1. Brinley Franklin and Terry Plum August 18, 2005
Successful Web Survey Methodologies for Measuring the Impact of Networked Electronic Services (MINES for LibrariesTM)
Brinley Franklin and Terry Plum
August 18, 2005

2. Overview Issues in Web-Based Surveys
Open Access – Beyond Vendor Supplied Data
An Infrastructure of Assessment
The Assessment Gateway
MINES for LibrariesTM
MINES for LibrariesTM in North American Libraries

3. Issues in Web-Based Surveys
Vendor Supplied Data
International Standards for vendor supplied data (like Project Counter) are helpful and trusted
Vendor supplied data tends to be gross usage counts
Usage Surveys
Can go beyond gross usage counts using sampling
Have sets of issues that must be addressed (see, for example, Holly Gunn, “Web-based Surveys: Changing the Survey Process”, First Monday, Issue 7, 2002 and D.A. Dillman, Mail and Internet Surveys, The Tailored Design Method. 2nd ed., 2000)

4. Open Access -- Beyond Vendor Supplied Data
ISO standards for the electronic collection include e-books, electronic databases, ejournals, and digital documents. Free internet resources are counted separately.
Other electronic resources are important, including:
Digital libraries
Pre-print and post-print servers
Open access journals
Open access repositories (e.g., institutional repositories)

5. An Infrastructure of Assessment

6. The Assessment Gateway

7. MINES for LibrariesTM
MINES is a transaction-based research methodology consisting of a web-based survey form and a random moments sampling plan.
MINES typically measures who is using electronic resources, where users are located at the time of use, and their purpose of use.
MINES was adopted by the Association of Research Libraries (ARL) as part of the “New Measures” toolkit in May, 2003.
MINES is different from other electronic resource usage measures that quantify total usage (e.g., Project COUNTER, E-Metrics) or measure how well a library makes electronic resources accessible (LibQual+TM).

8. MINES for LibrariesTM

9. Demographics by Location of User U.S. Main Libraries
MINES for Libraries™
Demographics by Location of User U.S. Main Libraries
Inside the Library n = 9,172
On Campus, Not in the Library n = 6,391
Off-Campus n = 4,953

10. MINES for Libraries™ Demographics by Location of User
U.S. Medical Libraries
On Campus, Not in the Library
n = 19,582
Off-Campus
n = 5,133
Inside the Library
n = 6,819

11. MINES for LibrariesTM Demographics by Location of User
Ontario Council of University Libraries
On Campus, Not in the Library
n = 7,090
Inside the Library
n = 4,047
Off-Campus
n = 9,163

12. Location of Electronic Resources Users
MINES for LibrariesTM
Location of Electronic Resources Users
U.S. Main Libraries
Total Users n = 25,698
U.S. Medical Libraries
Total Users
n = 31,883
OCUL (Canada)
Libraries
Total Users n = 20,300

13. Successful Web Survey Methodologies for Measuring the Impact of Networked Electronic Services (MINES for LibrariesTM)