1. 2 3 4 5 1 Why Dell: addressing top IT concerns SIMPLIFY MANAGE
AUTOMATE
REDUCE
SCALE
Simplify PC migration
Manage delivery of the entire PC lifecycle
Automation of PC deployment process
Reduce risk of data loss and theft
Scale on demand
CLIENT COMMAND SUITE
WINDOWS 10
SERVICES
DATA SECURITY
PROSUPPORT

2. 1 2 3 4 5 Why Dell: Services and Support 4 Phases of the PC Lifecycle
Built on a foundation of “customer first” perfected over 30 years – we do this every day
Complete end to end solutions from data center to end user devices – hardware, software and services
Flexibility for customers to decide how they want to consume services – through Dell or our partners
Industry leading, award-winning tools that are fundamentally changing the customer experience
Simple portfolio structure making it easy for customers and partners to choose the right services for their business 2 3 4
Our “customer first” approach is always at the top of the list. And we are the only provider who can provide complete end-to-end solutions across the customer’s entire environment, from the data center to end user devices. For example, HP Inc and Lenovo do not provide rugged, devices, WiFi and Networking or have limited offerings in servers and storage.
Customers can select the right services at the right time, mapping to wherever they are in their IT journey. And they choose how to have their services delivered - working directly with Dell, through our channel partners, or a combination.
Dell is leading the industry in support with innovative breakthroughs via software-enabled tools like SupportAssist and TechDirect. We’re revolutionizing the deployment and support experience with proactive and predictive automated support and our TechDirect portal for enterprise AND client systems.
Our simple portfolio structures make it easy for sales to recommend the right services and easy for customers to make the best choices for their business. As part of that portfolio, we offer the most complete Deployment and Support services in the market with ProDeploy Plus and ProSupport Plus. The value to the customer is that Dell client systems are productive more quickly and stay productive – all with minimal cost, time and effort – which is at the heart of TCO. 5

3. 1 2 3 4 5 Why Dell: World’s most manageable PCs1
Dell Device Management
Dell Client Command Suite
Unified Endpoint Management
VMWare AirWatch 1
Faster deployments, requiring 77% less steps than HP and Lenovo with simple, FREE Dell Client Command Suite combined with Microsoft SCCM. 2 2
Future proof your investment and lower TCO using free management and automation tools with Dell's Client Command Suite.
Dell goes above and beyond with:
Faster Deployments **
Most Generations of Updates 
First OEM to offer dynamic PowerShell Provider for client hardware management
Exclusive Intel® vPro™ capabilities
Dell Client Command Suite can help you save up to $57 USD / user each year through less labor cost and improved productivity. 5
AirWatch for Windows 10 combines traditional client management with modern enterprise mobility management (EMM) framework to manage any endpoint—from desktop to mobile to IoT.
Manage users across all endpoints
Provide a consistent experience
Secure/mange the device lifecycle
Unify management into a single platform
2x comp modifier 3
Unique vPro™ capabilities allow Dell to do a remote BIOS change in 13 seconds for 100 systems while Lenovo takes over an hour. 3 4
World’s Most Manageable systems: Update once and update everywhere with Dell-unique Intel® vPro™ extensions for remote BIOS management and hard drive wipe, even when systems are offline.
Claim AD G Most manageable client devices applies to our commercial products: Precision, Latitude and Optiplex Systems.
Managing Clients with Dell Client Integration Pack 3.0 and Microsoft System Center Configuration Manager 2012.
Based on June 2014 Principled Technologies report commissioned by Dell, “Remote Notebook Management
Source: A commissioned study conducted by Forrester Consulting on behalf of Dell. TAP report Optimize your PC lifecycle April 2016.
Savings are estimates based on a Dell analysis comparing costs of several system management cost scenarios, such as OS deployment, power management and BIOS changes. Cost projections based on U.S. data dated For more information, talk to your Dell Sales Representative.
OK – now that we’ve seen the portfolio, let’s wrap up this overview. So what do we bring to the table that’s different and Why should customers trust us to guide them through to optimize their IT lifecycles?
Our “customer first” approach is always at the top of the list. And we are the only provider who can provide complete end-to-end solutions across the customer’s entire environment, from the data center to end user devices.
Customers can select the right services at the right time, mapping to wherever they are in their IT journey. And they choose how to have their services delivered - working directly with Dell, through our channel partners, or a combination.
Dell is leading the industry in support with innovative breakthroughs via software-enabled tools like SupportAssist and TechDirect. We’re revolutionizing the deployment and support experience with proactive and predictive automated support and our TechDirect portal for enterprise AND client systems.
Our simple portfolio structures make it easy for sales to recommend the right services and easy for customers to make the best choices for their business. As part of that portfolio, we offer the most complete Deployment and Support services in the market with ProDeploy Plus and ProSupport Plus. The value to the customer is that Dell client systems are productive more quickly and stay productive – all with minimal cost, time and effort – which is at the heart of TCO.
40% of IT budgets are spent annually on maintaining endpoints. 4 Dell offers Dell Client Command Suite and VMWare AirWatch to help your customers manage any endpoint—from desktop to mobile to IoT. 5
Dell Client Command Suite and SCCM, we help customers manage their client devices, and now with VMWare AirWatch we can also manage mobile devices with Windows 10.
Dell Client Command Suite

