1. SEMC Vision & Goals
VISION
GOALS

2. STRENGTHS our reputation Current processes Centralized communication
Flex payment terms
Working with Businesses
More Self-Help for students

3. WEAKNESSES marketing safety Old/rigid processes expectations
Intentional scheduling
Early intervention
FINANCIAL AID
DEGREE PLAN PACKAGING
STRENGTHEN COMMUNICATION FLOW BETWEEN DEPARTMENTS

4. OPPORTUNITIES REVIEW CURRENT RECRUITMENT PLAN AND PROCESSES MARKETING
IDENTIFY AREAS OF IMPROVEMENT AND INCLUSION
DEFINE PERFORMANCE BASED FUNDING FORMULA
CONDUCT STUDENT AND BUSINESS SURVEYS
WORK WITH COMMUNITY AGENCIES
TECHNOLOGY
DUAL CREDIT OF HIGH SCHOOLS
FIND A BETTER WAY TO MEASURE ENROLLMENT

5. THREATS COMPETITION WITHIN THE DISTRICT
UNIFIED ENROLLMENT PROCESS FOR ALL STUDENTS
ALLOW DATA AND TRENDS TO DRIVE COURSE OFFERINGS
DEVELOPING A SPECIFIC PLAN FOR EDUCATION PROGRAMS
Adult Basic Education
Developmental Education
MARKETING ALL CAMPUSES OF ECC
LACK OF PROFESIONAL DEVELOPMENT/CROSS-TRAINING

6. Suggested EMC Vision Statements
Suggestion #1
“To manage enrollment for El Centro College through innovation, inclusion and student success, through recruitment and retention in a diverse environment.”
Suggestion #2
”To provide access to educational opportunity, at optimal levels, to a diverse population to meet personal and professional goals of individuals, public feeder schools, business and industry from multiple locations of El Centro Community College whose aim is student success.”
Goal #1
Goal #2
Goal #3

7. Suggested EMC Vision Statements
Suggestion #3
“To invite and inspire student enrollment and retention through promotion, innovation, inclusiveness and dedication to overall students success within a diverse, progressive, technological,  urban environment.”
Suggestion #4
”To have clear, concise messaging and services to recruit and retain students. Always striving for continuous improvement, maintain ethics, mutual respect and integrity to promote successful outcomes for our students, our staff and our community”
Goal #1
Goal #2
Goal #3

8. In-Session SEMC Suggested Vision Statements
5. El Centro College seeks to develop a comprehensive college wide enrollment management approach that responds to academic, career and personal needs of our community through our programs and services.
6. El Centro College seeks to develop a comprehensive college wide enrollment management approach that transforms our community through student focused programs and services that respond to academic, career and personal needs.
Goal #1
Goal #2
Goal #3

9. In-Session SEMC Suggested Vision Statements
7. El Centro College seeks to develop and communicate an innovative, comprehensive and transformational college wide enrollment management approach that responds to academic, career and personal needs of our community through student focused programs and services.
8. To have clear, concise messaging and services to recruit and retain students. Always striving for continuous improvement and dedication to overall student success within a diverse, progressive, technological, urban environment.
Goal #1
Goal #2
Goal #3

10. SEMC’s Vision Statement
El Centro College seeks to develop and communicate an innovative, comprehensive and transformational college-wide enrollment management approach that responds to academic, career and personal needs of our community through student-focused programs and services.
Strengths
Weaknesses
Opportunities
Threats

11. Suggested EMC Goals Maintain optimal level of enrollment
Expand the usage of technology within our marketing strategies
Campaigning to address our weaknesses
Discovering innovative ways to inspire enrollment
Degree Plan packaging
Making data informed and driven decisions
Promote student success