1. Scoreboard Measures
As of March 2018

2. Our Strategy

3. Engagement Survey
Results coming Soon!

4. As part of our Top Employer Strategy, we participated in 2 outside surveys to continue our efforts at becoming and remaining a Top Employer to work for.

5. Results Virginia Lottery Scores 88% -Engagement 90% - “Greatness”
How scores are gauged
70% - Strong Level of Engagement
80% - Considered “Greatness”
Virginia Lottery Scores
88% -Engagement
90% - “Greatness”

6. Org Health measured how employees feel about:
Alignment
Connection
Effectiveness
Manager
The Basics measured how employees feel about:
Expectations
Formal Training
Pay
Work/life flexibility
Benefits
Engagement measured how employees feel about:
Referral
Loyalty
Motivation
Results:
8% Higher than all State Govt. Avg
8% Higher than in 2015
Results:
7% Higher than all State Govt. Avg
12% Higher than in 2015
Results:
14% higher than all State Govt. Avg
9% Higher than in 2015

7. Custom Statements measured how employees feel about:
Understanding and Connection of Strategy
Understanding and Connection of Brand
Technology

8. Benchmark Study Highlights
Methodology changed. Phone survey prior to Started conducting survey online in 2014.

9. Benchmark Study Highlights
Significant increase in “Don’t know responses in (42% said they didn’t know)
Other Responses for 2017
4% Roads
11% General Funds
4% Other
21% Don’t know

10. Compliance Results Compliance Results, Measure ]
Responsible Gaming Milestones
Semi-Annual Measure-
Employees Acknowledge Responsible Gaming Guidelines-Complete
Attended NCPG conference- Complete
Responsible Gaming logo on in-store signage- Complete
Responsible Gaming logo in each Retailer Playbook-Complete

11. Compliance Results Compliance Results, Measure 2 & 3
2. Semi-Annual Measure
Tracking of Gaming Incidents
5 Incidents since July 1, 2017.
None of the incidents have negatively
affected the Integrity of our Games
4 have been resolved.
1 still being resolved.
3. Annual Measure
Gaming System Audits (IGT & NPI)

12. Customer Adoption Rate Attitudes & Behaviors

13. Customer Adoption Rate Subscription Service

14. Customer Adoption Rate Website Engagement
31% of respondents said that they visit the lottery website at least once a month, almost the same as last quarter.

15. Customer Adoption Rate Game Machine
38% of Virginians use our Game Machines, up 3% from last quarter, while awareness remained the same.
Being unfamiliar with the machines continues to be the top reason for not using them.

16. Customer Adoption Rate Media Contact Audit
Results coming soon!

17. Digital Engagement Score *Web
*New Website re-design coming later in 2018
Combine into one graph
Around 32,000 Website visits per day!

18. Digital Engagement Score Extra Chances Program
*Extra Chances program changes in November Decrease in entries and new registrants over last few months is because there have not been as many Extra Chance tickets in market *
We’ve added over 105,000 New Game Room Registrants since July
Over 6.6 Million Entries have been made since July 1, 2017

19. Digital Engagement Score Subscriptions
*Big spike in August was result of $700 Million Powerball jackpot*
Added 22,000 new subscribers since July 1, 2017.
Over $6.4 Million in Purchases made since July 1, 2017.

20. Total organic impressions to date: 3,264,950
Social Media Update
Total organic impressions to date: ,264,950
Sustained, ongoing follower growth across platforms, but a lag in Facebook due to account deactivations from recent media coverage.
Total followers: 115,342
Total followers: 8,602
Total followers: 890
Total followers: 1,661

21. Retailer Satisfaction Survey
Results coming soon!

22. Goal for FY18