1. Recordsure Fintech Start-up
The brains behind intelligent conversation

2. Recordsure Fintech Start-up
It’s difficult for organisations with a complex technical offer to articulate their brand essence. Recordsure is one such business. Their product is a step change from traditional call recording software, bringing sophisticated artificial intelligence and speech analytics into the mix.
It took our objective eyes to see that Recordsure were actually redefining the market: moving from speech analytics to conversation analytics. Grounded in our BrandVision™ methodology, our Intelligent Conversation positioning and smart visual identity is giving Recordsure the differentiation the business deserves – and the tools to grow with confidence.
BRAND PROPOSITION BRAND POSITIONING LOGO AND VISUAL IDENTITY COPYWRITING ICONOGRAPHY DESIGN INTEGRATED COMMS DESIGN RESPONSIVE WEBSITE DESIGN & BUILD BRAND Language GUIDE

3. Recordsure Fintech Start-up
Strapline _
Intelligent Conversation
Core insight _
The Science of Conversation

4. Recordsure Fintech Start-up
Before

5. Recordsure Fintech Start-up
After

6. Recordsure Website design and development
Before
© VGROUP CASE STUDY

7. Recordsure Website design and development
After
Visit website >
© VGROUP CASE STUDY

8. Recordsure Website design and development
© VGROUP CASE STUDY

9. Recordsure Stationery

10. Recordsure Brochure design

11. Recordsure Brochure design

12. Recordsure Client testimonial
As a cutting-edge start-up technology firm, developing complex artificial intelligence, we needed a brand that matched our capabilities. VGROUP were fantastic at cutting through the complexity of our solution and the variety of markets we operate in to get to the heart of our vision for the future.
The result is a simple articulation of our business that works across sectors and a brand that looks professional, trusted and is future-proofed for our planned trajectory. They were incredibly easy to work with, produced quick results and really understood our business – just what we were looking for.
Joanne Smith Group Chief Executive Officer Recordsure