1. Discussion
Loftus and Palmer suggest 2 explanations for the results of Experiment 1:
Response Bias: The different speed estimates occurred because the critical word (e.g. ‘smashed’ or ‘hit’) influences or biases a person’s response.
Memory is altered: The critical word changes a person’s memory so they actually ‘see’ the accident differently, i.e. more or less severe.
In order to prove this second point, L&P tested this in their second experiment – would people remember details that aren’t true?

2. Reconstructive Hypothesis
Discussion (cont…)
The results again showed that the way a question is asked can influence the answer given:
This however was not due to a response bias, as all participants were all asked if they had seen any broken glass. This suggests that the leading question had actually altered the participants memory of the event.
Reconstructive Hypothesis
Loftus and Palmer suggest that 2 kinds of information go into a person’s memory for an event: Firstly, the person’s own perception, and secondly information supplied after the event (such as leading questions)

3. In your groups, discuss the following points:
Evaluation
In your groups, discuss the following points:
How realistic were the studies?
(Think about the differences between the tasks the participants did, and real life situations where you need to remember what you have seen)
Who were the participants?
(Could the results be generalised to other people?)
How useful was the research?
(How can the results of the study be applied to other situations?)
Is it likely that the same results would come about again?
(Think about the type of tasks, the content of the video, etc)
Any other issues
(Think about the type of tasks, the content of the video, etc)

4. Evaluation – Ecological Validity
Ecological Validity – This was low because it was a laboratory study, and the participants knew they were taking part in an experiment.
In real-life situations there would be an element of surprise, so you might not be paying attention.
There would be an increase in emotion – such as fear, shock, etc. There may be victims.
You might not be asked questions until some time later.
You may have the opportunity to discuss what you saw with other people

5. Evaluation – Participants
The participants were all students
There are several ways in which students might not be representative of the general population.
These may include age, driving experience, educational experience – (i.e. they may be used to paying attention and being tested?)

6. Can you think of any others??
Evaluation - Usefulness
This study has many applications:
# Police questioning witnesses
# Teachers asking/setting questions
Can you think of any others??

7. Evaluation – Other Issues
How easy is it to estimate speed? It may be easier for some groups than others, e.g. taxi drivers or police officers.
The driver of the car is not mentioned in the article – what if they had been visible as an elderly woman or a young man?
What if the car had been a Porsche or a Smart Car?

8. The correct answer is… c) Knocked
Test Yourself…
1. Which of the following was not a cue word in the experiment by Loftus and Palmer?
Smashed
Contacted
Knocked
Hit
The correct answer is… c) Knocked

9. The correct answer is… a) Estimate of Speed
Test Yourself…
2. The DV in the first experiment was…
Estimate of speed
The verb ‘smashed’
The question about broken glass
The film
The correct answer is… a) Estimate of Speed

10. The correct answer is… c) 5
Test Yourself…
3. In Experiment 1, how many experimental conditions were there? 1 3 5 7
The correct answer is… c) 5

11. The correct answer is… b) 2
Test Yourself…
4. In Experiment 2, how many experimental groups were there? 1 2 3 4
The correct answer is… b) 2

12. The correct answer is… c) 1 week
Test Yourself…
5. In Experiment 2, participants were tested immediately and then asked to return for some more questions. How long afterwards was this?
1 day
3 days
1 week
2 weeks
The correct answer is… c) 1 week

13. Test Yourself… The ‘smashed’ group The ‘collided’ group
6. In Experiment 2, which group saw the most broken glass?
The ‘smashed’ group
The ‘collided’ group
The ‘hit’ group
The control group
The correct answer is… a) The ‘smashed’ group

14. 7. Which of the following is true?
Test Yourself…
7. Which of the following is true?
Experiment 1 and 2 were both repeated measures
Experiment 1 and 2 were both independent measures
Only Experiment 1 was repeated measures
Only experiment 1 was independent measures
The correct answer is… b) Experiment 1 and 2 were both independent measures

15. The correct answer is… b) Students
Test Yourself…
8. The participants in this study were:
Children
Students
Teachers
Adults
The correct answer is… b) Students

16. Exam Style Questions (2) (2) (4) (2) (2)
1. a) In their study on eyewitness testimony, Loftus and Palmer suggest that two kinds of information go into a person’s memory for a complex event. Identify one of these two kinds of information.
(2)
b) What does the existence of these two kinds of information tell us about memory?
(2)
2. From the study on eyewitness testimony by Loftus and Palmer outline two features of the procedure that were standardised.
(4)
3. In the study on eyewitness testimony by Loftus and Palmer, the use of the verbs ‘smashed’ and ‘hit’ led to different responses from the participants. Outline one of these differences.
(2)
4. Give one explanation for that difference.
(2)