4. 1 2 3 4 5 Why Dell: World’s most secure PCs Protect Data
Dell Data Guardian
Prevent Threats
Dell Endpoint Security Suite Enterprise 1
Only OEM offering a total security solution on the box 2
Only security provider to offer a breadth of endpoint security with Dell Data Security, VMWare AirWatch, Mozy Cloud Backup and Recover and RSA SecurID and RSA NetWitness Endpoint
Protect your data and stop advanced malware threats with artificial intelligence and dynamic mathematical modeling.
Single integrated console
Always-on protection
Meets anti-virus and encryption regulatory compliance
2x comp modifier
Protect, control and monitor your data wherever it goes.
Protection for data leaving the environment.
Control who gets to view your data and what they can do with it
Monitor data activity and usage
2x comp modifier 3
Only security provider that allows the data to move with the user and even up in the public cloud so that users can securely access the data anytime, anywhere
Encryption
Threat Defense
1 Dell commissioned survey by Sentier Strategic Resources, March 2015
2 Results from Cylance Unbelievable Demo Tour, Austin, Dallas and Houston, Texas, May 2015.
3 Dell offers the world’s most secure commercial PC’s AD#
OK – now that we’ve seen the portfolio, let’s wrap up this overview. So what do we bring to the table that’s different and Why should customers trust us to guide them through to optimize their IT lifecycles?
Our “customer first” approach is always at the top of the list. And we are the only provider who can provide complete end-to-end solutions across the customer’s entire environment, from the data center to end user devices.
Customers can select the right services at the right time, mapping to wherever they are in their IT journey. And they choose how to have their services delivered - working directly with Dell, through our channel partners, or a combination.
Dell is leading the industry in support with innovative breakthroughs via software-enabled tools like SupportAssist and TechDirect. We’re revolutionizing the deployment and support experience with proactive and predictive automated support and our TechDirect portal for enterprise AND client systems.
Our simple portfolio structures make it easy for sales to recommend the right services and easy for customers to make the best choices for their business. As part of that portfolio, we offer the most complete Deployment and Support services in the market with ProDeploy Plus and ProSupport Plus. The value to the customer is that Dell client systems are productive more quickly and stay productive – all with minimal cost, time and effort – which is at the heart of TCO.
95% of all breaches originate at the endpoint1.
Dell keeps your end users and endpoints secure with Dell Data Security, VMWare AirWatch, Mozy restore and backup solutions, and RSA SecurID and NetWitness Endpoint. 4
Dell is capable of preventing threats before they happen with AI and predictive capabilities 5
Dell’s most secure commercial devices come with security built right in – ControlVault™ and unique BIOS capabilities
Dell Data Security

