1. INTRODUCTION

2. How to search for the meaning of words on the Internet?
Word + meaning
Word + definition
Word + prijevod

3. Online dictionaries

4. Translation can sometimes be misleading. Any problem below?

5. Use the right sources!

9. Business English
Donald J. Trump declared a $916 million loss on his 1995 income tax returns, a tax deduction so substantial it could have allowed him to legally avoid paying any federal income taxes for up to 18 years.
Source: NYT, 02 Oct 2016

10. Business English Source: The Guardian, 3 Oct 2016

11. Business English also in Croatian
ICT će transformirati hrvatski biznis (JL)
Ulaganje u hrvatski start-up (JL)
Plodine i Tommy imaju najveću EBITDA maržu (VL)

12. Economic affairs in political debates
„izvoz na svjetska tržišta”
„više mirovine”
„stabilan tečaj”
„rast BDP-a”
„smanjenje PDV-a”
„pomoć malim i srednjim poduzetnicima”
„nova ulaganja”
„niži porez na dohodak”

13. Does this help? markets PIT GDP global exchange rate growth SME
investments cuts
pension
VAT

14. Economic affairs in political debates
‘exports to global markets’
‘higher pensions’
‘stable exchange rate’
‘GDP growth’
‘VAT cuts’
‘assistance to SMEs’
‘new investments’
‘lower personal income tax’

15. Online courses
See what MOOC is about:
Examples:

16. Life Long Learning (LLL)
In order to go for LLL – Learn how to Learn!!
literacy & numeracy + resourcefulness
reading & critical thinking
writing & speaking (in an organised manner!)
searching for information & knowledge
e.g. internet sources: MOOC, Khan Academy, Ted Talk, …

17. ‘… between 1990 and 2007 the number of students going to university increased by 22% in North America, 74% in Europe, 144% in Latin America and 203% in Asia.’ (The Economist, 3 Sept 2011)

18. The Bologna System 3y+2y+3y or 4y+1y+3y or 5y+0y+3y
European Credit Transfer System (ECTS)
1 ECTS credit = work hours
Diploma Supplement

19. Aims of the Bologna system
Mobility (course comparablity)
Employability
Competitiveness
The European dimension!
(e.g. 2+1 languages)

20. Benefit from Erasmus exchange programmes!
Photo: incoming Erasmus students at FEB (course: AE2, 15/16)

21. UNIVERSITY ESSENTIALS
name
people
school organization
studies (degrees, study programmes, majors, courses, exams)

22. HE institutions

23. Degrees (academic titles)
3 degrees (first, second, third)
1.bachelor’s degree (tot. 3 or 4 y. of study)
2.master’s degree (tot. min.5 y of study)
3.doctor’s degree, PhD (tot. min.8y)

24. Degrees (cont.) I am studying for a degree in economics/business
He received his MA degree from the University of Zagreb.
She has a MSc in biology. I thought she had a PhD.

25. Prepositions? I am studying ... a degree in economics/business
He received his MA degree ... the University of Zagreb.
She has a MSc ... biology. I thought she had a PhD.

26. Prepositions I am studying for a degree in economics/business
He received his MA degree from the University of Zagreb.
She has a MSc in biology. I thought she had a Ph.D..

27. Arts vs. Science Arts, humanities, social sciences (?)
Bachelor of Arts (BA)
Master of Arts (MA)
Natural sciences using quantitative methods (incl. social sciences?)
Bachelor of Science (BSc)
Master of Science (MSc)

28. What academic titles do these people hold
What academic titles do these people hold? How would you address them in your first contact?

29. Overview FEB and its organization: the Dean, the Council, departments
People: students:full-time s. /part-time s., junior s./senior s.
faculty (teachers): professors, lecturers, assistants
administrative staff: the Student Administration Office
Studies: undergraduate, graduate, postgraduate / study programmes: Economics, Business / full-time, part-time study programme
Courses:curriculum, syllabus, compulsory/elective/optional c.
Exams: preliminary e., final (comprehensive) e., sign up (apply for) an exam, take an exam, sit an exam, pass an exam, fail an exam.

