1. Comments on Selected Research Problems
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
ROUND TABLE SESSION: Research and Management Tools
Comments on Selected Research Problems
of Tourism Impacts on Cultural Heritage
EC 6 FP PICTURE Project
(Pro-active management of the Impact of Cultural Tourism
upon Urban Resources and Economies)
Miloš & Tomáš Drdácký
Academy of Sciences of the Czech Republic
PICTURE Project

2. Challenge for joint European research: Problem of impacts related to
Cultural Tourism: the Chalenge of European Integration, Luxembourg, April 19-20, 2005
Challenge for joint
European research:
Problem of impacts related to
real number of visitors
Problem of availability of reliable and up-to-date data
PICTURE Project

3. Environmental and material facts Functional changes
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
What we can measure?
Environmental and material facts
Functional changes
How we can acquire data?
By means of field and literature research
Data are scientific and reliable, mostly limited and sometimes hardly ready to be generalized

4. Assessment of architectural heritage deterioration impact:
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
Assessment of architectural heritage deterioration impact:
damage quantification possible
direct relation to number of visitors mostly available
typical example
(source H.Lloyd et al. “Economics of Dust”, EC Conference, London, 2004)

5. Assessment of urban infrastructure change impact:
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
Assessment of urban infrastructure change impact:
monitoring of change possible
direct relation to number of visitors questionable

6. Assessment of urban infrastructure change impact:
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
Assessment of urban infrastructure change impact:
Town Square in Telč - changes in infrastructure and use of units, socio-economic problems
2002
HOUSING
1950
SHOPS & SERVICES FOR CITIZENS
FACILITIES FOR TOURISTS (ACCOMMODATION)
PUBLIC FACILITIES
MIXED FUNCTION

7. What statistics in the field of cultural tourism is available?
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
What statistics in the field of cultural tourism is available?
Total number of travellers
Total income in % of GNP
Case studies and national level data,
e.g. “satelite” account.
Aggregated data difficult to interpret. Many times with “noise”, wrong or not clearly defined.
Data from case studies more relevant.

8. Is this information really concerned CH tourism?
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
Examples: Recently published book “Tourism and transition” (ed.D.Hall) – income from tourism in the CZ 0.1% GNP, reality 4.5% - 5.5%.
Is this information
really concerned
CH tourism?
(source T.Nypan, London 2004)

9. Case studies reliable source of data. Other sources very uneven …
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
How cultural tourism really supports safeguarding of cultural heritage ?
Case studies reliable source of data.
Other sources very uneven …
How reliable is prediction of development of tourism?
Few examples ….
Development dependent on geographical situation, society, political system, local management….

10. Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
Trend in development of number of visitors and annual income in Li-Jiang City, China (since 1997 UNESCO WHC)

11. Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
Trends in number of visitors at a small castle fortress in a forest – a goal of cycling tourist and operated by inventive management
(Czech Republic)
Development of number of number of visitors in the objects of the National Trust (UK)

12. Estimated number of tourists = 10% of total number of visitors
Cultural Tourism: the Challenge of European Integration, Luxembourg, April 19-20, 2005
Trend in development of number of visitors in Czech Republic and in the Telč Castle (Telč since 1993 UNESCO WHC)
Tendency quite different from the Lijiang or NT experience
Estimated number of tourists = 10% of total number of visitors

13. Czech Republic 2001 – Income 5.5 % of GNP
Benefits from tourism in historic sites
Czech Republic 2001 – Income 5.5 % of GNP
Telč Castle Cost/Income
Claude Karnouh: „Economic exploitation of heritage serves other ends than the heritage…. Heritage economy can be only loss making activity“

14. reliable & up to date data on all levels
TOURISM generates
positive impacts
employment (equal opportunities), economy
experience, exchange of knowledge
improved public awareness, minority inclusion
negative impacts
environmental and mechanical deteriorating aspects
intentional damage, ignorance, negligence
alterations for or due to tourism
unexpected societal changes, city pollution
appropriate impact assessment and management decision making need
reliable & up to date data on all levels
which cannot be supplied by research only