5. 1 2 3 4 5 Why Dell: World’s most reliable PCs*
Dell Notebooks chosen as Most Reliable through customer satisfaction study by TBR.*
Dell reliability and quality 2
Dell has state-of-the-art system test equipment so we can accurately understand typical user abuse so we can design accordingly at a system and component level.
Beyond just system testing
Dell performs reliability testing beyond the system level to the component level.
Tracking quality on 65M
We are tracking 65 million business client system in the field for reliability performance daily.
Battlefield Ruggedized
Only top-tier vendor offering devices from the boardroom to the battlefield through our Latitude Rugged offerings. 3
Dell is able to watch real quality data so that a supplier trending the wrong direction triggers a process of analysis and corrective action. 4
97% business client devices have had zero dispatches in year one.**
* Based on a Dell-commissioned January 2015 Technology Business Research Inc. whitepaper, “Dell Notebooks are the Most Reliable According to Customer Satisfaction Research AD# G
** Based on Dell Internal Analysis, January 2015
OK – now that we’ve seen the portfolio, let’s wrap up this overview. So what do we bring to the table that’s different and Why should customers trust us to guide them through to optimize their IT lifecycles?
Our “customer first” approach is always at the top of the list. And we are the only provider who can provide complete end-to-end solutions across the customer’s entire environment, from the data center to end user devices.
Customers can select the right services at the right time, mapping to wherever they are in their IT journey. And they choose how to have their services delivered - working directly with Dell, through our channel partners, or a combination.
Dell is leading the industry in support with innovative breakthroughs via software-enabled tools like SupportAssist and TechDirect. We’re revolutionizing the deployment and support experience with proactive and predictive automated support and our TechDirect portal for enterprise AND client systems.
Our simple portfolio structures make it easy for sales to recommend the right services and easy for customers to make the best choices for their business. As part of that portfolio, we offer the most complete Deployment and Support services in the market with ProDeploy Plus and ProSupport Plus. The value to the customer is that Dell client systems are productive more quickly and stay productive – all with minimal cost, time and effort – which is at the heart of TCO.
From FY16 to FY17, Latitude had a 26% reduction in dispatches.
98% of OptiPlex desktops never have a dispatch in its first year. 5
Dell has a unique system traceability; we can even take it down to the component level, enabling us to surgically analyze the quality of individual parts.

6. 1 2 3 4 5 Why Dell: #1 for Windows 10 Migration With a Volume License
Unique options for Windows 10 migration* 1
Microsoft’s Partner of the Year, six years running
With a Volume License
W/O a Volume License 2
Dell was an early adopter of Windows 10 for their own employees, and was one of the first vendors to sell Windows 10 products in 2015.
Windows 10
Windows 10 Pro Downgrade (no price increase)
Windows 10
Windows 10 Pro Downgrade to Windows 7/8.1 ($20)
Windows 10 Pro + Imaging 3
Only company that can deliver solutions across the IT lifecycle. 4
Over 42k dedicated Services reps ready to help
*The OS migration options can be found in the Windows 10 Downgrade to 7/8.1 Training. Please contact your Dell Account Manager for more information.
Migration:
Options available on many Dell Precision, OptiPlex, Latitude, Vostro, XPS and Inspiron platforms
Offer begins November 1, 2016 through October 2017
Windows 10 migration:
Dell makes is really easy for customers to migrate with Dell IT Lifecycle Services.
Dell has been named Deployment Partner of the Year by Microsoft, six years in a row.
We test Windows 10 on all of our client systems, ensuring customers are ready to work straight out of the box.
We have 6 patents pending on our deployment technology and processes.
We are migrating all Dell systems to Windows 10, meaning we know how to do this and we are working on this task every single day.
We have a 91% customer satisfaction for Dell Deployment.
Quote:
“Dell/EMC has clearly shown they are deploying more Windows 10 devices than just about any partner on the planet.  They provide a strong connection to the desktop, a high level of expertise on Windows 10, and an excellent ability to execute.”
Troy Zaboukos
Director of Business Development
O365, Skype, and Windows/EMS
Microsoft
Enterprise Partner Group
Dell has shown they are deploying more Windows 10 devices than just about any partner…They provide…a high level of expertise on Windows 10 and an excellent ability to execute. 5
Seven patents on our deployment technology
Troy Zaboukos
Microsoft
Director of Business Development

