1. Democratic Républic of Congo

2. The river also presents a powerful under the flag

3. Our presentation will focus on four points:

4. I. The assets to make the DR Congo a real destination, and opportunities;
II. The obstacles that encumber the development of the Congolese tourism;
III. Solutions and strategies;
IV. Kinshasa in the center of an event, "Malebo 2015" Tourism fair.

5. Strengths and opportunities
The DRC is a huge reservoir of diversity but also a land of superlatives

6. DRC
The Port of Matadi
Pont Marechal

7. Sunset on the Congo River

8. Culture, arts and crafts
Cultural diversity:
With an extraordinary cultural heritage carried by a population consisting of about 450 ethnic groups, that is to say, so many different cultures (Kuba, Pende ...)

9. Culture, arts and crafts
which results in many specific practices such as dance, music, masks, habitat, crafts and various arts.

10. Territorial Diversity:
The vastness of the territory (2,345,000 km2) put the DRC at the eleventh place in the World and second in Africa.

11. The immensity of the Land coupled with the ecosystem which presents landscapes of exceptional beauty: savannah, deep forests, mountains, volcanoes, mangroves, rivers, waterfalls and an ever-present river that forms the backbone of the country, are assets for tourism development in the DRC.

12. Opportunities of trips on the river

13. DRC remains a natural exception with:
Such a peculiar wildlife including many endemic species (Okapi, Bonobo, northern white rhinoceros, Congolese Peacock, ...) which gives it a special status in the conservation and protection of the environment. Five of its natural sites are listed as World Heritage by UNESCO. These are the national parks of Virunga, Garamba, Kahozi - Biega, Salonga and wildlife reserve of Okapi.

14. Okapi

15. Bonobo

16. Northern white rhino (Garamba Park)

17. The twenty six provinces with Kinshasa

18. Prospect
With impressive assets (the list is not exhaustive); DR Congo gives enormous opportunities for development of tourism in its various segments including eco-tourism, river tourism, historical and cultural tourism, congress tourism.

19. Place du 30 juin

20. Looking at the strengths and potentials that the DRC possesses, a question arises: Why Congolese tourism remains embryonic and is not being developed ?. The country recorded less than 300,000 international arrivals in 2014

21. WHY ?

22. Obstacles
Several obstacles prevent the emergence of tourism in the DRC. These obstacles come from: The inconsistency of the legislative and regulatory framework (obsolete regulations, absence of law)…

23. The security drifts resulting in administrative and all kinds of police harassment, especially at the borders. This makes it difficult to establish reliable statistics.
With the laxity of the administration, there is a difficulty to establish an efficient classification system.
The weakness of the hotels infrastructures (Kinshasa only has 3 hotel with five stars).
The promotional deficit in marketing and the lack of training facilities is a result of non-qualified personnel.

24. You need to call the schools to reinforce…

25. However, after crossing the desert, the Congolese tourism is arising
However, after crossing the desert, the Congolese tourism is arising. Since December 2014, tourism has been established as an independent department at the central government level.

26. This ministry will ensure the development of the Congolese Tourism, in collaboration with the different provincial governments. The resolution is now engaged to make tourism, a sector that generates revenue which is expected to contribute significantly and effectively to the creation of national wealth.

27. One of the major strategies to boost the tourism sector in the DRC is to look and analyze the successful experiences of other friendly countries. This explains and justifies the presence of our delegation to the present workshop in Johannesburg.

28. This comes and reinforces the partnership that the city of Kinshasa is developing for nearly two years with the Province of Kwazulu Natal with which it intends to enrich its experience in the following area: The development of a law framework in Tourism and various regulations The hotel rating system and the tourism sector in general The establishment of the Tourism Satellite Account

29. The Atlantic coast in Moanda
Mangroves, Shrimp…

30. Seizing the opportunity offered by the organizers of this workshop, we are announcing the holding in Kinshasa, in July 2015 of the first Tourism Fair called "Malebo 2015". You are cordially invited. This is an opportunity for some to rediscover Kinshasa and others to see this dream city in its various facets.

31. Kinshasa, the capital

32. With an estimated population of about 12 million, Kinshasa is not only a cosmopolitan city, but it is the place of all national institutions of the DRC. Its inhabitants are called Kinois; themselves like to call their capital by several nicknames: "Kin, Kin-Malebo, Lipopo Leo Ville and Kin ya Banganga (Kin of Great priests).

33. Kinshasa
City of many faces

34. His twenty four municipalities, its university sites, its sport stadium, its hills, the river, its village fishers, its different sites and tourist infrastructure… Does its beauty and pride.

35. A city, always mysterious and that continues to make you dream.

36. City with two faces

37. The “Stade de Martyrs” of the Pentecote

38. One of the major sites of the city, an outside museum

39. Malebo 2015 DRC City of Kinshasa Ministry of tourism

40. Palais du Peuple de Kinshasa

41. The Arts market (Bikeko)

42. Thank you for your attention