1. Why do we update Tenda UI?
Shenzhen Tenda Technology Co.,Ltd. 

2. Internet setup is a jam of router user. (68%)
Data above From Tenda Global Customer Service Center
Internet setup is a jam of router user. (68%)

3. According to a survey, most of our customers
Core Request: Connected and WiFi surfing
This is my first time to use router.
Have no idea to set it.
URL filter? DHCP? What’s that?
IP address? MAC address?
Never touch it once I finished the settings.
What’s ?
No more 10 devices in a house.
According to a survey, most of our customers
know little about network and computer. (Network freshmen)

4. The current UI still needs updating for a better user experience
Router functions: Numerous and disorder
Router setup: Hard to go
UI language: Too professional for a network freshman

5. To achieve Tenda Global Strategy: First Band Easy-to-use

6. Why do we update Tenda UI?
Internet setup is a jam of router user.
Most of our customers are network freshmen.
The current UI still needs updating for a better user experience
To achieve Tenda Global Strategy: First Band Easy-to-use

7. How to improve?
Minus
Merge
Rearrange
Simplify

8. Minus
“The more, the better” is not always needed. On the contrary, user needs you to minus something confused for them.
If you try to make a design for your 20% senior users, your product will be unavailable for the rest 80%.

9. Keep the parameters matched best by default and hide the professional items from the UI.

10. Improve the software functionality and clear the complicate items out of UI.

11. Minus based on target user, user investigation and data survey
Interview
Questionnaire
Analyzing data

12. Merge
Clear recurrence, simplify UI display and step operations

13. List 1:DHCP Client List

14. List 2:WiFi Client List

15. List 3: Traffic Statistics

16. List 4: MAC Address Filter Merge
List 1:DHCP Client List
List2:Traffic Statistics
List :WiFi Client List
Merge

17. Now: DHCP Client List, WiFi Client List, Traffic Statistics and MAC Address Filter are merged in one page.

18. Rearrange
Rearrange the setup menu to make user locate their needs quickly.

19. 我们的排列原则 1.用户使用的多的排前面 2.对用户有价值的排前面 Rearranging rules:
The more used, the upper ranked.
The more useful, the upper ranked.
Place the valuable functions in the main menu. (User can get it easier and quicker.)
我们的排列原则
1.用户使用的多的排前面
2.对用户有价值的排前面

20. Simplify
Show the simple to user, keep the details to the background.

21. Before: 7 steps to complete wireless extender settings.3 4 5 6 1 2 7
Before: 7 steps to complete wireless extender settings.

22. 2 1
Now: Only 3 steps to finish wireless repeating. (The details are set by background.) 3

23. Before: 8 steps to complete bandwidth control settings.1 2 3 4 5 6 7 8
Before: 8 steps to complete bandwidth control settings.

24. Now: only 2 steps make you bandwidth control.1 2
Now: only 2 steps make you bandwidth control.

25. More…

26. Auto-detect Internet connection
Three steps:
Easy-to-use

27. Detect Internet connection and give you suggestion
PPPoE user name or password error.
WAN port is unplugged.
Remote server doesn’t give a response.
IP conflict. (The system will resolve the conflict automatically)

28. Log in with the domain name “tendawifi.com”.

29. WiFi Schedule: Turn on or off WiFi during the specified time.

30. Where did MAC address filter and URL filter go?

31. Hi, I was MAC Address Filter.

32. Hi, I was URL filter.

33. After updating, we keep doing…

34. Large scale of user experience Analyzing feedback from market
Keeping updating…

35. Now is Tenda new Super UI
All for better networking

36. Thank you