7. 1 2 3 4 5 Why Dell: Solutions for Education Chrome OS Windows OS
Dell enables over 400,000 classrooms and 14,000 colleges and universities worldwide. These valuable relationships guide our product roadmap
Education Series with Chrome OS:
Connects fast - Boots up in under 10 seconds
Stays secure - Automated updates and virus protection
Simple to manage – 24/7 support
Google classroom app compatibility
Simple synching and smart backup
Network activity light for teacher control
Education Series with Windows OS:
Windows 7/10 support
Unique options for Windows 10 migration
Dell Education 3189 Windows feature:
Dell Active pen & inking
5MP World-facing camera 2
Dell Education Series is part of an elite family of PC’s ranked #1 in the world for reliability* 3
Choice of operating systems and all new form factors enable total flexibility for learning environments
* Based on a Dell-commissioned January 2015 Technology Business Research Inc. whitepaper, “Dell Notebooks are the Most Reliable According to Customer Satisfaction Research AD# G
Dell’s commitment to Education is all about choice.
Work with schools to find their digital content strategy and the tools they need to deploy IT. Then offer choice of device and operating systems to support their goals. 4
Only Dell provides an end to end ecosystem of education services, support and accessories designed and tested for Education 5
Enable 24/7 learning with 10 hours of battery life,
Wi-Fi x2 + Bluetooth and a variety of ports

8. Why Dell: Client Virtualization
Dell is the only true provider of cohesive, easily managed end-to-end VDI solutions, from the data center all the way to the end user device. 1
Dell EMC offers more choices on more platforms with a complete choice of Citrix, Microsoft or VMware hypervisors and brokers
Your one stop for comprehensive VDI solutions
Plan, deploy and run with ease
Simplified, automated management
Appliances that are easy to implement, manage, and scale
Expert services on hand 2
Flexible delivery models that include starter kits, mid- range and full rack systems and HCI (Hyper Converged Infrastructure) appliances 3
Accelerated time to value with pre-configured, pre- engineered solutions for Citrix, Microsoft and VMware
We are the only true provider of cohesive, easily managed end-to-end client virtualization solutions, from the data center all the way to the end user device.
Most flexible portfolio of service offerings: Only Dell offers such a wide variety of ways to implement, operate, and manage VDI. Our customers can opt for a completely on-premise solution or the back-end infrastructure can reside off-premise in a Dell or partner data center. They can manage it, or Dell can offer remote management services. Finally, the entire VDI solution can be offered as a Cloud-based client virtualization solution. 4
Variety of professional services to enhance customer’s capabilities: consulting, support, implementation and management 5
One single point of service for the entire solution

9. 1 2 3 4 5 Why Dell: Simplify with Premier Premier Global Portal
PremierConnect 1
Customers can easily purchase products at their negotiated price without engaging their sales rep, allowing you to grow your run-rate business.
As part of Premier, Dell’s Global Portal allows companies with world-wide presence to shop Dell products from one online location.
One hub for global purchasing
Consistent pricing and standards
No need for regional pages
Localized currency and product options
Worldwide order status updates
Global report creation
PremierConnect integrates your customer’s ERP system with Dell’s Premier Page and/or Global Portal.
Electronic order processing
Digital catalog of approved configurations
Improved accuracy and reduced costs associated with manual-entry ordering processes
Receive products faster with a direct-to-Dell connection. 2
Customers get 24/7 secure access to a personalized Premier page where they can shop, prepare quotes and place orders. 3
Premier’s online portal ensures standards are followed and pricing is correct so that customers receive their orders faster with less errors. *
Global locations?
As part of Premier, Dell’s Global Portal allows companies with world-wide presence to shop Dell products from one online location.
One hub for global purchasing
Consistent pricing and standards
No need for regional pages
Localized currency and product options
Worldwide order status updates
Global report creation
Visit globalmarketing.dell.com/PremierHelp to learn more. 4
Premier customers can track orders, build quotes, access invoices and download account history all from one portal.
“Dell’s end-to-end solution approach helps to limit the workload involved in coordinating multiple suppliers.”
– Bertus van der Meer
ICT Purchasing Department, University Medical Center 5
Premier is offered globally and allows companies with world-wide presence to shop Dell products from one online location.*
To learn more about Premier, check out

