1. The Impact of Image
WeCo Chat April 2016

2. True or False: Your Image Determines How People Respond to You
People gather information from your image and treat you accordingly.
If you aren’t getting the response you want from others, take a good look at your image.
Small changes in your image can lead to big results.

3. True or False: Your Image is a Reflection of How You Feel About Yourself and Your Organization
Your image makes a statement about how you feel about yourself, your job, and the organization you represent.
Make sure your image fits the industry you are in and reflects the image of the company you work for.

4. It’s Not Fair! Image is Personal
It isn’t right to judge people based on image
Too much emphasis is placed on image
People should be valued for who they are, not how they appear
Not accepting people because of image is discriminating.
It may not be fair, but it is a reality. Image is important!

5. A Matter of Perception Image extends beyond people and appearances
Your perceptions influence every decision you make.
Perceptions are not right or wrong, they are your perception.

6. What Judgements Do You Make Everyday Based On Image and Perception?

7. A Matter of Perception
A positive image is the result of careful planning, preparation, and an honest assessment of your personal image.

8. What’s Your Image?
Is your image helping or hurting you reach your objectives?
The perception you have of yourself influences the perception others have of you.
Your image and the way you present yourself can be an asset or a detriment.
Defining your image will help you refine your image.
You manage your thoughts, actions, and the image you project.

9. Defining Your Goals and Your Image
What’s important to me?
What do I need to change?
Land the job
Be trusted with more responsibility
Be relied upon to interact with clients
Be respected in my industry
Be seen as a potential management candidate
Do I dress and groom myself like others in the industry?
Does my appearance, manner and presentation make other uncomfortable?
Does how I look and act make me seem:
Knowledgeable?
Trust-worthy?
In charge?

10. Simple Image Tweaks Wardrobe: Grooming: Attitude: Own basics
“One good suit” theory
Proper/neat accessories
Shoes, handbags
Simple jewelry
Grooming:
Be clean and neat
Simple makeup
Attitude:
Everyday is a sunny day

11. Weight: A Sizeable Issue?
64 percent of American adults are overweight and 23 percent are considered obese.
47 percent of American workers surveyed believe that plus-size workers are being discriminated against in the workplace by their coworkers and supervisors.
Individuals can be inaccurately accused of being lazy, lacking motivation, and discipline.

12. Weight: A Sizeable Issue?
The key is to strive to be your best and present yourself professionally no matter what size you are.
There is no perfect size.
Size is not a reason to postpone looking or feeling your best.

13. Disability: Does it Matter?
A disability people can perceive will always be part of a first impression.
As with any element of image, assumptions will be made about your talents and abilities.

14. Disability: How do I make them see ME?
Be prepared:
Background
Client needs
Be well-groomed
Dress slightly better than those around you
Be cordial
Friendly
Proper
Help them see YOU!

15. Image Defined
Image: The impression that a person, group, or organization presents to the public.
Everything and everyone has an image.
What image do you want to project?
What image do you need to project for your career?

16. Components of IMAGE
IMPRESSION MOVEMENT ATTITUDE GROOMING ETIQUETTE

17. Beyond Appearances
A smile and friendly appearance are as important as clothing choice.
Perfection can harm an image—perfection can be threatening.
Don’t limit yourself to areas that come easily to you.
An effective image is well rounded.

18. Perils of a Negative Image
Appearance matters: people may assume you don’t care about your work.
Negative first impression
Appear outdated
Creates barriers
Less-than-perfect reputation

19. Benefits of a Positive Image
Productivity can be increased 20 percent or more by presenting an effective professional image.
Positive attitude
Competitive advantage
Increase in advancement opportunities
Correlates with higher earnings

20. Points to Remember You can control the image you project.
Your image is who you are to other people.
Take the time to create your image.
You can create the image you want.
Image goes beyond appearance.
Image expectations will vary.

21. Great Image Resources from WeCo
WeCo Training
CTC Orientation & PD Training
Staff Orientation and Monthly Staff Meeting segments
Free Wardrobe Assistance
Career Path Apparel Program
Staff Team Apparel Program
Ready for Success
Other services in your area
Leads & Directors
Not certain? Ask them!

22. Questions or ideas?