1. Technology Presentation

2. Overview Our Technological Vision Organizational Overview
System Architecture

3. Technological Vision People want to control their finances
technology lets you do this at anytime, from anywhere
Let people interact directly with the markets
keep it fast and direct and simple to use
We are going to push the stock market to your desktop
Use robust, scaleable systems
Use proven technology

4. DONC Org chart

5. BigThink Org Chart

6. Facilities Fully Operational data center in NYC
Partial data center in NJ
will be a complete mirror of NYC within 120 days

7. Internet Connectivity
Maintain our own internet resources
Currently use
2 T3s
1 fractional T3
4 T1s

8. Customer Access Architecture

9. Transaction System Architecture

10. Data Dissemination Architecture

11. Technological Strengths
Excellent understanding of both
computer technology
trading
Systems are based on a robust and scaleable architecture
platform and software independent

12. Technological Weaknesses
Unable to grow technical staff at a pace equal to new product development
not a bad problem to have

13. Product Differentiation
All electronic model
Its fast
Its direct
Not limited by legacy issues

14. Future Goals
Provide customer with more relevant and timely financial information
push stock market to the desktop
keep the customer’s attention
supplant web site with a family of small desktop applications
use both Java and C for different types of desktop applications
intelligent agents will track customer and provide assistance
Add new financial services
Options Trading
bill presentment, integrated finances
Add new interfaces
IVR
cellular

15. Impact of future technology
Enabling technologies are still in their infancy
DHTML will enable customizable web-based services
Java will mature
Speed the development of easily distributed interactive desktop applications
Electronic Transaction Protocols will mature
Your Datek Online account will be your tool in using new forms of commerce
Better Integration of Financial Services online
Convergence of communication and networking systems
browse the web on your phone, in your car
electronic networks, and electronic commerce are becoming ubiqitous