10. 1 2 3 4 5 Why Dell: Legacy of Good Legacy of Good Did you know?
Energy efficiency: make the most of your power. Customers are saving millions of dollars in electricity costs thanks to the 43% reduction in energy intensity across all of Dell’s product portfolio.
Legacy of Good
Driving human progress by putting our technology and expertise to work where they can do the most good for people and the planet.
We’re here to help! Our team can assist with RFPs, team or customer conversations, research into your customers’ CSR values, executive briefings & more. 2
Responsible, secure disposition solutions. Asset Resale and Recycling Services are available for commercial customers in 49 countries and territories. . 3
Creating better access and brighter futures. Since 2012, 1.6 million underserved children have been given access to Dell technology and 21st century skills. 4
Responsible, sustainable manufacturing. Dell manufacturing sites emphasize recycling and keep more than 95% of waste out of landfills.
Did you know?
70% of RFPs include specific questions about Dell’s Corporate Social Responsibility goals and results. CSR can serve as a conversation starter with your account or help deepen your relationship, giving you an advantage over the competition. Contact us. 5
Keeping plastics out of the ocean. Our latest sustainable packaging innovation is ocean plastics packaging – made from plastics collected in coastal areas before they can be swept out to sea.
Dell Corporate Social Responsibility Report
Legacy of Good interactive experience for customers

11. 1 2 3 4 5 Why Dell: Responsible and Resilient Supply Chain
Responsible supply chain: 100% of high risk suppliers in our top 95% production spend undergo EICC-certified 3rd party social & environmental audits – Over 400 audits conducted this year
Goal to achieve 100% transparency in key issues in our Supply Chain
Publish Audit Findings on our website
Semi-Annual Social & Environmental Responsibility Progress Reports
Take customers on tours of manufacturing facilities
Ask suppliers to report water and greenhouse gas emissions to the Carbon Disclosure Project (CDP)
Committed to transparency: Ranked No. 2 in the Institute of Public & Environmental Affairs (IPE) Transparency Index among IT companies 2 3
Drive innovation and diversity: #2 on Diversity Inc’s Supplier Diversity Program Rankings - We spend more than $3B each year with diverse suppliers
Supplier Capability Building Program
Dell helps suppliers develop the capabilities to meet our Social and Environmental responsibility standards:
Worker Engagement surveys and trainings
Offer in-person and online trainings on key supply chain issues: human rights, working conditions, health & safety
Water conservation – help suppliers to develop and implement water risk mitigation plans (100 suppliers have submitted to date) 4
Recognized for sustainability innovation: Awarded “Supply Chain Innovation Award” by the Council of Supply Chain Management Professionals 5
Accountability and oversight: We incorporate sustainability metrics in our supplier scorecard during Quarterly Business Reviews

12. 1 2 3 4 5 Why Dell: Flexible Payment Solutions with DFS
Founded in 1997
Funds $6B annually
Low rates on Dell EMC equipment
Supports all Dell EMC LOBs
Dell EMC owned in 21 countries
Offers online reporting and tracking
Minority financing partnerships
Comprehensive end-of-lease services
Global coverage in 50+ countries
Financing for products from all vendors
Works with Channel partners 1
Ease budget constraints
Spread IT costs over several cycles
Retain cash for investing in your business 2
Increase operational efficiency
Add new items to your financing agreement at anytime
Customize lease terms to minimize payments or co-terminate all assets 3
Simplify budgeting and payments
Finance the total solution with one vendor
Consolidate and customize payments 4
Rotation Implements a regular rotation cycle to maximize useful life
Ownership Helps you manage cash flow by spreading payments over time
Flexible Custom payment structures to solve business needs
Accelerate ROI
Pay over time and match payments with benefit realization
Leverage time value of money
Fair Market Value Lease
Encourages regular technology upgrades and lowers the total cost of computing
End of Lease
Fee-based return services including data wipe certification and logistics options
Finance Lease
Provides affordable technology acquisition through budgeted payments
Loan
Make installment payments for ownership of hardware, software and services
Deferrals and milestone
Delay payments for several months or align payments with key project objectives
OpenScale products
Deploy technology on your terms with payment options that are flexible, simple and cost-effective 5
Single-source solutions provider
Financing for hardware, software and services (Dell and non- Dell)
Visit Dell Financial Services for more information.