1. High-resolution Climate Projections VN
Communication Plan – overview
Hoang Anh Cat| Communication Advisor
29 December2012
CMAR/Climate Adaptation Flagship

2. Objectives
Why we communicate

3. We communicate to ensure effective:
Links with stakeholders
Collaboration with project partners
Information to AusAID, Australian Government & public
Engagement with Vietnamese
Government and communities
Application of science in planning
Connecting science to decision making!
Communication Plan | Hoang Anh Cat

4. Themes
What we communicate

5. Key messages AusAID- CSIRO RfD Alliance
Rationale: understanding vulnerabilities informs policy, optimising impact of aid & investment
Project: outcomes, major findings & implications for Vietnam
Importance of: capacity building, collaboration & integration of work
Communication Plan | Hoang Anh Cat

6. Target audience
Who we will engage & inform

7. Our stakeholders Vietnamese communities Australian public
Policy- makers: Governments
Practitioners: aid agencies & NGOs
Researchers: project team & science institutions
Vietnamese communities
Australian public
Communication Plan | Hoang Anh Cat

8. Activities
Let’s take a look inside the
beehive…

9. Timeline Project narratives … Training START END DEC’ 2012 Reporting
Progress
workshop
Final
showcase
Inception
workshop
Project narratives …
Training
START
END
DEC’ 2012
Reporting
ONGOING
Connecting with team
Progress reporting
Engaging Media
Sharing the science
Canberra briefings
Communication Plan | Hoang Anh Cat

10. Tools
How we communicate

11. Reports & publications
Communication Tools
Connecting & capturing impact
w.w.web
Reports & publications
Workshop & training
Communication Plan | Hoang Anh Cat

12. Evaluation
How we will measure success

13. Success measures Monitoring Evaluation Output Outcome Impact
Questions
Monitoring
Evaluation
Areas of enquiry
Output
Outcome
Impact
Tools
Quantitative
Qualitative
Questions: what will we ask?
Monitoring questions:
To what extend has the communities capacity to response to climate change been enhanced?
How have/will climate scenarios been used to inform policy/ adaptation by Government/Aid agencies?
How are/will other stakeholders use this work?
How will this assist their work?
How effective are results communicated?
How have/will collaborators apply tools/ results in their work?
In what way has past/ current work been integrated in developing climate scenarios?
How has/will IMHEN use climate scenarios in adaptation planning?
To what extent are collaborators using climate projection tool?
To what extent do collaborators understand results generated?
What key results has the project yielded?
In what way is this work important to collaborators
Evaluation:
1. Relevance – why are we doing this work?
2. Effectiveness – how is it going? Will it work?
3. Efficiency – is it working smoothly?
4. Monitoring and evaluation – how do we know? Refer to M&E matrix 
5. Sustainability – will benefits last? 
6. Gender equity – how are we achieving it?
7. Cross-cutting issues and commitments – environment and climate change; disaster risk reduction 
8. Risks to highlight – what needs attention?
9. Current issues – other things to know
10. Key results – so what?
Areas of enquiry: where will we look for answers
Output level: website, reports, workshop, training – process/content appropriate?
Outcome: looking within project team, had project delivered its objectives
Broader impacts: connect with collaborators, participants and other stakeholders to capture stories of impact and change
Tools: what will we use to investigate
Quantitative: look at numbers, demographic with website analytic tools, surveys
Qualitative: capture through interviews (Most Significant Change technique)
Communication Plan | Hoang Anh Cat

14. Thank you ! CMAR/CAF Hoang Anh Cat Communication Advisore
CMAR/CAF