1. Video

2. What is enterprise?
In its simplest form, enterprise is the ability to turn an idea into a successful business.
Enterprise: the initial idea for a business and willingness to show initiative, take risk and undertake new ventures.

3. What is enterprise? SHOWS INITATIVE RISK TAKER ENTERPRISE SKILLS
UNDERTAKES NEW VENTURES

4. What is enterprise?
Entrepreneur: a person who owns and runs their own business and takes risks
Task: List as many entrepreneurs as you can think of...
Task: Who am I......? What’s my business?
Update your list..

5. What is enterprise?
Economists refer to enterprise as one of the four factors of production.
natural resources - includes space on the ground, hills, seas, oceans, air etc
Land
Labour
Capital
Enterprise
Labour is the human input (workers, managers etc) into the production process
Physical goods used to produce other goods and services eg machines, computers, tools, factories, roads etc.
Entrepreneur who combines the other three factors land, labour and capital to set up their own business.

6. What is enterprise?
The starting point for enterprise is creativity, so get your thinking hats on. This might be the invention or innovation of goods or a service, but the success of your enterprise will be determined by the application of your entrepreneurial qualities.
Invention is about making new items, or finding new ways of making items
Innovation involves bringing this new idea to the market, that is, turning an invention into a product customers buy.
GOODS
SERVICES
Car
Bank
TASK: Good or service

7. Products Services Goods Non-physical, intangible products
Physical, tangible products

8. Entrepreneurial qualities
Successful entrepreneurs have a number of important qualities. There is no definitive list but each individual entrepreneur will have his own mix of qualities.

9. What makes a entrepreneur enterprising?
Individual Task:
Draw a person on your A3 sheet
Think of the qualities shown by an entrepreneur
Paired Task:
Compare your list with a partner and update sheet

10. Qualities of an entrepreneur
Risk takers – takes calculated risks
Innovator
Physically resilient and in good health.
Show initiative – making things happen
Decision maker
Leadership
Creative
Hard working
Adaptable to change
Persistent
Planning
Persuasion
Problem solver
Shows initiative
High energy levels
Determination
Observant – sees opportunities
Visionary – thinks ahead
Drive
Willing to take on new ventures

11. 1. Which three of the following are most likely to be examples of being enterprising?
Choose three answers:
Being made redundant
Carrying out an order from your boss
Taking risks
taking the initiative
Taking your summer holiday at a time convenient for your employer
Undertaking a new venture
Being told that your job will change

12. 2. Which three of the following are examples of services
Choose three answers:
A school desk
A train carriage
A tonne of coal
A train journey
A knife and fork
Menu advice in a restaurant
Education in a state school

13. 3. Lewis Hunting runs a hairdressers
3. Lewis Hunting runs a hairdressers. Which one of the following is correct?
Select one answer:
A haircut is an example of a service
There are no risks in running a hairdressing business
A bottle of shampoo is an example of a service
Lewis Hunting never needs to show initiative in running his business.

14. TEAM WORK TO DEVELOP SOME NEW IDEAS FOR PRODUCTS AND SERVICES
Lesson 2
TEAM WORK TO DEVELOP SOME NEW IDEAS FOR PRODUCTS AND SERVICES
CREATIVE THINKING

15. TASK 1 –Lateral thinking “thinking outside the box”
5 mins
Your challenge is to come up with an idea for an innovative product using the combinations technique
Without conferring, each member of the team writes down the name of an everyday manufactured item that you could buy in a shop. Fold your papers and mix them up. Pick out two of the papers at random.

16. Task 2 – Blue skies thinking
5 mins
Task 2 – Blue skies thinking
Brainstorm ways in which the two chosen items could be combined to make a new product.
You can use either
the whole item, or
an element of it, or
something about the way it works.
Write down all the ideas that the team thinks of, not rejecting anything at this stage

17. Task 3 Now narrow your ideas down,
20 mins
Now narrow your ideas down,
choose one idea that you think is both interesting and innovative, but also practical and for which you think there would be a market.
draw a picture of your new product, give it a name and note who you think the target market is.

18. CREATIVE THINKING CHALLENGE 2 CAMP CHECKLIST
20 mins
CREATIVE THINKING CHALLENGE 2 CAMP CHECKLIST
Each member of the team writes down the name of a service that you or your family uses (gym, bank, doctors, Chinese takeaway etc)
Discuss these services and agree to work on improvements to one of them
Complete the following chart with as many ideas as possible under each heading

19. Service: C
Combine A
Adapt M
Magnify P
Put to other uses