration by cleaning contractors (EFCI, 2010)
Providers
Market penetration by cleaning contractors (EFCI, 2010)
Number of cleaning contractors =
Average outsourcing of cleaning services (2010) =65%
sales statistics provided by manufacturers of cleaning products and machineries

8. Cleaning contractors per country (EFCI, 2010)
Providers
Cleaning contractors per country (EFCI, 2010) IT SP FR
GER UK
70%
Italy, Spain and France large number of individuals or small family business registered as cleaning contractors
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

9. Turnover by country (EFCI, 2010)
Providers
Turnover by country (EFCI, 2010)
GER FR IT UK SP
76%
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

10. Breakdown by number of workers (EFCI, 2010)
Providers
Breakdown by number of workers (EFCI, 2010)
companies employing more than 500 people achieve almost half of the total turnover in the industry.
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

11. Suppliers
Market value for detergents and maintenance products industry (for I&I products) for 2012 (EU 27, plus Norway and Switzerland)(A.I.S.E, 2013)
Breakdown of I&I
Percentage share
Million euros
Technical Cleaning
28%
1822
Kitchen & Catering
23%
1518
Food & Beverage
17%
1128
Building care
14%
886
Laundry
10%
642
Other 8%
539
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

12. EU ecolabelled cleaning products by country (ECAT, January 2014)
Total of 2143 products: all-purpose cleaners and cleaners for sanitary facilities France to have the largest number of ecolabelled all Purpose Cleaners
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

13. Overview on the Ecolabel licenses for Cleaning Services within Nordic Swan (2012)
Nordic Swan, the official Ecolabel of the Nordic countries had awarded 1386 refer to site specific services, which include location-based services, such as hotels, supermarkets, car washes and printers
Details were asked to Nordic Swan within EU Ecolabel for the Cleaning Services scope
Source: Nordic Ecolabelling Annual Report 2012
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

14. Planned next steps
Individual interviews with stakeholders (cleaning service providers and suppliers) to gain a better insight on the market segmented data for cleaning services providers (cleaning products, equipment (e.g. floor cleaning machinery) and accessories used (e.g. cleaning cloths, microfibers).
Volumes and sales
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services

15. Thank you for your attention
Belmira Neto
tel  
Project website:
Soon will be uploaded in BATIS – First draft report
(Task 1, PG definition and scope)
EUEB meeting, 17th June 2014, Brussels
Development of EU Ecolabel for Cleaning Services