1. Governor’s Grants Office Higher Education Conference May 22, Brian Darmody Associate Vice President for Research and Economic Development Director of Corporate Relations

3. Corporations want 360 degree relationships with universities

4. Why Should Corporations Care About Universities?
According to the National Science Board, more than
70% of all US patents are based on prior art references from university and federal lab research.
Entire industries can be traced back to fundamental research at
universities.
Universities are sources of human capital along with technology capital

5. The Partnership Continuum
Presentation Title
Awareness
Involvement
Support
Sponsorship
Strategic Partner •
Career Fairs 1
Interviews
EDU Account 2
Industry Affiliates/
Advisory Program 3
Research Grants
Internship/Co-op
Software Grants
Student Consultant 4
Hardware Grants
3,5
Curriculum Dev/ABET
Support & Fundraising
Workshops/Seminars
Support Contract
Student Organizations
Sponsorships
Philanthropic Support 6
Guest
Speaking/Lectures
University Initiative
Undergraduate Research
Program Support
Graduate Fellowships 5
Collaborative Research
Program Report
5,3
Outreach Programs
Support for Proposals for
Education (NSF, NASA,
etc.)
BETA Programs
Executive
3,6
Joint Partnership
3,5,6
State Education
Lobbying
Major Gifts
Business
Development
2,5
Phase One
Phase Two
Phase Three
Phase Four
Phase Five
Holistic Engagement
Traditional Engagement
Levels of
Engagement
Activities 1•
Recruiting 2•
Education Sales 3•
UR Account Managers 4•
UR Programs 5•
UR Research 6•
Other (Philanthropy,
Alumni, Executive)
KEY
The Partnership Continuum
August 2, 2018

6. Federal Grants and Contract Administration May Be Complex, but the Rules Are Known: Not True for Corporate Research

7. Working with Corporations is Challenging
Universities
Want to own IP
IP value: we are paying you to produce it
Prefer not to publish
Who can say no: many
Who can say yes: executive
Timelines: short
Want to own IP
We own IP from fed sponsored research, why not you?
Have to publish
Many
???
Long, with many meetings

8. Understand Both Internal and External Cultures and Incentives

9. The Number the Vice President for Research Cares About:
Academic Institutional Profiles:
Total R&D expenditures at universities

10. The Number the Vice President for University Relations Cares About:
University Fundraising Results 2011

11. Guide to Industry Research and Partnership Continuum
University Industry Demonstration Partnership

12. Researcher Guidebook for Successful Industry University Collaborations:
This Researcher Guidebook addresses the opportunities and challenges unique to institution and industry collaborations. These two companion  portions of the guidebook together create a strategic tool to promote greater understanding of the issues that face both parties in order to facilitate more effective collaborations for mutual benefit.  Reading this guidebook should lead the researcher to ask the right questions, both of the organization and of the potential collaborator, to determine whether to proceed with a particular collaboration.

13. Maryland: We Have the Steak, But Not the Sizzle

14. Duke University
Research Triangle Park
North Carolina State University
JHU Homewood
Columbia
UM College Park

15. NSF State Profiles: 2007-08 Maryland North Caroline Population: 5.6M
Science and Eng Doctorates awarded:
858
Academic R and D:
$2.54B
Intramural Federal R and D:
$7.9B
SBIR Awards:
2,208
9.2M
940
$1.8B
$0.4B
634

16. Thank You! Brian Darmody Associate VP for Research and Economic Development Director of Corporate Relations (cell)