1. Marketing Webinar
Welcome!

2. Promoting Scouting to families using BeAScout
The Main Thing
Promoting Scouting to families using BeAScout

3. Promoting Scouting to families using BeAScout
Garfield S. Murden
Membership Analyst & Planning Specialist
Membership Resources Team

4. Promoting Scouting to families using BeAScout
Objectives:
What is BeAScout
Why do we use BeAScout
What Resources are available for BeAScout
Describe and show how a unit leader or a Youth Serving executive can manage leads and export in a excel format.
Describe and show how a Youth Serving executive can manage units and export in a excel format.
The Session Objectives are:
Describe and show how a unit leader sets a unit pin
Describe and show how a parent chooses a unit pin to be contacted by your council or unit representative
Describe and show how a unit leader or a council executive will manage the leads

5. Bookmarks

6. Fliers

7. Web Banners

8. BeAScout.org – Across the Nation and Up Your Street
The BSA’s national recruiting URL
Find a unit anywhere in the nation

9. Unit Pin Management A “pin” is the Google “bubble” with information.
Unit leaders and youth serving executives can “manage” the information on those pins.

11. Why do we use BeAScout ?

17. Send a Message to Find Out More

19. How can I promote BeAScout to my Units?

20. 5/6/2018
Resources

23. Promoting Scouting to families using BeAScout
Objectives:
Describe and show how a Youth Serving executive will manage and export leads into a excel spreadsheet
The Session Objectives are:
Describe and show how a unit leader sets a unit pin
Describe and show how a parent chooses a unit pin to be contacted by your council or unit representative
Describe and show how a unit leader or a council executive will manage the leads

24. Log in to MyBSA Click on Membership
Login to MyBSA using your user name and password. Then click on the Membership category.

25. Click on BeAScout in the far right corner
Click on BeAScout. You will see the gadget icon once your council administrator has set it up—we will get to that in a few minutes. It is at the far right of the screen in the corner.
Remember that staff uses MyBSA while unit volunteers use MyScouting.

26. Council Dashboard Opens
There are four functions of the BeAScout page in MyBSA.
They are:
Unit PIN Administration: for the council to edit unit pins
Unit Lead Administration: this is where the council reviews who the leads are for units to monitor
BeAScout Administration : your council administrator will go here to set access to MyBSA and BeAScout
And the Council Reports Dashboard: a statistical representation of the number of leads
Council Dashboard Opens

27. Council Dashboard Opens
Unit Lead Administration allows a council to manage unit leads….and leads that have been pushed to the council. Select the link in the Unit Lead Administration gadget.
Council Dashboard Opens

28. Select district
A district can be chosen or the entire council can be picked. On this slide we have decided for district we will use council.

29. Select unit
Under the unit tab you can select a specific unit to search. In this example we have decided to use all units in the council.

30. Select range

31. Select type of lead
Select which type of lead you will be looking for. Choices are Not contacted, Follow up needed, Contacted, Joined or Unassigned

32. Click on Export Button

33. Click when prompted

34. Unit leads are now formatted into an excel spreadsheet.

35. Promoting Scouting to families using BeAScout
Objectives:
- Describe and show how a Youth Serving executive will manage and export Unit pins into a excel spreadsheet

36. In Unit PIN Administration you will see a pull down menu of stop-levels. This structure begins with the council and cascades down through districts and service areas. Select the appropriate one in this menu.
A district executive uses this administration tool to update or alter any items not done by a unit or that need to be changed.

37. Choose District
Choose District to research

38. Choose Export File
Choose Excel File

39. Click to open or save file
Choose to either open or save file in Excel format

40. Google Pin Mode
Unit file is now formatted into a excel spreadsheet. Pin view inform you if unit’s Google pin are in unit mode or council mode. It is suggested that unit pin’s be in Unit mode so leads can be contacted by unit leaders in a timely manner . In column H PIN VIEW: : when the word COUNCIL appears= a pin that is council mode and has not been updated or personalized by the unit through MyScouting
When Column H reads CONTACT= the unit has gone into unit pin management through MyScouting to update or personalize their pin

41. Google Pin Status
Unit file is now formatted into a excel spreadsheet. Pin view informs you if unit’s Google pin are in active or inactive mode.
Note in Column G: PIN STATUS has to read active to be displayed on the Google Map of BeAScout.org

42. Training Support
Presentation can be downloaded and used to train units and Youth Serving Executives:
Scouting.org/membership
Click on Youth recruitment
Print PowerPoint as “Notes Pages” to get the script for use in presenting.

43. BeAScout Training Support

44. Questions…

45. Resources: sources Marketing Toolbox: www.scouting.org/marketing
Marketing Hotline:

46. Thank You!