1. Beachside Resort Assignment 2
Entrepreneur Project
Beachside Resort
Assignment 2

3. Business Branding What differences do you notice between the logos?
Why did these companies choose these kinds of logos?
How do they represent their businesses most effectively?

4. Assignment 2a: Logo Design
Design a logo for your business using logogarden.com or Microsoft Publisher
This symbol must represent your business effectively and give your customers a visual representation of your business.
Design it carefully because it will appear on most of your company’s literature.
The logo should be colorful and creative, but not necessarily complex.
Keep it simple, crisp and catchy. Presentation is everything!

5. Assignment 2a: Logo Design
Beach resort logo examples….

6. Assignment 2a: Logo Design
Demonstration using logogarden.com

7. Assignment 2a: Logo Design
Demonstration using Publisher

8. Assignment 2b: Slogan
A slogan is a catchy phrase used by a company to help consumers or customers remember their business.
The shorter the slogan is, the better, because it will be easier to remember.
Write a short slogan that will be used to represent and advertise your beach resort.
It should not be more than six or seven words.

9. Assignment 2b: Slogan
What are some popular business slogans used by companies today?
Think outside the bun
It’s finger licking good
Eat Fresh
Just do it!
I’m loving it
Taste the rainbow

10. Assignment 2: Logo & Slogan
Be sure to follow the instructions & rubric
Use time wisely - Daily penalty for late submissions
documents to