1. Recreational Water Illness and Injury Prevention Week 2013 Communication Products & Activities
Kate Awsumb, MPH, MA
NPHIC Call
April 25, 2013
National Center for Emerging and Zoonotic Infectious Diseases
Division of Foodborne, Waterborne, and Environmental Diseases

2. Recreational Water Illness & Injury Prevention Week: May 20-26, 2013
9th anniversary of RWIIPW
Week before Memorial Day
Highlights healthy swimming
Focuses on simple steps swimmers and pool operators can take to help ensure a healthy and safe swimming experience for everyone
Features communication activities and MMWR
2013 theme: How We Swimmers Contaminate Pools
Role of swimmer hygiene in preventing recreational water illnesses

3. RWIIPW Communications Toolkit
Community outreach suggestions
List of resources
Sample press release
Sample op-ed
Sample proclamation

4. Web & Social Media CDC.gov feature article MMWR announcement
GovDelivery announcement
Did You Know? and Have You Heard? Newsletters
Web button/badge

5. Web & Social Media cdc.gov/healthyswimming Web content syndication
Infographic on interactive fountains
Social media library
Blogger outreach and webinar
Healthy Swimming mobile app
Twitter chat: Wednesday, May 22, 2-3pm EDT

6. Print Materials FREE hard copies (English/Spanish) Download
Pool chemical safety posters
Healthy Swimming brochures
Download
RWI fact sheets (English/Spanish)
Healthy Swimming posters (Spanish coming soon!)
resources/posters.html

7. kawsumb@cdc.gov www.cdc.gov/healthyswimming
National Center for Emerging and Zoonotic Infectious Diseases
Division of Foodborne, Waterborne, and Environmental Diseases