1. iRenew Bracelet
By: Phil Ivacic

2. What Will be Covered Product Explanation Target Market
Products Benefits
Distribution
Promotion
Pricing Strategy

3. Product Explanation
irenew bracelets bring new, fresh energy into your life
Promotes strength, endurance and balance
Cheaper than an other way to get energy
Blocks stress

4. Target Market Athletes and mid-age people Able to buy, have money
Market segmentation
Able to buy, have money

5. Benefits Buying energy and a fashionable bracelet
You get balance, endurance and strength
Most important gives you energy
Other energy drinks cost money and only last so long
This jewelry gives you energy and it is fashionable
Red Bull, Monster, Rockstar, and jewelry

6. Distribution You can buy it on the irenew website Call (203)-306-5764
Call (203)
It will be shipped to you!

7. Promotion On television during the news or during the evening
In most malls to test it out

8. Pricing Strategy Penetration Price
$20 for 2 plus 7.99 in shipping and handling for each
30 day money back guaranteed

9. Summary
Target Market
Benefits
Promotion
Pricing Strategy