1. Chart makeovers David Goldstein President, Mekko Graphics
Webinar Presentation
October 25, 2016

2. This simple chart tracks corporate revenue over time.
Before: Revenue Trend
This simple chart tracks corporate revenue over time.

3. After: Revenue Trend
Adding segments, CAGRs and a highlight color makes the chart more compelling.

4. Before: Simple Bar Comparison
Our fund has outperformed the benchmark in 9 of the past 11 years.

5. After: Simple Bar Comparison
Adding an axis break and a data row helps make the message more clear.

6. Before: P&L Trends
It is difficult to compare financial trends over time using a cluster bar chart.

7. A stacked bar chart with a CAGR column makes this comparison easier.
After: P&L Trends
A stacked bar chart with a CAGR column makes this comparison easier.

8. Before: Smartphone Bar Chart
While the total market grew only 2.5%, the top 5 smartphone makers shipped between 23 and 56% more units to China.

9. After: Smartphone Bar Mekko
A bar mekko chart makes it clear that the market is fragmented but the smaller competitors are declining.

10. Before: Horizontal Change Cascade
Unit volume will increase 50% over the lifecycle of the deal.

11. After: Change Cascade
Using an axis break helps to highlight components of change and the bar comparison line makes the message more clear.

12. Before: Wall Street Journal Table
Harvard’s fund performance is lagging, but it has the largest endowment.

13. After: Bar Mekko Chart
Combining these variables into a bar mekko chart allows you to see both the relative performance and the size of the fund in a single chart.

14. Can you tell what percent of the population voted for Clinton?
Before: NYT Grid
Can you tell what percent of the population voted for Clinton?
Source: New York Times

15. After: Marimekko
Of the 324 million Americans, only 30 million voted for either Donald Trump or Hillary Clinton in the primaries.

16. Resources
Mekko Graphics Chart Gallery provides examples of many uses of our charts:
Chart of the Week Blog provides topical examples of Mekko Graphics charts:
Videos show how to produce different types of charts and how to use different product features:
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For other questions or product feedback, me at