1. Magazine Media 360⁰ Report March 2016

2. Average Issue Readership
Mar-16
Change -March 16 vs. Dec 15
Magazine Title
Print
Web
Social Media
Audience Impressions
Emma
Nielsen
Facebook
Twitter
Instagram
Pinterest
Average Issue Readership
Digital Ratings
Likes
Followers
Australian Geographic
631,000
402,000
326,434
9,993
24,300 -
1,393,727
16,000
20,000
37,392
655
7,400
81,447
Australian Gourmet Traveller
375,000
235,000
359,550
73,900
118,000
21,100
1,182,550
9,000
49,000
30,678
1,900
20,400
2,300
113,278
Australian House & Garden
798,000
28,668
51,100
5,600
883,368
15,000
5,577
11,000
200
31,777
Belle Magazine
132,000
32,211
1,314
64,000
229,525
1,000
3,932
139
14,500
19,571
Better Homes & Gardens
2,161,000
108,000
551,789
4,134
27,500
438,000
3,290,423
-25,000
-13,000
51,801
135
3,000
-1,900
15,036
Big League
181,000
100,879
32,600
314,479
7,000
5,691
1,100
13,791
Bride to Be
99,000
1,080,448
4,022
60,800
5,000
1,249,270
-3,000
69,829
252
18,700
85,981
Cosmopolitan Australia
371,000
104,000
902,825
46,200
93,600
1,519,525
19,000
4,000
79,491
700
16,800
100
120,091
Country Style
319,000
607,004
54,300
6,100
986,404
-12,000
12,687
12,200
13,587
Delicious
583,000
393,000
564,327
8,650
86,000
1,636,877
25,000
34,000
128,448
432
16,100
900
204,880
Diabetic Living
353,000
13,000
23,417
2,175
391,592
-24,000
2,713
304
-19,983
DOLLY Magazine
176,000
572,213
30,200
46,800
838,213
-15,000
53,878
300
42,078
Donna Hay
359,362
96,900
117,000
24,200
1,404,462
14,000
22,139
400
21,500
2,100
76,139
ELLE Australia
139,000
47,000
541,081
10,300
123,000
860,381
-14,000
68,175
969
10,000
80,144
Famous
242,000
76,000
366,414
25,100
22,000
752
732,266
-19,000
27,264
600
2,500 17
36,381
Girlfriend
169,000
60,000
1,630,685
42,800
91,300
1,993,785
-9,000
24,000
172,869
11,200
200,069
Good Health Magazine
12,509
5,586
5,870
258,965
569
122
1,013
-12,296 GQ
202,000
169,235
47,500
50,200
607,935
-85,000
2,365
6,800
-65,135
Harper's BAZAAR Australia
156,000
39,000
744,720
55,600
186,000
5,900
1,187,220
-32,000
60,198
1,400
54,498
Home Beautiful
530,000
803,259
9,301
98,200
216,200
1,656,960
113,606
153
25,900
-1,200
147,459
Inside Out
130,000
1,145,418
18,100
198,000
196,800
1,688,318
-2,000
44,253
-100
66,753
Instyle
134,000
540,298
60,700
93,500
18,300
846,798
72,974
1,700
9,900
500
87,074
Marie Claire
390,000
101,000
141,881
95,400
95,000
8,900
832,181
10,528
7,900
75,128
Men's Health
460,000
85,000
1,061,718
26,300
264
1,649,282
27,000
92,382
1,800
7,100
113,299
Mother & Baby
73,000
49,215
505
24,800
147,520
2,000
11,437 10
4,500
17,947
New Idea
1,693,000
237,000
964,911
43,600
2,958,511
-49,000
103,000
111,788
9,200
176,388
NW Magazine Australia
315,000
274,796
611,296
1,360
1,165
-375
OK! Magazine Australia
381,000
37,000
485,022
16,900
34,700
954,622
107,258
3,900
121,458
Practical Parenting
81,000
842,550
64,600
2,096
991,346
62,351
17,500
406
77,357
Prevention
191,590
3,514
6,642
362,546
17,000
313
214
809
31,436
Real Living
183,000
113,973
13,500
124,000
10,500
444,973
11,381
47,181
recipes+ magazine
505,000
4,815
509,815
451
1,451
Rugby League Week
57,000
213,312
64,100
13,400
533,812
29,683
3,500
30,183
Shop Til You Drop
83,000
277,280
34,100
42,100
436,480
10,969
-9,431
Super Food Ideas
568,000
342,533
1,881
9,078
923,192
52,183 14
2,263
22,560
Take 5 Magazine
769,000
193,000
21,002
685
479
984,166
-23,000
109,000
894 29
86,923
Taste.com.au
768,000
3,850,000
283,933
20,100
23,200
21,000
4,966,233
127,000
29,861
2,400
227,561
That's Life
878,000
216,000
805,687
1,624
441
1,901,752
-4,000
276,391 56 51
367,498
The Australian Women's Weekly
1,951,000
482,000
482,385
14,600
17,400
2,948,785
-6,000
232,000
29,817
3,800
260,017
TV WEEK
758,000
113,774
54,400
3,197
993,371
-7,000
-76,000
12,821
7,300 23
-62,856
Vogue
391,000
331,000
1,482,349
149,000
421,000
41,800
2,816,149
18,000
80,000
45,415
35,000
189,015
Vogue Living
1,829,952
24,100
234,000
30,700
2,350,752
-21,000
76,480
2,200
107,380
Who
668,000
66,000
172,499
52,900
72,000
536
1,031,935
-16,000
14,108
2,522
Woman's Day
1,733,000
214,000
898,736
11,900
11,700
2,869,336
-31,000
48,260
5,347
33,007
Women's Health
350,000
38,000
96,328
122,000
14,400
662,528
26,000
9,528
53,828
Yours Magazine Australia
107,000
9,208 41
649
116,898
1,049
115
3,164
Total Magazines (Gross)
22,346,000
7,859,000
22,622,195
1,295,750
2,951,727
1,075,852
58,150,524
-98,000
831,000
2,113,237
56,751
446,125
16,148
3,365,261

3. Sources:
Emma Readership Data: 12M ending Dec 2015 vs. 12M ending Sept 2015
facebook, twitter, Instagram, Pinterest data collected by MPA -Dec 2015 vs. Sept 2015
Nielsen Digital Ratings (Monthly), December 2015/March 2016, Computers Ppl 2+, Smartphone/Tablet Ppl 18+.
Note: December 2015 Digital Ratings (Monthly) data is not currency data of record and will not match Nielsen Online Ratings data, which was currency data for December Digital Ratings (Monthly) data has been used for consistency in trending over the period.
For more information please contact: Mary Ann Azer Executive Director MAGAZINE PUBLISHERS OF AUSTRALIA M: T: E: