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Marketing Promotion Opportunities

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Presentation on theme: "Marketing Promotion Opportunities"— Presentation transcript:

1 Marketing Promotion Opportunities
July 19-21, 2017 Shanghai New International Expo Center Hall W1, W2, W3

2 Best Seller No.2 No.1 No.4 No.5 No.8 www.aluminiumchina.com
For more information please call the ALUMINIUM CHINA team : No.5 No.4 Exclusive Image on Visitor Badges No.2 Exclusive Image on Visitor Badge Lanyard Image on Visitor Bags Show Directory No.1 No.8 Exhibitor Seminar

3 Video Displayed on Large Screen
Best Seller For more information please call the ALUMINIUM CHINA team : No.12 Video Displayed on Large Screen No.9 Image Displayed at Visitor Registration Area No.14 No.15 Vertical Image Board at Hall Entrance Outdoor Display Board at North Square No.16 Footmarks

4 Suspended Scroll Inside Entrance Hall
New Seller For more information please call the ALUMINIUM CHINA team : No.17 Arch on South Square No.18 Suspended Scroll Inside Entrance Hall

5 height (mm)*width (mm)
In-Show Opportunities:Printed Material 1 . Show Directory Deadline (Submission of ad in digital format): May 31, 2017 The Show Directory is the only official guide given out on-site. It plays a vital role by connecting buyers and exhibitors after the show. The Directory will be distributed to exhibitors, VIPs, association partners, media as well as visitors onsite ALUMINIUM CHINA. Specifications : Including bleed size 291mm (h) x 216mm (w) Net picture size mm (h) x 210mm (w) Font size mm (h) x 180mm (w) Price: No. Advertising Spot Specifications: height (mm)*width (mm) Price (RMB) 4-1 Front Cover Bar Banner in Show Directory (exclusive) 60*210 30,000 4-2 Front Cover 1 Spread Gatefold in Show Directory (exclusive) 285*420 4-3 Front Cover 1 Leaflet in Show Directory (exclusive) 285*210 25,000 4-4 Front Cover 2 Leaflet in Show Directory (exclusive) 4-5 Back Cover Leaflet in Show Directory (exclusive) 4-6 Back Cover Gatefold in Show Directory (exclusive) 4-7 Back Cover 1 Leaflet in Show Directory (exclusive) 15,000 4-8 Back Cover 2 Leaflet in Show Directory (exclusive) 4-9 Color Inside Catalog in Show Directory 10,000 4-10 Corporate Logo in Show Directory Printed in Black and white 2,000 4-11 New Product Catalog in Show Directory (five copies) In Chinese and English/ Printed in black and white TAP Buyers invitation : LOGO? Banner

6 2. Exclusive Image on Visitor Badge Lanyard
20,000 visitors will wear a lanyard branded with your company’s logo, website URL and booth number. This will publicize your corporate image to participants around every part of the hall. 2. Exclusive Image on Visitor Badge Lanyard Price: RMB 90,000 (including production costs) Deadline (Submission of ad in digital format): May 15, 2017 The most direct way to get visitors to your booth. Onsite Guide is the most important guide to visitors upon arrival, helping visitors to find your booth directly. Specifications Including bleed size 291mm (h) x 216mm (w) Net picture size mm (h) x 210mm (w) Circulation: 20,000 copies 3. Onsite Guide A:Back Cover of Onsite Guide Price: RMB 30,000 Deadline (Submission of ad in digital format): May 31, 2017 B: Color Inside Catalog in Onsite Guide Price: RMB 5,000 Submission Deadline Non exhibitor price Size Copy numbers Each of the 20,000 visitors to Aluminium China 2017 will wear a visitor badge, the top of which will be branded with your company logo. The visitor badge will be a moving brand promotion medium. 4. Exclusive Image on Visitor Badges Price: RMB 90,000 (including production costs) Deadline(Submission of ad in digital format): May 15, 2017 Exclusive

7 6. Highlight on Show Floor Plan
A unique promotional opportunity! The Organizing Committee will distribute branded visitor bags in the registration area. Use this opportunity to promote your company, highlight your products and increase your brand exposure. 5. Image on Visitor Bags Price: RMB 90,000/ 20,000 bags (including production costs, printed in four colors) Deadline (Submission of ad in digital format): May 31, 2017 Your booth number, company name and logo will be marked in special colors on all show layouts, attracting key customers and edging you ahead of your competitors! A:Main Information Board Note: Your highlight will be displayed in the following places:  On the main information board at the main entrance of the hall;  In the Onsite Guide;  On the “You are here” destination boards throughout the three halls 6. Highlight on Show Floor Plan Price: RMB 20,000/company Deadline(Submission of ad in digital format): May 15, 2017 A: B: B:Hall WI/W2/W3 Corridor Information Board Note: Your highlight will be displayed in the following places:  On the Hall WI/W2/W3 Corridor Information Board at the main entrance of the hall;  In the Onsite Guide;  On the “You are here” destination boards throughout the three halls Note: Limited to 5 groups. First come first served. Price: RMB 3,000/company

8 7. Label on Bottled Water Exclusive
The bottle water with your ad and logo will be placed in all official conference areas for all participants. It is an excellent chance to enhance your company’s image and extend influence. Package A:Arrangement in function areas within exhibition hall Location of arrangement: All official function areas, such as VIP resting room, TAP rest room, Wi-Fi zone, exhibitor seminar hall etc., are the most populous function areas. Number: 2,000 bottles of water Price: RMB 20,000 (including production costs) Deadline(Submission of ad in digital format): May 15, 2017 Package B:Arrangement at entrance’s registration Location of arrangement: Visitor registration Area: entrance for 17,000 visitors is the most populous place, where every visitor will receive one bottle of water so as to maximize exposure of your company’s image and logo in the most convenient and fastest way! Number: 20,000 bottles of water Price: RMB 60,000 (including production costs) Deadline(Submission of ad in digital format): May 15, 2017

9 In-Show Opportunities: Special activities sponsorship
Grab this chance to organize a seminar and illustrate your products’ advantages to customers! The workshop will also be promoted as a part of official onsite event. 8. Exhibitor Seminar Price: RMB 5,000/ general session RMB 8,000/ hot session Please call the ALUMINIUM CHINA team on for more information on this sponsorship. The registration area is where all trade visitors must sign in before entering the exhibition hall. This means that your brand image will be seen by all visitors as they arrive! Sponsorship opportunities include: Two light boxes with your logo will be placed in front of the registration area Your logo will be used to decorate the registration counters Your logo will be used for decoration in a set range When visitors fetch their badges, your company’s promotional materials will be distributed exclusively 9. Image Displayed at Visitor Registration Area Price: RMB 60,000 (including production costs) Deadline (Submission of ad in digital format): May 31, 2017

10 10. Image Displayed in Resting Area
Resting Area is only used for reception of Top buyers with purchasing intent and decision-making capacity, VIPs and international visitors. Through this sponsorship opportunity, elite members of the industry will immediately learn about your brand, your strengths and your market focus. This is an outstanding opportunity to captivate your target customers. Sponsorship opportunities include: Sponsor the Lounge - corporate naming rights. Your company logo will be displayed at the entrance of the lounge. Place corporate or product posters in the lounge (prepared by sponsor). Display company brochure or product descriptions (prepared by sponsor) in the lounge. 10. Image Displayed in Resting Area Price: RMB 30,000/resting area Deadline (Submission of ad in digital format): May 31, 2017 Exclusive The first official global new product release press conference is a not-to-be-missed opportunity to publicize your products and establish your corporate image in the hearts and minds of all the attendees onsite! Located in the meeting area of Hall W3, this part of the exhibition site features heavy visitor foot traffic and attracts coverage from journalists representing over 10 industry media outlets. The press conference is the only place where international and local high-end customers congregate. This is your chance for mass promotion. Get seen by the eyeballs that matter here! 11. New Product Release Press Conference Price: RMB 10,000 /session (11 sessions throughout the venue) Address: W3 Note: Exhibiting companies are requested to provide their own promotional materials. Deadline: May 31, 2017 9

11 12. Video Displayed on Large Screen
Large screens will be placed at the interior entrances of the exhibition hall where visitor traffic is heaviest. The screens will be viewable by all 20,000 visitors. Live events will be broadcast on the screens to attract widespread attention. File Specification: VCD, DVD and flash video files; three minutes or less Note:Exclusive option. First come first served. 12. Video Displayed on Large Screen Price: RMB 150,000/ video Deadline (Submission of ad in digital format): April 28, 2017 In-Show Opportunities: In Hall Advertisement Opportunities The new 3D LOGO show is sure to become the best way to maximize exposure. The logo, placed along the most frequently used walkways, is impossible to miss or ignore. A bold new way to impress visitors! Location: Between the North Lobby and Hall W1 and Corridors of exhibition hall entrance 13. Customized 3D Logo Display Price: RMB 30,000 per logo (including production costs) Deadline (Submission of ad in digital format): April. 28, 2017 Your image board will be placed at eye-catching positions on the corridor along the hall entrance. The best way to impress visitors. Specifications: 3.5m (w)x 5.1m (h). Printed on both sides 14. Vertical Image Board at Hall Entrance Price: RMB 30,000 / board Deadline (Submission of ad in digital format): May 31, 2017

12 15. Outdoor Display Board at North Square
The North Square is a key walkway to the exhibition hall. Place your advertisement here. The eye-catching billboard is located near the entrance and all show attendees must pass by it to enter the venue. This is an excellent chance to significantly increase your brand’s visibility. Specifications: 8m (w) x 5m (h) 15. Outdoor Display Board at North Square Price: RMB 40,000/board Deadline (Submission of ad in digital format): May 31, 2017 Bring visitors directly to your booth! Floor advertising, with your booth number and a guiding arrow, will be placed from the hall entrance, or a pre-determined position in the hall, right to your booth. They attract numerous visitors and are a constant reminder of the quickest way to find you. 16. Footmarks Price: RMB 10,000 /set for 8 Deadline (Submission of ad in digital format): May 31, 2017 Located at the South Square of the exhibition center, the arch spans 18m and is prominently placed in front of the entrance through which every one of the 20,000 trade visitors must pass to enter the exhibition site. It is a good opportunity for companies to leave a strong and lasting impression on visitors. 17. Arch on South Square Price: RMB 30,000 /group Note: Golden option. Limited to three groups Deadline for submission of electronic file: May 31, 2017 A large scroll branded with your company logo will be starkly visible, suspended over the entrance of the exhibition hall. It is the first thing visitors will see before entering the hall and an excellent way to enhance awareness of your company’s brand! 18. Suspended Scroll Inside Entrance Hall Price: RMB 90,000 Note: Exclusive option 注意: 18.大屏幕项目描述中,摆放位置改为主舞台,与开幕式共用设备。Lily说如果在北大厅搭12平米大幕成本5W起。 19.3D LOGO摆放位置,Lily告知为馆外长廊,非连廊

13 In Hall Advertisements Floor Plan
July 19-21, 2017 Shanghai New International Expo Center Hall W1, W2, W3

14 Thank you! Organized by: Co-organizer and Supporter:
Reed Exhibitions Deutschland Gmbh Beijing Antaike Information Development Co., Ltd. For inquiries, please contact: Ms. Penny Pei Tel:


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