1. HEALTH EDUCATION
Eman Hourani

2. Health Education Definition - WHO
Process of providing information and advice related to healthy lifestyle and encouraging the development of knowledge, attitudes and skills aimed at behaviour change of individuals or communities.
Enables and influences controll over own´s health leading to optimalization of attitudes and habits related to lifestyle and increasing quality of life.

3. Health Education Main principles
Supported by the latest knowledge from research (medicine, sociology, psychology).
A systematic, comprehensive and consistent activity.
Adapted to age, gender, education and particular health, mental or social problems of an individual or community (school, entreprise, city).
Encourages personal investment of an individual.
Respects environment of an individual.

4. Health Education Methods
Drawing attention to a particular problem – billboards, TV spots, posters, campaigns
Providing basic information – warning, recommendation, advice – leaflets, calendars, articles in newspapers, TV and radio broadcasts

5. Health Education Methods
Providing more detailed information and guidelines – education focused on the attitude change (brochures, manuals, books, lectures, discussions, internet)
Methods and guidelines focused on the behaviour change – intervention procedures (sets of guidelines, interactive PC programmes, recipes, manuals, exhibitions, courses and systematic educational plans).

6. Process of Health Education
To assess the patients’ learning needs
To establish the teaching and learning objectives
To Constitute the teaching plan
To implement the teaching plan
To evaluate the teaching and learning

7. Health Education Priorities
Children and Youth
Preschool age – healthy nutrition, physical activity, personal hygiene, daily regimen, basics on prevention of most common diseases, communication with physician
School age – healthy lifestyle, regimen of work and rest, mental hygiene, sexual education, education against smoking and drug abuse, prevention of most common diseases
Adolescent age – healthy lifestyle, sexual education, HIV/AIDS, drugs, smoking, selection of a profession

8. Health Education Priorities
Parents – education of children, healthy lifestyle,smoking, alkoholism and drug abuse in children and youth, principles of prevention and treatment of most common diseases, orientation in the health care system
Adults – healthy life style, impact of working and living environment on health, mental hygiene – stress, principles of prevention and treatment of most common diseases, orientation in the health care system

9. Health Education Priorities
Seniors – lifestyle, adaptation to a lower physical and mental capacity related to age, principles of prevention and treatment of most common diseases, orientation in the social and health care system
Patients – advices related to a disease, diets, recommendations related to compensation of health disorders, health aids

10. Health Education in Communities Strategies
Building collaborating team (physician, PH officer, health counsellor, NGO, schools, municipality, entreprise)
Partnership and national networks (Healthy Cities, Healthy Schools), EU projects
Providing regular information – media, bulletins
Motivation actions related to days acknowledged by WHO – Health Day, Global Day without Tobacco, Mental Health Week, International Day of Fight against HIV/AIDS, etc.

11. Health Education in Communities Strategies
Campaigns:
* Quit and Win
* Physical Activity towards Health
Connecting local, regional and national campaigns is more effective
Presentation of positive examples of behaviour in public personalities (models)

12. Health education
Health education occurs in a variety of places, these include:
Schools
Worksites
Health care organizations
Health departments
Voluntary health agencies
Community settings
These setting differ:
In their organizational structure
In their mission
The centrality of the mission to health education
However, the process of what health educators do is the same

13. Comparison of Settings
Who is Served?
Primary Mission
Setting
Children/adolescents
Education
School
Consumers of products and services, and employees
Produce goods and services; Make a profit (if applicable)
Worksite
Patients
Treat illness and trauma
Hospitals
Prevent, detect, and treat illness and trauma
Community primary care setting
Public
Chronic and infectious disease prevention and control
Health Department
Prevention and control targeted disease/condition
Voluntary health agencies
For schools and worksites health education is less central to the primary mission of the organization than it is in health-related organizations
In schools, the primary focus is on students’ cognitive performance and education achievements.
Health education supports the central mission of the school in that a health, well-nourished child is better able to learn
In the worksite, health education supports the primary mission of making a profit by encouraging a healthy workforce.
Patient education in hospitals supports the efforts of the medical staff to have successful medical interventions
In primary care settings, the emphasis is on clinical preventive services in addition to adherence to treatment. Staff become aware of specific health behaviors, such as smoking, drug taking, poor eating habits via history taking and can utilize health education to make a meaningful intervention.
Public health education effort in voluntary health agencies, such as the American Heart Association, or Planned Parenthood are committed to prevention, detection and treatment. A focus shared by health education.
These settings can be considered channels for the delivery of health education and health promotion to senior citizens, adults, adolescents, and young children, in the community.

14. School Health Education Themes
Education and health are interrelated.
The biggest threats to health are “social morbidities.”
A more comprehensive, integrated approach is needed.
Health promotion and education efforts should be centered in and around school.
Prevention efforts are cost-effective; the social and economic costs of inaction are too high and still escalating.
The well-being of children and adolescents is to be improved, a comprehensive approach is needed that links health and education
Social morbidities, threats to health from the social environment or behavior must be addressed.
Unintentional injuries
Homicide
Suicide
Child abuse and neglect
Lead poisoning
Substance abuse
Sexually transmitted diseases
Family and health services and Classroom education is recommended
Increase high school graduation rates
Improved curriculum to address the above issues

15. Comprehensive School Health Program

16. Worksite Health Education Programs
Physical activity and fitness
Nutrition and weight control
Stress reduction
Worker safety and health
Blood pressure and/or cholesterol education and control
Alcohol, smoking and drugs

17. Motivations for Employers
Reduces medical care costs
Enhances productivity
Enhances the image of the company

18. Health Care Settings
In the hospital, direct patient education is part of ongoing patient care and is typically delivered by nurses and physicians
Group health education on such topics as diabetes and prenatal care are also provided

19. Local and State Health Departments
Direct health services are offered by the local health departments.
Planning, Consultation, vital statistics, laboratory services, regulation, and coordination functions occur at the state as well as the local levels.
Health educators work in family planning, nutrition, dental health, tobacco control, chronic disease, AIDS, immunizations, and communicable diseases,
Health educators work on design of print and video materials for programs and educational campaigns, develop plans for community organziations and outreach, and provide training in adult education. At the local level they may be involved in direct services to the public