1. SMART and SAFE AGRICULUTRE - HARNESSING POWER OF DATA IN AGRICULTURE
Introduction
Challenges in Agriculture
Agri Supply Chain
Data Management and Decision Making
eFresh Framework
Harnessing the Power of Data
Smart and Safe Agriculture - Insight
Smart and Safe Agriculture - Impact
Way Forward

2. SMART and SAFE AGRICULUTRE -CHALLENGES IN AGRICULTURE - INDIA
Challenges faced by the farmers
Lower Yield (Chickpea 0.9 MT per hectare vs 2.8 in China)
High Post Harvest Losses due to poor farm infrastructure (20 to 30%)
Farmers receive small portion of consumer price (10 to 23%)
Lack of Awareness on Precision Farming and Good Agricultural Practices
Global Challenge:
To feed 9.6 billion people by 2050 with limited availability of arable land

3. Limited natural resources
AGRI SUPPLY CHAIN
Source
Consume
Farm
Rural Infra
Processing
Whole Sale/ Retail
AGRI SUPPLY CHAIN
Limited natural resources
Climate Variability
Advanced
Farming
Data proliferation
Health conscious
Safe & Quality Food

4. Smart & safe agriculture - Data Management and decision making
Crop
Geographic
Control
Safe Food
Quality & Quantity
Rural Infra
Market Linkages
CROP : Location, growth history and analysis
GEOGRAPHIC: Plot location, Soil composition
CONTROL: Irrigation, Fertilization, Climate
SAFE FOOD: Crop residue management, GAP
QUALITY and QUANTITY: Agriculture production
Rural Infra : Players in Agri Supply Chain
Market Linkages: Buyer / Seller requests
Productive, Efficient and Resilience to challenges – All through the power of information

5. SMART AND SAFE AGRICULTURE - eFresh framework
Farmers Development Center
Digital Platform for Agriculture
Market Linkages
Digital Mapping
Agri Input Sales
Custom Hiring
Agri extension services
Financial Services
Model Farmers
Information Dissemination
Linking Farmers Produce to the Market.
Mapping Village profiles, Farms, Rural Infra,
Agri Ecosystem.
Farmer Growth
Farmer Sustainability

6. SMART AND SAFE AGRICULTURE - Harnessing the power of Data
Buyer/Seller requests
Farmers Mapping
Rural Infra Mapping
Farmers Development Centers
Insights
Data
Collect
Insight
Impact

7. SMART AND SAFE AGRICULTURE - insight
Farmer cropping pattern
Water resource
Predictive farming
Soil testing status
Farm Machinery usage
Yield predictions
Agri Input usage
Market connectivity
Rural infrastructure status
Collect
Insight
Impact

8. SMART AND SAFE AGRICULTURE - impact
FARMERS
Access to Quality Inputs and Equipment
Upgrading of skills and competencies
Enables to grow crops more efficiently
Adoption of successful technologies
Prediction of crop yield
RURAL INFRASTRUCTURE
Networking among the infra providers and end users.
Improved process driven supply chain
MODEL FARMERS
Wider adoption of best practices – Seeing and Believing
MARKET
Inter linking the farmers, processors, traders and consumers
Collect
Insight
Impact

9. IoT, Big Data & Smart Farming are the future of agriculture
WAY FORWARD
Scaling up Farmers Development Centers PAN INDIA
Knowledge dissemination to farmers through village panchayats using digital platform.
Promoting the concept of model farmers
Promoting Agri entrepreneurs in villages through market driven approach
Harnessing the power of Big Data Analytics
Effective and coordinative approach for Market Linkages
IoT, Big Data & Smart Farming are the future of agriculture

10. THANK YOU Srihari Kotela MD – eFresh Agribusiness Solutions Pvt Ltd