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Presentation on theme: "Nintendo Wii http://news.cnet.com/i/bto/20080227/Wii.jpg."— Presentation transcript:

1 Nintendo Wii

2 General Overview Nintendo Wii released November 19, 2006 Innovations
Packaging Sales Price Comparison/Competition -our product is the Wii gaming system, made by Nintendo -part of the gaming industry, with 2 major competitors: xbox 360, and PS3 -new features inlcude motion sensor, wireless remotes, interactive gaming. In this presentation we will be covering release date, price comparison, innovations, game play, competition, and family interaction.

3 Nintendo Wii Innovations
Wireless Controllers Wii remote Motion detection Wireless internet Free online gaming Bluetooth Nintendo Wii pushed the gaming system into a whole new realm of gaming. The motion detections controllers allow players to interact with the gaming system instead of just sitting on the couch and playing. Also the Wii offers free online gaming unlike the xbox This allows people to connect with friends and family all over the world.

4 Nintendo Wii Package Wii Sports, Wii Sports Resort Wii Controller
Wii Nunchuk Wii Motion Plus Detector Cable connections Power cord Wii Sports: Examples tennis, bowling, dance, golf, football etc Nunchuk: controller

5 Mission Statement The Wii council brings revolution of interactive gaming to people of all ages. Experience intuitive motion controls that deliver a unique social activity for the whole family. Wii gaming gets everyone off the couch for HOURS of FUN! -mission statement

6 SALES (graphs in # of gaming systems sold) Wii was the second gaming system in terms of how many people planned to purchase it in 2008. The Nintendo Wii has outsold PS3 and xbox 360 since its release date which just shows how diverse of an audience that this new gaming system has attracted. Selling point: Many of the games promote exercise while having fun, such as wii fit, wii jog, bowling, and many others. Which makes this gaming system more diverse by bringing in a wider range of demographics. For example, it breaks away from the typical “gamer” image by having larger variety of games that more people can relate too such as women and active crowds, older crowds and families. - wii BOWLING -wii JOG - wii FIT - wii TENNIS

7 Price Comparison Nintendo Wii- $199.99 Xbox 360- $299.99 PS3- $299.99
Price is more appealing to families

8 Wide range of players Best value New innovations Summary
Wide range of player: women, active crowds, families. A game for everyone! Best value: compared to Xbox and PS3 New innovations: wireless controller and remote, free online gaming, bluetooth

9 References


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