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RELEVANT INDUSTRY EXPERIENCE

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Presentation on theme: "RELEVANT INDUSTRY EXPERIENCE"— Presentation transcript:

1 RELEVANT INDUSTRY EXPERIENCE
KG2 has extensive experience in both qualitative and large-scale quantitative surveys, particularly in the Australian plant and animal sectors. Examples of quantitative studies relevant to the current project include: Fertilizer A study of agronomists and farmers about the acceptance of new product and the perceived barriers to entry. P2D Cross Industry Survey Large study designed to understand the nature of digital agriculture and explore the many issues with the use by farmers of information. Agronomic Advice and Technology on the Farm National survey of farmers and agronomists seeking their views on grain production and the technology that they use to run the farm no and in future. Black Litter Beetle and Poultry Production Market snapshot of the use and attitudes towards the control of black beetles in broiler and turkey meat production.

2 RELEVANT INDUSTRY EXPERIENCE
Member Communication Research An annual study of members seeking their views on the organisation, its strategic direction and overall satisfaction on activities Non Wetting Sandy Soil Management in South Australia and Victoria A highly technical scientific based survey to determine what farmers are doing to manage their soils. Animal Biosecurity National survey of livestock producers seeking their views on attitudes to exotic diseases The Grains Industry Attitudes to Selling and Risk Management Opinions of grain producers about their attitudes to grain selling after the demise of the AWB. Quality Assurance in Grain a Scoping Study A detailed report on the grain industry and the likely implications of the introduction of a nationally managed quality assurance program Rural Communications Audit The range of sources used to generate information to run the farm.. The New Bush Telegraph A first ever comprehensive review of social media in the agricultural industry. Australia Farm Biosecurity National survey of farmers and ‘others’ (forestry, bee keepers, alpaca keepers, nursery supplies etc) about awareness to biosecurity practices in Australia.

3 RELEVANT INDUSTRY EXPERIENCE
Grain Risk Management Survey of grain producers in their attitudes to managing risk in grain marketing. Farm Practices Benchmarking the adoption of a range of on-farm practices such as herbicides, fertilisers and ground preparation techniques Weeds in Crops Study Grain producers attitudes towards weed control resistant weed management practices. Customer Segmentation and Strategy Study Qualitative and quantitative research among large beef producers. Succession planning and Farming Detailed market research and analysis on attitudes and activities AgriFarm Technology Numerous research studies in agtech for grain and livestock production Agri Banking Brand awareness, market segmentation , ‘share of wallet’, brand share , rural confidence index tracking , etc Insurance Brand awareness and usage and switching behaviour in general farm and crop insurance

4 RELEVANT INDUSTRY EXPERIENCE
Farm Machinery Extensive research covering brand awareness, segmentation, share of wallet, purchase intention, etc Crop Protection and Animal Health Quarterly brand, distributor, manufacturer tracking and share reports Farm and Passenger Vehicles Brand awareness and intention to purchase studies Fertilizer Branding and Share Brand awareness and product market shares Farm Recycling Collection and recycling of unused machinery and plastic containers Farm and Member Associations Attitudes and barriers to membership Local Government Profiling and products used in garden parks and playing fields Fuel and Lubricants Brand shares and volumes purchased GM Crop Production GM Crop production Attitudes to growing and barriers faced in GM crops Rural Supply and Services Numerous studies in merchandise, property, livestock sales, wool, finance, technical services etc


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