30. Text: UNIVERSITIES AND COLLEGES (RB)
UCAS, A levels, Oxbridge, redbrick, campus, loans, graduates, earnings, tuition fees associate’s degree, SAT, ACT, TOEFL, score, professional schools, transcript of grades Ivy League, liberal arts curriculum, GPA, summa cum laude

31. Text: UNIVERSITIES AND COLLEGES (RB)
UCAS, A levels, Oxbridge, redbrick, campus, loans, graduates, earnings, tuition fees associate’s degree, SAT, ACT, TOEFL, score, professional schools, transcript of grades Ivy League, liberal arts curriculum, GPA, summa cum laude

32. ECONOMICS & ECONOMY

33. What is the difference between...?
ECONOMIC ECONOMIZE ECONOMICAL ECONOMICS ECONOMIST ECONOMY

34. ECONOMIZE, ECONOMICAL, ECONOMIC, ECONOMICS, ECONOMIST, ECONOMY
…………………………… (adj.) 1.relating to or involving economics, money, finance, 2.which produces enough profit to make it worth continuing with
……………………………(n.) someone who studies the way in which wealth is produced and used in an area
…………………………… (v.)to reduce the amount of time, money, goods etc. that you use
…………………………… (n.)1.the system by which a country’s goods and services are produced and used, or a country considered in this way, 2.the careful use of money, goods, time etc. so that nothing is wasted, 3.a way of spending less money
…………………………… (adj.)using money, time, goods etc. carefully and without wasting any
…………………………… (n.) the study of the way in which wealth is produced and used

35. ECONOMIC (adj.) 1.relating to or involving economics, money, finance, 2.which produces enough profit to make it worth continuing with
ECONOMIST (n.) someone who studies the way in which wealth is produced and used in an area
ECONOMIZE (v.)to reduce the amount of time, money, goods etc. that you use
ECONOMY (n.)1.the system by which a country’s goods and services are produced and used, or a country considered in this way, 2.the careful use of money, goods, time etc. so that nothing is wasted, 3.a way of spending less money
ECONOMICAL (adj.)using money, time, goods etc. carefully and without wasting any
ECONOMICS (n.) the study of the way in which wealth is produced and used

36. ECONOMIC, ECONOMIZE, ECONOMICAL, ECONOMICS, ECONOMIST, ECONOMY
The country is facing a severe.... crisis.
He expects Europe’s to grow faster.
This system was extremely because it ran on half-price electricity.
is the oldest in social sciences.
What has gone wrong with the system?
Some analysis is required here.
Strikes were damaging the country’s
She has a degree in

37. Group the following:
IKEA tyre chocolate furniture mechanic’s wood cocoa/sugar … rubber Konzum

38. DIFFERENT SECTORS OF THE ECONOMY
PRIMARY SECTOR
SECONDARY SECTOR
TERTIARY SECTOR
Cocoa/Sugar
Chocolate
Konzum
Wood
Furniture
IKEA
Rubber
Tyre
Mechanic’s

39. Different Sectors of the Economy
Primary
Secondary
Tertiary
*Quaternary sector :
ICT, consultancy, R&D, education, culture, …
(see MacKenzie, 2010, p.43, 44)

40. RB: p.23
Discuss the sectors of the economy in countries at different stages of development.

41. Words, words, words (RB: p.24)
Industry vs. Manufacturing industry
Consumer goods (1)
Gravitate (1)
Labour costs (1)
“Rust-belt” (2)
Rivals (2)
Retrain (3)
Outsourcing* (3)
Relocate (3)
Counterpart (3)
A fraction of salary (3)
*See Investopedia at (definition & example with Dell)

42. RB: p.24
Britain led the revolution between the 1750s and mid 19th c.
But, today, gravitates to countries with lower costs.
This means that many companies have some of their activities elsewhere.
Some workers therefore need to or work in , which is not safe either.
All this may lead to high in the developed world.

44. Trump Attacks Ford Motor for Outsourcing Car Production to Mexico (Sept, 2016)

45. Populism?
Trump Attacks Ford Motor for Outsourcing Car Production to Mexico
See for yourself:

46. Explain the meaning of the following:
„… a change in the pattern of human consumption….” (J.K. Galbraith, RB: P.23)

47. Homework (MK: p.45) heavy industry
services: accountants, lawyers, marketers, advertisers, real estate, entertainment, IT, ICT, R&D
advanced countries
labour costs
expertise
higher education
strengths

48. Assignments:
MK Decide which arguments are in favour of manufacturing and which are in favour of services. 2. Make one short sentence to summarise each argument (1-7). RB:p Read the text and answer the quest.